Social Media Strategies Summit

SEPTEMBER 22, 2023

Define Social Media Customer Care Goals If you’re going to offer fantastic customer service on social media, you first need to figure out what “fantastic” actually looks like. Give your support team a clear focus by agreeing on measurable KPIs based on the goals you want to achieve. We’ll be glad to assist you today. ^CV

Strategy 130

Strategy FAQ Guidelines Policies 130

Adam Sherk

JANUARY 11, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk PEJ Study Shows Print Still Primary Source of Original News Reporting by Adam Sherk on January 11, 2010 The Pew Research Center’s Project for Excellence in Journalism released a study today of the modern news ecosystem, examining a week of news activity in Baltimore, MD.

Study 147

Study News Press Release Report 147

Social Media Strategies Summit

JUNE 8, 2023

It’s still the most-used social network in the US, with 73% of American consumers visiting the site regularly… Source: Statista It’s also the platform 65% of marketers plan to use most in 2023. But they were interested to discover if they could use the social network to increase purchases via physical retail stores.

Brands 130

Brands Facebook Influencer Campaign 130

Social Media Strategies Summit

MARCH 6, 2024

Speak to your accounts, sales, or customer support teams here. Know Which Social Media Platforms They Use An obvious but important point: you need to focus your social media marketing efforts on the platforms your target audience is most likely to use. And what can you do to make their life that little bit easier?

Social Media 215

Social Media How To Survey Analytics 215

Sprout Social

JUNE 21, 2022

When I decided to study computer science and sometimes found myself in massive classrooms with only a handful of women, I wasn’t surprised. How humans interact with and leverage technology has always been an interest of mine–in my adolescence, social media and smartphones began their ascent and suddenly handheld technology was everywhere.

Engineering 99

Engineering Software Authentication Patterns 99

Buffer Social

APRIL 9, 2019

We’ve found that some of the fastest-responding, maximum-delighting brands on social media employ a two-team approach to responding. Customer support teams handle all inbound product questions, and marketing or community grabs all messages related to the brand, the content, and community love. Reply with a shared voice.

Team 70

Team Social Media FAQ Sample 70

Ignite Social Media

SEPTEMBER 22, 2022

They have an extended library of case studies to show how their customers are using their tool for their marketing efforts. Unfortunately, they do not have a filter option to really narrow down case studies so it’s not the easiest to find case studies that may address your goals if you moved forward using this tool.

Review 91

Review Case Study Social Media Management Airlines 91

SocMed Sean

JULY 10, 2012

But the downsides comes with the addictive nature that comes with blending social and mobile. Wilhelm Hoffman, who led the study, indicated that: “With cigarettes and alcohol there are more costs – long-term as well as monetary – and the opportunity may not always be the right one. Walk outside, smell the flowers, pet a cat.

Mobile 276

Mobile Social Media Study Social Networking 276

The Realtime Report

DECEMBER 20, 2012

On Black Friday, Facebook and Walmart launched the social network’s largest mobile advertising campaign ever. ” The Journal particularly noted Facebook’s desire to strengthen its mobile advertising revenue, and said the social networking giant may make similar campaign options available to other companies.

Mobile 149

Mobile Team Retail Journal 149

Sprout Social

JUNE 27, 2022

Keeping up with these social trends isn’t just a B2C priority. A study from the International Data Corporation found that 75% of senior and influential B2B buyers use online social networks throughout their purchase process. Smartsheet is a work management platform on a mission to improve the way teams collaborate.

B2B 136

B2B Brands Marketing How To 136

Webbiquity SMM

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. These trends emerged from a study of 800 B2B software vendors profiled in The Ultimate Guide to Content Marketing Software and follow-on blog posts. Half of B2B software companies struggle with the “social” media concept. social ratio.

B2B 154

B2B Research Twitter Marketing 154

Sprout Social

JULY 21, 2022

To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. From social networking to video sharing and social messaging, there’s something for everyone (and every business). Types of social media. Social networking. Social messaging.

Types 145

Types Social Media Microblogging Overview 145

Oktopost

NOVEMBER 30, 2023

For instance, if your team recently initiated an advertising campaign on Instagram, it’s essential to examine how many users clicked through to your website from this specific campaign. For example, you can make landing pages, forms, and even blogs that will only be shared on social and then easily track these URLs.

Forums 62

Forums Reddit Analytics Sentiment 62

Waxing UnLyrical

APRIL 12, 2018

It’s the perfect case study of how the PESO model works to build authority, increase credibility and drive real business results. It also assumes content and social don’t belong to PR, which I don’t agree with. Social media, yes. I’ll wait. Good, right? Influencer relations, yes. Content marketing, yes.

Team 213

Team Influencer Case Study Industry 213

Waxing UnLyrical

JANUARY 8, 2013

This initiative by my company has helped break down barriers between team members in different cities. Here’s a sneak peek into the Bunker family: And not only does it help different teams engage with each other, but it also provides a platform to connect and engage with top management directly. reading and traveling.

Yammer 262

Yammer Facebook Travel Engagement 262

Sprout Social

MARCH 7, 2024

How to create a competitive analysis report A competitor analysis report should your teams a clear picture of what the business is up against and the necessary strategies to get ahead. You can identify these competitors by speaking to your sales team or leaning into customer feedback.

Analysis 94

Analysis Report Examples Tools 94

Ignite Social Media

DECEMBER 14, 2018

When it comes to driving business value through social media, Facebook should have a spot reserved in your strategy. The social networking goliath has nearly 1.5 To ensure your team is extracting maximum Facebook business value for your company, crosscheck the following with your current strategy.

Strategy 142

Strategy Facebook CPC How To 142

Social Media Strategies Summit

SEPTEMBER 23, 2022

In its early days, TikTok was known as the social media platform of choice for young people. While TikTok’s audience has grown a little older as the platform has gained in popularity, it still skews a lot younger than any of the other larger social networks and has more female than male users. Teens loved it. Image source.

Education 163

Education Examples Content Nielsen 163

Sprout Social

NOVEMBER 11, 2021

A recent study found that 83% of customers will leave your brand based off of a bad customer service experience. . In this article we’ll dig into how to remove these digital silos, share tips on how to integrate the tools that matter most and share use cases to help you identify the right integrations for your team. Simplicity is key.

Social Media Management 121

Social Media Management Social Media Platform Review 121

Oktopost

FEBRUARY 21, 2022

Employee advocacy goes further than simply resharing corporate posts—it’s when your employees take ownership of the brand for themselves, setting their social accounts apart as thought leaders in their industry. Having en employee advocacy program increases the total social engagement for a brand by 25% to 40% at minimum. Oktopost ).

Statistics 75

Statistics B2B LinkedIn Social Networking 75

Myrland Marketing

APRIL 6, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense THE BEST SOCIAL NETWORK FOR LAWYERS, OR ANYONE, IS… by Nancy Myrland on April 6, 2010 An interesting question was posed on a legal marketing forum of which I am a member.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Webbiquity SMM

JANUARY 24, 2019

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Keyhole.co

OCTOBER 13, 2023

Adaptation of recruitment efforts To find candidates who are best qualified for a particular position, social media platforms offer the opportunity to reach specific groups of people. Each social network has its own audience, which allows to send the right information to the right job seekers.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Sprout Social

MARCH 26, 2020

By all accounts, social media professionals have demanding roles that require critical, creative thinking, organization and collaboration across teams. Those demands coupled with the “always on” nature of social media make burnout a very real challenge. . That’s the whole point of social, right? Celebrate a weekly win.

Social Media Management 144

Social Media Management Social Media Comparison Energy 144

Hootsuite

JULY 8, 2020

Organic and paid social—they’re the peanut butter and jelly of marketing. Unfortunately, these two worlds often work in silos as separate teams or even separate departments. At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts. Integrate your social lead tracking across teams.

HootSuite 109

HootSuite Organization Strategy Metrics 109

Sprout Social

MAY 18, 2022

At its most basic level, social selling comes down to leveraging social platforms to find the right leads and build important relationships. By building your own social selling strategy your sales team can be a step ahead of the competition. After email, two more social networks are used by 43% of respondents.

Metrics 138

Metrics B2B Software Social Media 138

Buffer Social

DECEMBER 19, 2016

We are very grateful for all the research that has been done on social media. Social media studies have given us great ideas to improve our social media marketing , helped us understand the psychology behind social media behaviors , and made us better marketers. 79% of U.S. Knowledge-gathering is the No.

Study 40

Study Social Media Marketing Research 40

Pam Moore

AUGUST 17, 2020

LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. Case studies and examples of how I use LinkedIn to get massive organic reach on my content, videos, podcasts and more that generate leads. Supporting Resources .

LinkedIn 78

LinkedIn Tips Brands Training 78

Buffer Social

DECEMBER 14, 2023

Share company culture and employee highlights Showcase your company's culture, values, and team members through a carousel. In this post, they introduce two new employees, sharing their roles and expressing excitement about their joining the team. Beehiiv uses LinkedIn carousels to welcome new hires.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Pam Moore

APRIL 29, 2019

Social Media is About Humans Connecting to and Growing With Other Humans. Underneath all of the bits, bytes, and likes we can't forget why we like social media in the first place. Social networks connect human beings. 10 Social Inspiration People Metrics You Can't Ignore: 1. Do they have the information they need?

Metrics 96

Metrics Social Media Marketing ROI 96

Techipedia: Tamar Weinberg

APRIL 7, 2014

A whopping 85% of studies incur delays due to patient recruitment. Not being able to meet recruitment standards then creates a number of other problems such as: Drop in research team morale. Extended study periods. The effective implementation of social media has the potential to overcome these challenges.

Research 194

Research Pharmaceuticals Social Media Tools 194

Mindjumpers

NOVEMBER 20, 2012

This week, Group M Next shared a report called “Gaining an Edge: The Brand Impact of Facebook’s EdgeRank Algorithm Change” where Group M Next Predictive Insights team, together with the GroupM–owned social media and community activation agency M80, share results from an analysis, conducted across the Facebook pages of 25 brands.

Brands 244

Brands Social Graph Report Groups 244

Social Media Marketing

AUGUST 8, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Nielsen Press Release News 167

Socialmedia.biz

MARCH 30, 2019

billion people logging into Facebook every day, almost 50 million businesses continue to use the 13-year old social networking platform for attracting new customers and interacting with their existing audience. With an average of 1.47 Content published between Monday and Wednesday recorded a 3.5% below average engagement rate.

Engagement 122

Engagement Facebook Hubspot Upcoming 122

Sprout Social

MARCH 19, 2020

The answers should inform your messaging and the content you share on social. . Case studies are major marketing collateral and one of the best ways to establish proof that your agency can deliver quality work. In addition to sharing your case studies in a typical social post, consider these options as well.

Social Media 112

Social Media Strategy Case Study RFP 112

Writtent Blog

JULY 19, 2016

And then we will study other examples in the SEO and Marketing industry, and other industries that have similar results. The Stats Post attracted 309 backlinks from 86 domains without any promotion except for sharing on social networks. Let me introduce you to one of my favourite strategies – The Stats Post formula.

Case Study 40

Case Study Study Curation Survey 40

Convince & Convert

DECEMBER 26, 2016

Now the Edison team is back with a new edition of their annual Infinite Dial research (they partner with Triton on it) and they’ve found another disruptive force: Snapchat. In the 2013 Infinite Dial study, 15% of Americans said they used Twitter. Snapchat Is the Number-Two Social Network in the U.S.

Statistics 132

Statistics Tumblr Research Instagram 132