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Enterprise 2.0 Isn’t About Social Business, It’s Just About Business

Social Media Strategery

” She went on to say that instead of talking about social media, social business, building communities and why your organization needs to use blogs, wikis, and microblogging, you should be talking about increasing sales, increasing productivity, and cutting costs. Paradoxically, sometimes the best way to implement social tools are to not refer to them as social tools. industry finds itself today.You’ve brought social tools to your Intranet?

NewsGator 132
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Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1

Webbiquity SMM

A Big Brand’s Social Strategy Really Means ‘Facebook’ by MediaPost Online Media Daily. Justin Archer notes that despite the fact that for much of the Fortune 500, “social media” really means “Facebook,’ many still fall short in this area. Socialcasting the latest company updates is a fail; planning and engagement are key. Facebook Publishes Guide to Social Marketing Best Practices by ReadWriteWeb.

Tools 191
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39 More (of the) Best Social Media Guides, Tips and Insights of 2011

Webbiquity SMM

The notion of using social media for business has gone from cutting edge to commonplace in an amazingly short time. And for those laggard firms still resisting social media, recent changes by Google now make it all but imperative. Of course, there’s no single cookie-cutter approach to social media marketing that works for every enterprise. While certain aspects of social media have stabilized (e.g., Social Media Marketing Tips and Tactics.

ROI 188