The 17 Best Social Media Management Tools
MARCH 27, 2017
Monitoring and managing even a moderately active business social media presence can be time-consuming. The number of people using social media continues to grow, usage is increasing, and more networks require attention. Sprout Social. 4) Sprout Social.
The 29 Best Social Media Monitoring Tools
FEBRUARY 13, 2017
Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. Buffer Social.
How to Leverage Your Social Media Marketing with Videos
OCTOBER 27, 2016
Should you include videos in your social media marketing? Whether you want to increase engagement or social shares, videos may be the perfect solution for your brand. The post How to Leverage Your Social Media Marketing with Videos appeared first on Spin Sucks.
How to Increase YouTube Engagement [Infographic]
AUGUST 23, 2014
Is YouTube marketing worth it? More than 1 billion unique users visit YouTube each month. Mastering the art of YouTube marketing will help your target audience discover you in an entirely new way. It has been shown that thumbnails increase YouTube engagement more than 150%.
Influicity Introduces YouTube Influencer Marketplace
The Realtime Report
JUNE 18, 2014
Influicity is set to unveil a “first-to-market” platform that allows marketers to efficiently search and connect with YouTube influencers. Related Stories Social Media News Ticker: Embed Tweets Within Tweets on Twitter, Instagram Expands Ads Outside U.S.
YouTube Subscriber Strategies for Nonprofits
APRIL 9, 2015
All three will succeed or fail at video marketing based on their ability to get YouTube subscribers. Subscribers on YouTube are like fans on Facebook and followers on Twitter. A camera, the passion of those you work with, and YouTube is all you need. By Matthew Yeoman.
23 Outstanding Social Media Marketing Guides
DECEMBER 16, 2014
Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results.
20 Social Media Marketing Blogs You Should Read in 2013
FEBRUARY 24, 2013
Looking for the best social media marketing blogs? Social media is now mandatory for businesses. You’ve come to the right place!
Your YouTube Plan is Not the Same as TV
NOVEMBER 5, 2014
By Pete Borum With 144,000 hours of new video content every day, ranging from useful to mundane to downright strange, it’s safe to call YouTube the video platform. However, many marketers mistakenly approach YouTube with the same playbook they use for TV.
[Comic] Are You Really ‘Doing’ Social Media?
MARCH 10, 2013
Engaging in social media is significantly harder than it sounds. Some believe that social media is free , simply because it generally costs nothing to secure a Facebook page, Twitter handle, and YouTube account.
10 Examples of Social Media ROI [Infographic]
SEPTEMBER 28, 2013
Does social media drive ROI? The immediacy and visibility offered by social media marketing has convinced most business owners that it’s worth their time and effort, but calculating its effectiveness is another story. Enter social media.
Is YouTube Part Of Your Social Media Strategy?
MAY 26, 2011
YouTube just turned 6 today and they released some staggering statistics ( source link ): -3 billion views per day (up 50% in the past 12 months). -48 So the question you have to ask yourself is, are you using YouTube as part of your overall marketing or blogging strategy?
A Comprehensive Guide to Your Social Media Image Sizes
JUNE 28, 2015
Make an impact with your social media images! Harnessing the power of images makes your social media marketing more powerful and memorable. You’re probably already using the visual elements of your brand on your social media channels.
15 Fantastic Books on Social Media Marketing
MAY 16, 2015
Do you want to learn more about social media marketing? By now it’s clear that whether you’re promoting a business, a product, or yourself, social media is essential in determining your success or failure. There are many books out there that purport to teach you everything you need to know about social media marketing. 15 Must-Read Social Media Marketing Books 1. You’re not alone.
Social Media: The True Impact
APRIL 24, 2013
We spend a lot of time talking about how to make social media work for business and what kind of marketing targets social media users. Ten years ago, could you ever have imagined what social media is, let alone how it has changed our world?
Are You A Social Media Channel Changer?
AUGUST 21, 2012
Combine 300 channels in my cable package, with an extremely short attention span and you have all the ingredients necessary for an evening of click…click…click… Are you changing the channels too quickly when it comes to social media?
[INFOGRAPHIC] Social Media Explained Through Coffee
APRIL 12, 2013
If you don’t “get” social media, grab a cup of coffee and walk through each of these steps and maybe this infographic will help you bridge the gap If, after reviewing it, you still don’t get social media…at least you have a cup of coffee.
Understanding Social Media ROI Cycle
NOVEMBER 10, 2011
Tweet On our blog, we have several times written about how to calculate ROI of your social media campaigns. He is also the co-author of How to Make Money with Social Media. The prime target at this stage is to create a social media presence.
Using YouTube for B2B
MAY 1, 2014
YouTube reigns over online video sharing. With the ability to transform a mere Canadian child – Justin Bieber – into a worldwide household name, YouTube carries sizable clout in the modern world. YouTube will even help you to generate new leads.
33 Thought-Provoking B2B Social Media and Marketing Stats
FEBRUARY 16, 2016
B2B marketing budgets are shifting to digital and social. But spending on digital marketing programs is projected to rise three times as fast, and over the next five years, the share of budget dollars dedicated to social media marketing will more than double.
Find and Reserve Your Social Media Name
FEBRUARY 16, 2013
Grab your name and secure your brand before someone else does A consistent social media identity across the Web is crucial for brands.
Facebook, Twitter, YouTube: Strategic Marketing Best Practices
AUGUST 5, 2012
Facebook, Twitter, and YouTube are, without doubt, the Big 3 of social media. If your company has a presence on all of them, you’re on the road to creating a name for yourself on social networks. Facebook Infographics Social Media Social Media Marketing Strategy Twitter YouTube Marketing Marketing strategy Social media marketing Word of MouthThey are important avenues for building brand engagement and influence.
How to Promote Your Event With Social Media Marketing
FEBRUARY 16, 2015
Events are, by nature, social affairs. Likewise, people join social media networks such as Twitter, Facebook, and LinkedIn to connect, interact, and share with their peers. Identify the social networks they use: Focus on them with your budget and time.
Social Media Image Dimensions: The Ultimate Guide
DECEMBER 15, 2013
Brands experience almost 50% more audience engagement when sharing an image or video on their social media platforms, which is why social networks are increasingly featuring and promoting visual content. Social media image sizes: A quick reference.
Social Media Marketing
SEPTEMBER 3, 2011
How many sensible and well-reasoned comment threads have you seen on YouTube? I wonder how many individuals, brands or companies are spending efforts on keeping up with YouTube comments, and if they do, how worthwhile those conversations are? strategy communities Video social media
5 Tips to Turbocharge Conversions on YouTube
Convince & Convert
SEPTEMBER 2, 2014
With over 55% of the US market share, YouTube is the largest online video platform in the country. Which marketer can possibly resist staying off of YouTube after a sampling of those numbers?
Know What’s Working on Social Media: 26 Free Social Media Analytics Tools
MARCH 6, 2017
We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? Chapter 1: 19 Free Social Media Analytics Tools. Social Report.
Social Media Comic: The Technophobe
NOVEMBER 22, 2013
You know…the one who never wanted to be on “the Interweb” or thinks that “the YouTube” is just about cats on skateboards? Anyone else run into technophobes in their digital lives?
Is it Time to Re-Think Your Social Media?
SEPTEMBER 26, 2013
It’s time to check in: How is your social media marketing doing across the channels that your business is active in? Are your videos getting the views you want on YouTube? Their social media results are not what they expected. Defining Social Media.
22 Expert Guides and Reviews of 200+ Social Media Tools
SEPTEMBER 22, 2015
Image credit: Buddy Media. In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps. 15 Best Social Media Tools by CodeGeekz.
7 NEW Social Media Solutions to Grow Your Business
OCTOBER 16, 2014
You want to hit your social media marketing out of the ballpark , but with so many changes, updates, and new features, how can you know you’re leveraging every avenue available? Now, the popular social media network is bringing video marketing to a new level with promoted videos.
Social Media Use At Work
FEBRUARY 20, 2012
Last week I was working with a group of CEOs and one of the leaders said to me, “How do I get my employees to use social media? Most, if not all, use Facebook , YouTube , and Twitter in their personal lives, yet seeing that passion translate to work is oft missing.
36 Sensational Social Media Stats and Facts
DECEMBER 1, 2015
Though social media marketing has become ubiquitous, most companies and brands still struggle to achieve their desired results. Those are among the conclusions it’s fair to draw from the collection of social media marketing facts and statistics below.
Is Your Social Media Strategy Truly Agile?
JULY 24, 2012
Social media isn’t without these nebulous phrases or buzzwords either. My latest favorite buzzword that is invading both the business and social vocabulary is “Agile” As an ex-software developer, it makes me giggle a little when people use it incorrectly.
Choosing the Right Social Media Platform [Infographic]
JULY 1, 2013
There are many factors to consider when you’re choosing the social media platform that is right for your brand or company profile. A state social media profile can sometimes do more harm than not having one at all. Social Media social media
Orchestrating Viral Social Media? Claiming #AlexFromTarget
NOVEMBER 13, 2014
If you’re friends with any teenaged girls on social media, you may have heard about #AlexFromTarget. Claiming Credit for Viral Social Media? Did Breakr pile on when they saw an interesting viral social media trend gaining traction? By Eleanor Pierce.
35 Great Social Media Infographics
MARCH 3, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact 35 Great Social Media Infographics by Pam Dyer on March 3, 2010 Share Here’s a collection of terrific social media infographics that might come in handy. Social Web Involvement 9.
Social Media Crisis Management for B2B
MAY 29, 2014
This remains true in the world of social media. A social media risk strategy should be created and in place well before your company experiences any sort of crisis that may affect its relationships with its industry partners and contracts. Develop a Social Media Presence.
Comic: Social Media Strategy From A Book
JUNE 26, 2012
Developing a social media strategy isn’t easy, especially with so many channels out there…it sometimes feels like social media overload ! But ignoring social media outright definitely isn’t a good strategy.
How to Easily Make Animated GIFs from YouTube Videos
MAY 2, 2015
Easily sharable, animated GIFs are undergoing a resurgence of late as businesses look for new ways to connect with their audiences and add a new dimension to their social media marketing. Did you know that it’s super easy to make an animated GIF from one of your YouTube videos?