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Survey Results: How has Social Media Behavior Changed with COVID-19

Ignite Social Media

” With that, brand marketers are trying to figure out how to adapt their social strategies to new social media behaviors. Social Media During Covid-19 Survey Results. How Consumers Feel About Social Media Ads in Light of the Pandemic.

Survey 161
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Survey: Social Media Platform and Content Plans for 2020

Social Media Today

We can try to predict the future direction of social media, but what strategies are marketers actually planning to implement in the coming year? We conducted a new survey to find out

Survey 136
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New Survey Shows that LinkedIn Users Strongly Dislike Unsolicited DMs

Social Media Today

Unwanted DMs were voted the most annoying element of LinkedIn in our latest survey

Survey 169
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Updated Survey: How Social Media Behaviors Evolved Due to COVID-19

Ignite Social Media

A global pandemic, a Presidential election, numerous social justice movements, and more led to a slew of changes to how Americans live their everyday lives… including our social media behaviors. Audiences are creating less content across social media today.

Survey 144
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Survey: 90% of Marketers See Revenue Impact from Social Media

Social Media Today

However, 53% of marketers have trouble proving the value of social media and 31% struggle to secure budget for it

Survey 131
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New Survey Underlines TikTok’s Popularity with Teen Users

Social Media Today

TikTok continues to extend its lead over other social apps

Survey 131
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SMT's 2018 Social Media Spending Survey - Part 3: Social Media Marketing Goals and Tracking

Social Media Today

We recently conducted a survey of our audience to determine the key social media marketing trends and shifts of 2018. Here's part three of our report

Survey 115
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SMT's 2018 Social Media Spending Survey - Part 1: Key Channels of Focus

Social Media Today

We recently conducted a survey of our audience to determine the key social media marketing trends and shifts of 2018. Here's part one of our report

Survey 127
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Twitter Surveys Users on Possible Options for Tweet Subscriptions

Social Media Today

With Twitter working on developing a new subscription option, it's sent out a survey to some users asking them about potential options they might be willing to subscribe for

Survey 171
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1 In 10 Americans Turn To Social Media For Health Information, New Survey Shows

Forbes Social Media

Though almost no one says they trust social media for health information, approximately 1 in 10 Americans surveyed say they get their health information via social media.

Survey 81
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Which LinkedIn Ad Option Generates the Best Response? [Survey]

Social Media Today

Which LinkedIn ad will produce the best results for your brand? We recently asked our community for their insight

Survey 155
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How to Survey Your Audience

Convince & Convert

One way to find out your customers’ opinions is by sending out a survey. The following are some tips to keep in mind, as well as some websites that will help you effectively survey your audience. Decide Upon a Goal A single, all-encompassing survey for every one of your marketing campaigns isn’t going to cut it. You’re going to need several surveys out there for all your different projects. When generating your surveys, specificity is key (highlight to tweet).

Survey 111
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53% of Brands Won’t Pay for Verification on Twitter, Survey Suggests

Social Media Today

Brands are also monitoring the situation due to brand safety concerns

Survey 139
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SMT's 2018 Social Media Spending Survey - Part 2: Where to Allocate Your Social Media Marketing Budget in 2019

Social Media Today

We recently conducted a survey of our audience to determine the key social media marketing trends and shifts of 2018. Here's part two of our report

Survey 118
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The State of Social Media Marketing – Summary of Annual Survey Report (Part 2)

Mindjumpers

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. The findings are based on a survey, conducted among 469 marketers from wide varieties of industries, company sizes and levels of social marketing expertise. Social media monitoring continues to be an important component of social strategy.

Survey 183
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Your Complete Guide to Creating a Social Media Strategy

Social Media Strategies Summit

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Invest in the best social media tools to save time and money.

Strategy 198
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The State of Social Media Marketing– Annual Survey Report

Mindjumpers

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. This report looks at key different areas of your social media strategy like monitoring, investments, human resource allocations and last but the most important one – the challenges. According to the survey, it is quite obvious that all social platforms will grow in 2012.

Survey 200
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Survey Finds a Third of People Don't Trust Social Media Companies with Their Data [Infographic]

Social Media Today

A new survey has found that social media users are increasingly concerned about potential misuse of their personal data

Survey 171
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How social media transformed PR

Sherrilynne Starkie

Back in December 2007, the Society for New Media Research Symposium did a study into the influence of social media in PR. In the survey of 300 communications professionals, more than half agreed that social media was becoming valuable.

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New Survey Shows that Social Media Users are Increasingly Concerned About Data Privacy [Infographic]

Social Media Today

Have you changed your approach to social media security as a result of recent hacks and reports of data misuse

Survey 168
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5 Ways to Future Proof Your Social Media Marketing Strategy

Ignite Social Media

Social media marketing is always changing, but one thing is for sure — it’s here to stay. Adopting a future-proof social media strategy will help you stay ahead of the curve. Social media changes so rapidly that it can be difficult to keep up.

Strategy 133
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Eight Fascinating Facts About B2B Social Media Marketing for 2023

Webbiquity SMM

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? How your social media marketing budget stacks up to your peers and competitors? The Biggest Challenge in B2B Social Media Marketing.

B2B 175
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33% Of Gen Zers Trust TikTok More Than Doctors, New Survey Shows

Forbes Social Media

Young adults are turning to TikTok and other social media platforms before they'll consult a doctor, new research shows. Healthcare /healthcare Innovation /innovation Healthcare /healthcare Social Media /social-media

Survey 82
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Social Media Marketing in the Midst of COVID-19

Ignite Social Media

I got an email this morning from a non-profit I work with wondering how they should think about social media marketing during the COVID-19 outbreak. Social Media Marketing during COVID-19.

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Tips for Social Media Advertising this Holiday Season

Ignite Social Media

This past year many marketers struggled with their social media advertising efforts. State of Paid Media Buying in 2020. 2020 was a unique year for social media marketing, but the state of social ad buying specifically had some interesting points we want to address.

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New Survey Underlines TikTok's Rise Versus Instagram as the App of Choice Among Teen users

Social Media Today

The latest report once again underlines the rise of TikTok, a key concern for Meta's next-level metaverse shift

Survey 171
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Facebook Provides Location-Tracking Maps, New User Surveys for COVID-19 Research

Social Media Today

Facebook is providing location-tracking data to health authories to help them combat COVID-19, while it's also looking to providing insights into symptoms via user surveys

Survey 164
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More Than 1 In 3 Teens Say Snapchat Is Their Favorite Social Media App, Only 2% Cite Facebook, Survey Finds

Forbes Social Media

Teens say they spend more than four hours per day on social media. Business /business Business /business Retail /retail Media /media Innovation /innovation Consumer Tech /consumer-tech Social Media /social-media Breaking breaking-news business SportsMoney

Survey 83
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December Social Media Updates

Ignite Social Media

2018 has been a whirlwind of a year for everyone, but especially in the world of social media – a world that is changing by the day. Social didn’t slow down in December – read on for a round-up of December social media updates! December Social Media Updates. It feels like this is Instagram’s response to the privacy questions that have plagued the world of social media this year. That rounds out our December social media updates.

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Survey Reveals That UGC Can Drive Improved Trust and Loyalty for eCommerce Brands

Social Media Today

As online shopping soars, new data shows today’s consumers want brands to create more authentic and personalized commerce experiences for them

UGC 171
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TikTok Voted ‘Most Innovative’ Ad Platform in New Survey [Infographic]

Social Media Today

Kantar’s latest survey also found TikTok ads to be the most well-received among consumers

Survey 140
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Survey Reveals How Consumers Really Judge Brand Authenticity (and Influencers)

Social Media Today

What types of content drive the most consumer action on social? The team from Stackla recently conducted a survey on the effectiveness of different approaches

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Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

A recent survey conducted by Ned Lundquist’s Job of the Week (JOTW) in partnership with Sword and the Script Media, LLC sought to find out the true status of our industry. Conducted in February 2018, the online survey solicited the thoughts and opinions of 5,500 JOTW newsletter subscribers, mainly consisting of senior in-house and corporate communications professionals across a variety of industries. Will Work for Media Impressions. Guest Post by Scott Kaminski.

Survey 150
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22 Best Places for Finding Content to Share on Social Media

Social Media Strategies Summit

Whether you fill up your social media calendar months in advance or post content on the fly, you will need to have a steady source of content to post on social media. Consistent content is a challenge for many social media marketers. Social media posts.

Strategy 219
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5 Major Differences in Social Media Usage This Year

Ignite Social Media

Every year we see new trends in social media behaviors emerge, but this past year has been a unique experience for all of us. Who’s Using Which Social Networks? Here at Ignite, we always apply Forrester’s POST methodology to our social media strategies.

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2012 Social Media Marketing Industry Report

Mindjumpers

Tweet Recently, a report called “How Marketers Are Using Social Media To Grow Their Businesses” was released by Social Media Examiner. The report uncovers the “who, what, where, when and why” of social media marketing. This study is based on a survey conducted for more than 3,800 marketers, with the goal of understanding how they are using social media to grow and promote their businesses.

Industry 199
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The Impact of Social Media

Mindjumpers

Tweet Harvard Business Review Analytics Services has released a study on the impact of social media. But even though social media has great potential, many organizations do not properly integrate social media in their marketing and communication efforts, or only use it as a one-way communication channel instead of listening, analysing, and driving conversations. The survey was conducted among HBR magazine and newsletter subscribers during July 2010.

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April Social Media Trends

Ignite Social Media

Spring is synonymous with change and that certainly applies when it comes to social media. There were a whole host of new features and updates being rolled out over the past month from some of the top social platforms. Let’s talk about the April Social Media Trends! . Some of the biggest news to come out of the social media world as of late is Instagram officially releasing its shopping feature.

Trends 104
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SMT's 2018 Social Media Spending Survey - Part 4: What Organizational Challenges do Marketers Face in Achieving Success?

Social Media Today

We recently conducted a survey of our audience to determine the key social media marketing trends and shifts of 2018. Here's part four of our report

Survey 86
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Surveys: Essential to the PR Pro’s Toolbox

Waxing UnLyrical

My response was something only a current public relations graduate student, fresh out of taking her comprehensive written and oral examinations, and appropriately trained in methods by her “We mean business when we say research&# university would respond: The response led to a comment by Justin, who shared that the practice of conducting surveys is not one that PR professionals employ as frequently as they should. The problem with surveying is that it, allegedly, takes too long.

Survey 181
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The 2018 Small Business Social Media Confidence Survey [Infographic]

Social Media Today

A new survey has found that many small businesses are struggling to get a handle on social media marketing, and utilize it effectively

Survey 122
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The pros and cons of social media

Sprout Social

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all.

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How Social Media Marketing Will Emerge Post-COVID-19

Ignite Social Media

There’s significant debate about whether the economy will recover in a V shape or a U shape but a big influx of ad dollars, particularly on social (where brands can move more quickly) will likely push up CPMs and CPCs and lower return on ad spend versus what we see today.