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5 Social Media & Digital Marketing “Must Haves” for 2016

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With so many social media and digital marketing options now available, it can be overwhelming to know what you should be doing first. Consumers Are Social. Being on Social Media is a Must. Consumers Are Social. Being on Social Media is a Must.

What Social Media Means For Your Business in 2014/2015

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SOCIAL MEDIA is no longer a novelty , but a strong marketing tool for small and medium business owners. Businesses have definitely realized and experienced the power and importance of social media. But with the advent of social media, the tables have turned.

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How to Measure Social Media Success for Your Small Business

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With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales. Social media measurement comes in different levels.

How to Produce Social Media Content for Your Business

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If your business already has a presence on your chosen social media profiles or if you are just starting out, you know that you have to post great valuable content continually and consistently to attract new followers and retain the ones you have. Ideas for Content on Social Media.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right

Best Tips for Successful Social Media and Digital Marketing in 2014

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Social media and digital marketing are going to grow even stronger in 2014. And to make things even harder, social media and online marketing are becoming more complex and are overlapping more than ever – as you will see below. In short: social media is human interaction.

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Which Social Media Channels Should I Use For My Business?

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In order to help you decide, I have compiled a list of the most popular and effective social media channels at your disposal today. I will be following up with an in-depth detailed blog about each social media channel in the coming weeks.

Social Media Updates: Facebook, Linkedin, Twitter. Be Ready!

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Blog Facebook LinkedIn Marketing Social Media for Business Social Media Marketing Tips Twitter Facebook Business Page Facebook changes integrated marketing Linkedin marketing for small business social media

Google+ for Your Business

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As promised in my blog post, Which Social Media Channels Should I Use For My Business? , Statistics also show that Google+ is the second most actively used social platform boasting users in over 31 markets.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls

Social Media News & Updates: September

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There are so many changes and updates in the social media world, its hard to keep track of them all if you are busy with the day to day running of your business! I hope this helps you keep up to date and makes you more productive in your social media marketing for your business!

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3 Super Quick Facebook Tips to Increase Fans

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Blog Facebook Tips integrated marketing marketing for small business social media Here are three easy tips to organically increase your Facebook Fan base and engagement: 1. Link Your Facebook Business Page from Your Personal Facebook Profile .

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Does My Business Need to be on Twitter?

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As previously discussed in my post “Which Social Media Channels Should I Use For My Business?” , I am following up with an more in-depth look at Twitter and why your business should make use of this social media channel.

Is it Time to Re-Think Your Social Media?

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It’s time to check in: How is your social media marketing doing across the channels that your business is active in? Their social media results are not what they expected. But why doesn’t social media seem to work for you? Defining Social Media.

Social Media for Your Business: Quality Over Quantity

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We all want to see our followers on social media skyrocket in numbers. Don’t fall into the social media trap of being obsessed with getting over 100K followers, especially if you are a small business. That’s the power of social media marketing.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them

Interpreting Facebook Page Insights: Reach vs. Engagement

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Facebook is one of the most widely used and most popular social platforms (with an estimated 1.15 Facebook Social Media for Business Social Media Marketing Tips Facebook changes Facebook posting Facebook Reach vs Engagement marketing for small business New Facebook Insights social media

Facebook Update: New Layout for Business Pages

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Blog Facebook Social Media Marketing Facebook changes Facebook for business Facebook Timeline Facebook Timeline for Business Pages Facebook Tips New Facebook Page Layout 2014 new layout for facebook business pages new layout for facebook pages

Using Facebook Hashtags for Your #FacebookMarketing

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Taking any campaigns your company has been using on other social media platforms and tweaking them for Facebook can impact the reach of your message. Hashtags are firmly entrenched in all other social sites and aren’t going away anytime soon.

Understanding Twitter: Best Ways to Tweet

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Twitter is a remarkable social media platform for your business. But a recent report by Buddy Media revealed that Tweets shorter than 100 characters get a 17% higher engagement rate.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media

Understanding Twitter: Best Ways to Tweet

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Twitter is a remarkable social media platform for your business. But a recent report by Buddy Media revealed that Tweets shorter than 100 characters get a 17% higher engagement rate.

6 Ways to Measure Social Media

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Measuring social media effectiveness can seem daunting. But measuring your social media efforts is possible, and it’s crucial to your overall marketing strategy. Here are 6 social media metrics that will help determine if your social media efforts are successful.

What Grandma Can Teach You About Social Media Marketing

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Even though your grandma might not be savvy on the newest Facebook and Twitter trends, she can still teach you a lot about social media marketing. It seems like a no-brainer, but when you’re posting on various social media sites, be sure that you proof read your posts.

Improve Your Marketing With Hashtags

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The Hashtag… …is used on the most popular social networks: Twitter, Facebook, Google+, Instagram, Vine and Pinterest. …is is the most popular means of categorizing content on social media.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations

Outsourcing Social Media Management

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whom I have long respected for his sound and pragmatic social media and marketing advice and expertise. Outsourcing Social Media Management: The Flawed Logic of the Badged Employee. Social media consultants can be 20x more effective.

Top Marketing Trends for 2013

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Here we go: Social Business Has Risen. You cannot afford to ignore social media. Consumers rely on social media to research and make buying decisions and for customer service issues. From social media to your website to direct mail the theme should remain clear.

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Twitter Basics: How To Get Started On Twitter For Business

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Like any social network, what you get out of Twitter is based on what you put in and how active you are. 1) Align your Business Goals with your Social Goals: (2) Develop Your Content Strategy. Your company or another social profile. What Makes Twitter Different.

Linkedin Update: Linkedin Products & Services Page To Be Removed

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You can manage content through 3rd party social media management dashboard like Hootsuite. Blog LinkedIn Marketing Social Media Marketing Tips Linkedin linkedin for business Linkedin Products and Services Page LinkedIn Showcase Page marketing for small business

Social Media Updates: May

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After the slow month of April, May seems to be back on track with every other fast-paced, exciting month in the world of social media. The post Social Media Updates: May appeared first on yMarketingMatters.

8 Marketing Trends to Implement in Your 2012 Marketing Plan

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What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. hours per day socializing on their mobile device.

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3 Super Quick Twitter Tips for Your Business

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IMPORTANT NOTE! When tweeting using an image, use Twitter , NOT Hootsuite, TweetDeck or any other social media management software. Here are three super quick Twitter tips to get you better traction when using Twitter for your business so you will start seeing great results!

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4 Ways to Make Sure You Always Have Something to Say Online

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It’s probably the most common problem faced by bloggers and social media users. Most people feel that blogging is only about writing blog posts and social media is only about posting updates. It’s a big reason why so many blogs and social media accounts are abandoned.

How to Use Facebook for your Business to Get Results

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As promised in my blog on Which Social Media Channels Should I Use For My Business? , Facebook is by far the biggest social media channel, with an updated estimate of 1.26 Facebook can be thought of as the “social” home for your business on the Internet.

Twitter Update: Twitter Rolls Out New Profile Redesign

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It seems I have been writing a lot of social media “update” blogs recently: Linkedin Update: Linkedin Products & Services Page To Be Removed and Facebook Update: New Layout for Business Pages.

Video Marketing For Your Business

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Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. The main goal of social media video for businesses is to make a connection, get shared and start a dialogue with the target audience. Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value.

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How to Use #Hashtags to Improve Your Social Media Marketing

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Hashtags are a way for social media users to tag their posts with keywords, which in turn make them easier for social networks to organize and users to search. Each users’ trending topics is different based on their location and social connections.

Social Media Updates: September

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September saw some great social media updates for marketers. Here are the most important updates you should be aware of to improve your social media marketing for your business: Facebook. I hope this helps you improve your social media marketing.

22 Simple Tips to Grow Your Email List Organically

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While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Include Social Share Buttons: Make sure these are everywhere so people can share on their social media networks easily with one click!

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