The Social Media Incubator

Prioritize Your Social Media

The Social Media Incubator

Social media for your business can be the same way. If your business is on social media, it can be a struggle to determine which platforms could be best for you in the long run. There is a social opportunity for almost every business.

Have You Considered Segmenting Your Social Media Marketing Channels?

The Social Media Incubator

Mention social media marketing and most people think of Facebook and Twitter. It’s true that Facebook and Twitter receive a lot of visitors each day, but that doesn’t make them the biggest players when it comes to social media marketing.

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How Often Should You Post Social Media Updates?

The Social Media Incubator

One question that business owners new to social media ask us often is this one: How often should I post status updates to my social media accounts? Keep in mind that all social media is different.

4 Concepts Your Online Marketing Should be Ready for in 2015

The Social Media Incubator

If you haven’t heard of the new social media site, there’s a good chance you will in 2015. This is the mantra of social networks in today’s digital advertising age.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right

Putting Out Social Media Fires

The Social Media Incubator

Social media can be a high-risk, high-reward strategy. It’s important to protect your company image reflected within your social media. Social media crisis cases are common in today’s world of quick news and quick responses.

App Providing Shortcuts on iPhone Returns From Ban

The Social Media Incubator

Launcher adds shortcuts to your notification center to make it easier and faster to call a contact, open an app, get to social media and more. Apps Mobile Apps Social Media Apple iPhone apps launcher launcher app

Facebook’s Messenger App: What You Need To Know

The Social Media Incubator

Apps Facebook Mobile Apps Mobile Tips Rules & Regulations Social Media Social Media Education Social Media News Social Media Tips messenger app privacy settings In recent weeks, Facebook has been the talk of the town by making it required for mobile users to download their Messenger app to send their friends messages from their mobile device.

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How To Engage With Businesses on Social Media

The Social Media Incubator

Having social media pages is more than just getting your company name out there and seen by more people. Here are a few tips on how to engage with other businesses in your B2B marketing social media strategy. Stay social.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls

The 5 LinkedIn Mistakes To Avoid

The Social Media Incubator

LinkedIn is a must for your company’s social media marketing plan. LinkedIn is the social network for displaying your professional profile, displaying your company profile and connecting with colleagues, clients and friends in your business. You’re on LinkedIn, right?

How to Sync Facebook Events to Google Calendar

The Social Media Incubator

What other tutorials would you like to see for Facebook or another social media sites? Facebook Google Calendar social media tips business tips for facebook facebook events google calendar managing your schedule social media tips for business

Did President Obama Kill the Automated Tweet? | The Social Media.

The Social Media Incubator

Starting with a seemingly innocent Tweet around 4PM EST and escalating through Sunday night and throughout the rest of the week, every news source on the planet has by now covered the influence that social media has had on this major news story. Remember, social media is “Real Time PR.”

How Many Social Media Accounts is Enough?

The Social Media Incubator

In January 2102, large companies averaged 178 corporate-owned social media accounts. We don’t know how many social media accounts these companies have today, but we’re guessing the number is probably higher, if it has changed at all.

Social Media Facts for Business Owners

The Social Media Incubator

“‘ I can see how social media will work for <fill in the blank … a company not like mine>, but it certainly won’t work for MY type of business!’ ’ I can’t tell you how many times I’ve heard a business owner express this, hoping that I’ll agree with him or her “, said Social Media Strategist Caroline Melberg. “ The fact of the matter is, there are very few businesses that social media won’t work for.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them

Are Personas a Good Approach in Social Media?

The Social Media Incubator

Are personas a good marketing tactic in the era of social media? Should you blog using a persona, or conduct social campaigns under a persona? Are personas a good idea for marketing in the age of social media?

Bud Light Removes Label Following Controversy

The Social Media Incubator

It spread quickly across social media; yet another campaign that should’ve put up red flags in early development. In the Media Online marketing Online Reputation Management Social Media Social Media News Social Media Tips Twitter bud light bud light label Up for whatever

Is Google+ the Next Big Social Media Site for Business?

The Social Media Incubator

Social Media Strategist Caroline Melberg feels that the site will be beneficial at some point in the future, but it might take some time. “I I think it is a bit too early for most businesses to jump into Google+ as the jury is still out on how participation will ramp up, but if it happens like I think it will, Google+ will become the first real social-business networking site,” said Melberg.

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Three Things New Video for Instagram Can Do For Your Business

The Social Media Incubator

Vine has become a popular app for personal videos, allowing users to make funny, creative nine second videos and share them on social media. Twitter posts with media like Instagram receive on average three to four times more engagement than those that do not include multi-media.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media

Gallup Poll: Social Media Doesn’t Influence Purchases

The Social Media Incubator

Are consumers really influenced by content they see on social media? Gallup released a recent poll that suggests a majority of users aren’t influenced by social media to make purchases. This may sound like bad news for businesses who have invested time and money in social media marketing efforts, but it’s important to look at the details of this poll before panicking. photo courtesy: Getty Images.

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Funny Social Media Facts to Make You Smile for the Holidays

The Social Media Incubator

Here’s a few interesting quotes and facts about social media to brighten up your holidays and give you a little cheer (or chuckle)! social media funny facts about social media happy holidas merry christmas social media facts social media quotesHAPPY HOLIDAYS! “On Twitter we get excited if someone follows us. In real life we get really scared and run away.” ” ~Unknown via @mozusa.

CVS Sets Example For Social Media Strategy

The Social Media Incubator

So what can your business learn from CVS on social media strategy? Making a large announcement such as this on social media in today’s world of technology, almost guarantees it will spread quickly. On Feb.

Keeping Your Social Media Strategy Out of This World

The Social Media Incubator

Social media for business is a growing tool that can be implemented right away. Cindy Leines, founder of CEL Public Relations, coined the appropriate term Real Time PR™ for social media because of the immediate results it can produce.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations

Are You a Social Media Butterfly?

The Social Media Incubator

You know people in your real life when faced with the prospect of attending a social gathering will arrive and immediately flit about from one conversation to the next, never taking any conversation deeper than is absolutely necessary to impress upon the other participants their mere presence.

Social Media Officially Grows Up

The Social Media Incubator

7 Things to Do to Improve Your LinkedIn Profile

The Social Media Incubator

Make sure your contact information is correct, especially your social media and website. LinkedIn Online marketing Social Media Optimization self-branding Many businesses and their employees look for guidance when it comes to setting up and improving their LinkedIn pages.

Chevrolet Brilliantly Embraces Chevy Guy’s “Technology and Stuff” Blunder

The Social Media Incubator

In the Media Online marketing Online Reputation Management Public Relations Social Media Social Media News Strategic Social Media Chevrolet Chevy guy Integrated Marketing World Series On Wednesday, Oct.

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Facebook adds Shared Photo Albums

The Social Media Incubator

Just a few minutes ago, our social media & client services manager, Chelsea Janke , was given a new feature on Facebook called “ Shared Albums.” Facebook Photo Sharing Social Media News facebook shared albums Social Media

How Often Should I Post On Facebook for My Business?

The Social Media Incubator

Posting too frequently on social media sites can annoy friends and followers, but if you’re not posting often enough, you might be missing your chance to stay top-of-mind to your target audience.

Using Social Media for Customer Service

The Social Media Incubator

More and more customers are reaching out to connect with companies via social media. As a result of this, virtually any company who deals with customers should have some kind of presence on social media. Now is the time to define ‘presence’ on social media.

Tips for Branding a Company Pinterest Page

The Social Media Incubator

It’s important that your Pinterest page represents your brand the way the rest of your social media does. Pinterest is a little bit of a different setup than other social media sites.

Branding Your Company LinkedIn Page

The Social Media Incubator

Your banner should be something that is consistent with the rest of your social media and that represents your company’s message or theme. When it comes to LinkedIn, we have discussed that there are the right things to do and there are the wrong things to do.

Audi Ireland Runs Risky Twitter Campaign

The Social Media Incubator

So why has there not been a social media storm and boycott on Audi Ireland? photo courtesy of Flickr. One quick glance at Audi Ireland’s Twitter activity recently could have had many in an uproar.

How To Get the Most Out of Your Company LinkedIn Page

The Social Media Incubator

Having a company LinkedIn page is becoming a growing and critical trend in the social media strategies of businesses. There are plenty of ways to get your content out on social media, but LinkedIn is becoming a key component for B2B marketing and engagement.

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“The Social Media Revolution” Has Been Updated on YouTube

The Social Media Incubator

Social Media Revolution 2011 is a three-minute video with the latest facts on how social media affects our communication, business, and the way we live our lives overall. How have you seen social media connect people around the world?

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Social Media is a Helpful Tool – But NOT Behind the Wheel!

The Social Media Incubator

scan or click the QR code to see the packages we offer Social Media is a Helpful Tool – But NOT Behind the Wheel! by admin on April 21, 2011 Social media is an incredibly convenient communication vehicle and a powerful business tool as well.

Ask the Egyptian Protesters if Social Media is a Passing Fad

The Social Media Incubator