Justin Levy

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Announcing The Socialized Business Podcast

Justin Levy

After a few months of brainstorming, planning and prepping, Jason Keath , Michael Brito and I are thrilled to announce the launch of The Socialized Business podcast. What is The Socialized Business Podcast? An occasional interview with a corporate social media strategist.

How To Improve Visibility, Communication & Accountability of Social Media Within Your Company

Justin Levy

Do you want to improve visibility, communication and accountability of social media within your company? Instead, we complain that there are silos or that people don’t understand that corporate social media is more than just tweeting and status updates.

Scaling Social Media by Changing Your Mindset

Justin Levy

With the emergence of companies moving towards becoming a social business , scaling social media within the business becomes even more important. Scaling social media, especially within an enterprise-level company, can be hard.

Getting in Shape and Achieving Success in Social Media

Justin Levy

See any correlations to social media? We get caught up in fiddling around with the spacing between our social sharing buttons or the fastest shortcut to more followers or to having the newest gadgets that will make your content amazing. This holds true for social media, as well.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right

The 9 Deadly Sins of Facebook Pages and Their Administrators

Justin Levy

There surely are many other “sins&# and many, if not all of them, apply to other social networks as well. Facebook Inbound Marketing Social Media Social Media Strategy Marketing Strategy

Don’t Focus on the Upcoming Year’s Predictions

Justin Levy

Marketing Social Media strategy It’s that time of the year when predictions begin dominating the content that is being shared. I predict you are about to read some predictions. Jeremiah Owyang (@jowyang) November 30, 2013.

Marketing Fit Interview: Christopher Penn, Vice President of Marketing Technology, SHIFT Communications

Justin Levy

Being popular in social media does not make you a hero. We’re on a never-ending quest to understand not just the new media space, but to understand our role in it and how we can be more effective, more powerful, and more heroic through it.

Badge 51

How I Am Finding Value Using Foursquare

Justin Levy

Marketing Social Media As I sat in my car trying to catch my breath following a gut busting workout, I opened my phone and checked in on Foursquare at the gym. It occurred to me that checking in at the gym has become part of my morning routine.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls

The Next Chapter: Joining Citrix Online

Justin Levy

A little more than 2 years ago Chris Brogan and I were both attending the first Social Media Jungle event in New York so we decided to carpool down together.

It’s Not About the Platform

Justin Levy

Now that Twitter, Facebook, YouTube and Flickr are out ahead as the major social networks, it becomes harder to debate social platforms, though it definitely still occurs, especially with location-based platforms. Blog Social Media Platforms

Using Impressions as a Success Metric

Justin Levy

Before getting into my thoughts on whether or not media impressions are a useless success metric, this post was inspired by Rob Clark’s post over on Dave Fleet’s blog on whether or not “share of voice&# is a useless PR metric. Are media impressions a useless metric?

14 Situations When You Shouldn’t Tweet

Justin Levy

Tags: facebook fun social media twitter

How To Improve Visibility, Communication & Accountability of Social Media Within Your Company

Justin Levy

Do you want to improve visibility, communication and accountability of social media within your company? Instead, we complain that there are silos or that people don’t understand that corporate social media is more than just tweeting and status updates.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them

11 Steps to Developing a Digital Crisis Communications Plan

Justin Levy

Over the past couple years as social media has continued it’s explosive growth, we have seen so many examples of companies who have experienced a crisis due to an accidental tweet, a campaign gone wrong, a misstatement by a spokesperson or the collapse of an industry.

Being Prepared with Back-Pocket Metrics

Justin Levy

Business Marketing Measurement Social Media measurementYou’re walking towards a conference room when one of the senior executives at your company passes you and stops for a minute to inquire into how everything within your functional area is going.

11 Steps to Developing a Digital Crisis Communications Plan

Justin Levy

Over the past couple years as social media has continued it’s explosive growth, we have seen so many examples of companies who have experienced a crisis due to an accidental tweet, a campaign gone wrong, a misstatement by a spokesperson or the collapse of an industry.

8 Tips to Get More Out of LinkedIn

Justin Levy

When we talk about social media platforms there is a tendency to point to Twitter and Facebook as the platforms where we all agree that we spend a majority of our time online. Tags: linkedin personal branding social media social media strategy tips

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media

Please Take My 2014 Reader Survey

Justin Levy

Announcements Blog Social Media One area that I have struggled with over the past couple of years has been consistency in writing.

Being Prepared with Back-Pocket Metrics

Justin Levy

Business Marketing Measurement Social Media measurementYou’re walking towards a conference room when one of the senior executives at your company passes you and stops for a minute to inquire into how everything within your functional area is going.

Being Prepared with Back-Pocket Metrics

Justin Levy

Business Marketing Measurement Social Media measurementYou’re walking towards a conference room when one of the senior executives at your company passes you and stops for a minute to inquire into how everything within your functional area is going.

Scaling Social Media by Changing Your Mindset

Justin Levy

With the emergence of companies moving towards becoming a social business , scaling social media within the business becomes even more important. Scaling social media, especially within an enterprise-level company, can be hard.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations

Using Impressions as a Success Metric

Justin Levy

Before getting into my thoughts on whether or not media impressions are a useless success metric, this post was inspired by Rob Clark’s post over on Dave Fleet’s blog on whether or not “share of voice” is a useless PR metric. Are media impressions a useless metric?

Getting in Shape and Achieving Success in Social Media

Justin Levy

See any correlations to social media? We get caught up in fiddling around with the spacing between our social sharing buttons or the fastest shortcut to more followers or to having the newest gadgets that will make your content amazing. This holds true for social media, as well.

12 Ways to Improve Focus

Justin Levy

Add that to the never ending abundance of information from blog posts to tweets to status updates to magazines, books and other forms of media and you can quickly start to feel like we’re drowning. “Draft new social media strategy” is not a task, it’s a project.

It’s Not About the Platform

Justin Levy

Now that Twitter, Facebook, YouTube and Flickr are out ahead as the major social networks, it becomes harder to debate social platforms, though it definitely still occurs, especially with location-based platforms. Blog Social Media Platforms

Facebook Marketing: Now Available! | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Facebook Marketing: Now Available! Written on June 24, 2010 by Justin Levy in announcements , books , facebook 32 Comments - Leave a comment!

12 Ways to Improve Focus

Justin Levy

Add that to the never ending abundance of information from blog posts to tweets to status updates to magazines, books and other forms of media and you can quickly start to feel like we’re drowning. “Draft new social media strategy” is not a task, it’s a project. We’re all incredibly busy these days trying to balance an endless list of demands on our time.

Coca-Cola's Happiness Machine | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Coca-Cola’s Happiness Machine Written on January 20, 2010 by Justin Levy in social media , video 28 Comments - Leave a comment!

The Power of a Note

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking The Power of a Note Written on August 8, 2009 by Justin Levy in communications , customer service , interaction , loyalty , presidentobama , social media , video , zappos 35 Comments - Leave a comment!

Is Social Media A Fad?

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Is Social Media A Fad? Written on November 29, 2009 by Justin Levy in social media , stats , video 29 Comments - Leave a comment!

Social Media Jungle at CES

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Social Media Jungle at CES Written on January 4, 2010 by Justin Levy in conferences , social media 2 Comments - Leave a comment! What’s Next in Social Media?

Still Think Social Media Is A Fad?

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Still Think Social Media Is A Fad? Written on May 11, 2010 by Justin Levy in social media , stats , video 19 Comments - Leave a comment!

Announcing Red Pin Marketing: Social Media Solutions for Small Businesses

Justin Levy

They need help with everything from developing a strategy to setting up and optimizing their social accounts to designing a new website that is search engine optimized, designing listening and monitoring portals, email marketing and how to measure all of it.

Coca-Cola Adopts New Social Media Policies | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Coca-Cola Adopts New Social Media Policies Written on January 12, 2010 by Justin Levy in business , social media , social media strategy , video 28 Comments - Leave a comment!

A Cartoon Recap of Social Media in 2009

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking A Cartoon Recap of Social Media in 2009 Written on January 3, 2010 by Justin Levy in reflection , social media , video 10 Comments - Leave a comment!