What’s Does the Daily Routine of a Social Media Manager Look Like?

agora pulse

Bonus Material: Free Social Content Calendar. How can a social media manager do it all? Here’s a look at the daily routine of a social media manager. Check Paid Social Campaigns. Next, make your way through your social inbox.

The Case for Letting Your Social Media Managers Get Weird


It often takes something special to stand out as a brand on social media. Meticulously curated flatlays, uninspired user-generated content (UGC) campaigns, and branded hashtags that sound like they were spooned out of a corporate soup. Give your social media managers more agency.


Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

What Social Media Managers Can Learn From the Cleveland Museum of Art’s ArtLens

agora pulse

So, what does this art experience have to do with social media? After all, at the heart of social media, we craft stories and engage our audience. By looking closely at how ArtLens at the Cleveland Museum of Art engages its visitors and interacts with them, we can find inspiration for our own social media content and customer experience. What types of user experience can I craft for my different social channels? Social Media Management

What Social Media Managers Can Learn From the Cleveland Museum of Art’s ArtLens

agora pulse

So, what does this art experience have to do with social media? After all, at the heart of social media, we craft stories and engage our audience. By looking closely at how ArtLens at the Cleveland Museum of Art engages its visitors and interacts with them, we can find inspiration for our own social media content and customer experience. What types of user experience can I craft for my different social channels? Social Media Management

Instagram Management Tools That Make a Social Media Manager’s Job Easier

agora pulse

Need a little help to manage your clients’ Instagram channels (and maybe your social media agency’s, too)? We’ve got a quick list of some of our favorite Instagram management tools that make a workday easier. Social Media Calendar.

9 essential social media management tools for marketers

Sprout Social

If you’ve been in the industry for a while, you’ll know that social media management is no joke. In fact, social media management requires tons of strategizing and careful execution. To give you a leg up, we’ve put together a list of the best social media management tools to take your marketing game up a notch. 1: Sprout Social. 2: Zoho Social. Zoho Social gives you an in-depth insight into your audience analytics.

The 25 Top Social Media Management Tools for Businesses of All Sizes

Buffer Social

How do you stay on top of all your social media marketing tasks? From creating and publishing content to analytics and reporting, it can be pretty overwhelming to think of all the jobs social media marketers have to complete every day. Thankfully, there are a bunch of awesome social media management tools available to help. Here are 25 of the very best social media management tools out there. Social networks supported.

Instagram 101: What Every Smart Social Media Manager Needs to Know

agora pulse

This Instagram 101 guide can help newbie social media managers and experienced ones just needing a quick refresh. Instagram is one of the most popular social media sites for brands and users alike. Sharing UGC . How familiar are you with Instagram?

45 of the Best Social Media Analytics Tools

agora pulse

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? Zoho Social.

Top 7 Social Media Management Tools of 2018


In today’s fast-paced, technologically advancing world, it’s a no-brainer that the social media sector is growing faster than the Internet itself. However, marketing on social media goes beyond just publishing content. In order to help you streamline your workflow, here is a list of 7 social media management tools that you should give a whirl in 2018: HootSuite. Sprout Social.

The 6 Best Ways to Showcase User-Generated Content on Social Media

agora pulse

Community-building and relationship-building should be an important part of your social media marketing efforts. And while relationship building should be your priority, having some extra oomph to boost your sales thanks to social doesn’t hurt either. Most brands try to get their customers to create UGC, but then fail to actually do much of anything with it. Share UGC In Stories. Create Story Highlights Featuring UGC.

UGC 101

New Rules for Instagram Hashtags: How to Find the Right Hashtags for Your Business


Whether you’re promoting an Instagram contest or UGC campaign, including your branded hashtag in your Instagram bio is a fantastic way to drive engagement on your posts! Instagram Marketing get followers on Instagram Hashtags instagram Instagram hashtag guide social media management visual social media visual social media managementThe rules for Instagram hashtags have changed.

Use Data From Your Social Media Report to Create Share-Worthy Content

agora pulse

Discover how to glean the data you need from a social media report to produce remarkable content for your audience. When you create a social media report, you use charts and data to illustrate what you’ve accomplished. Did you test out a new post format or media type?

Report 103

10 Brands Killing it with User-Generated Content on Instagram


Sharing user-generated content (UGC) is one of the most effective ways to build brand love and strengthen your online community on Instagram. From sharing real-life product reviews, to curating a stunning Instagram feed, there are so many creative ways to elevate your content strategy with UGC! Get inspired by these 10 brands taking user-generated content to the next level on Instagram: UGC Brand Inspo #1: Set a Challenge like @over. It’s UGC, but supercharged! .

UGC 51

How to Use Social Media to Keep Students Engaged and Excited About College

agora pulse

That’s where social comes in! Check out these tips about social media for universities. If your school is regularly doing the work to promote social engagement, it very well could drive in-person engagement, too. Want to keep students active on your social profiles?

The Ultimate Guide to Planning a Virtual Conference


Before you start reaching out to speakers or creating social media ads, you need to establish your conference’s visual identity and format. . Later’s social media conference, LaterCon , was a full-day event with 25+ speakers and took 8 months of planning from start to finish! .

Quick Tips for Making the Absolute Most of Your Hashtags

agora pulse

Here’s a detailed look at how to wield the power of the hashtag more competitively for social media marketing. Now, that you’re squared away with hashtags on Instagram, let’s look at another popular social media platform that uses hashtags.

Think You Can Apply a SWOT Analysis to Social Media Marketing?

agora pulse

Businesses, non-profits, and even social groups aim to stay relevant and desirable to their customers, members, and target audiences. Why apply SWOT to social media strategy? Although the SWOT model has been used for years with business strategy, it can be applied in other ways, even to your social media strategy. It is tempting not to have a strategy and just keep social accounts updated. What are your social media strengths and weaknesses?

6 Tips for Organizing Instagram Content with Later


Here are 6 Later tools that are perfect for organizing your Instagram content: Organize Instagram Content #1: Centralize Your Photos and Videos with Later’s Media Library. you can use Later’s Media Library to keep all your content stored, labeled, and accessible from a single place — even when you’re on the go. Think of it as a home for all of your great social content! That part about scheduling to multiple social accounts at once is important.

How to Repurpose Your Best Social Media Content

agora pulse

Sometimes, instead of grasping at straws, your best bet is to repurpose your best performing social media content. Knowing the best ways to repurpose your best social media content is key to getting consistently good results. In this post, we’re going to look at how to repurpose social media content and which content you should choose. Each time you share the content to social media, use a different quote as your tagline.

UGC 98

8 Reasons to Schedule Instagram Posts + Stories in 2020


Social media managers, we’re looking at you! . A post shared by Later: Social Media Scheduler (@latermedia) on Dec 20, 2019 at 7:36am PST. tagged all UGC in the photo above ?? ???? The world of social media can be so funny to me sometimes.

Using Social Listening to Reveal Actionable Insights

Talkwalker SM

This post originally appeared on the Crosby Marketing Blog and was written by Social Media and Content Director, Lindsey Goebel. These trending headlines were uncovered when conducting a social listening exercise to assess what’s driving media coverage and online chatter relating to organ donation. Using the social media analytics platform Talkwalker , we learned these three articles alone had a combined reach of more than 40 million people.

UGC 70

SEO Writing Hacks to Boost Your Social Media

agora pulse

Fortunately, we’ve got tips to help you strengthen your SEO writing for social media starting right away. But what about social media? Can your social media channels get picked up on search engines? How Social Media Helps With SEO.

SEO 150

New! Find and Share User-Generated Content from Instagram (& Beyond)


Now you can add Instagram posts that you are mentioned or tagged in directly to your Later media library, making it easy to share to your social channels in just a few clicks. If you’re new to user-generated content (UGC), here’s the cut-and-dry textbook definition. UGC is any form of content, such as images, videos, text, and audio, that have been posted by consumers on online platforms. So how is UGC going to help you ?

How These 5 Brands Are Acing Storytelling on Social Media

agora pulse

Here are five brands acing storytelling on social media and some actionable takeaways. Research shows that social media shares are boosted by 585% by using a brand character. The cheeky white duck went on to become the star of numerous ads stealing the show on social media too. Storytelling Tips: Having a consistent brand character is great for storytelling on social media and brand recognition.

How to Manage Multiple Instagram Accounts With a Team


Managing multiple Instagram accounts can seem like a daunting task, especially if you’re trying to grow followers and engagement on each of the accounts. But the secret to managing multiple Instagram accounts isn’t spending 24 hours a day on Instagram — it’s finding the right tools, apps, and schedules that serve your needs. Maybe you’re a social media manager with lots of clients, or you’re working with a team to manage Instagram accounts for various businesses.

Team 49

How to Build a Strong Social Media Presence–Organically!

agora pulse

Want to build a strong social media presence or strengthen your existing one? We’ve got tips to transform your social presence for the better … without going broke. Ever wondered how top brands have such a strong social media presence?

Transform Events into Meaningful Experiences: Lessons in Real-Time Marketing

Buzz Marketing for Technology

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Transforming Events into Meaningful Experiences: Lessons in Real-Time Marketing. We had an esteemed panel consisting of Amber Quist , the Vice President of Brand Marketing and Communications at Spredfast; Greg Weiss , the Vice President / Business Leader of Social Media at MasterCard; and Adam Buchanan , the Social Media Manager for Cabela’s.

Break the “just post this” habit: How the right social media mix enhances multichannel campaigns

Sprout Social

But just because you show up on multiple channels, does not guarantee a successful multichannel campaign—especially if your social media team was left out of the planning phase. 3 reasons to include social teams in multichannel campaign planning. Trust your social media manager.

10 Top Instagram Marketing Tools to Grow Your Business

agora pulse

These tools can help you grow your business and get more out of this popular social media platform. Using Easil , you can design social media graphics in minutes. For Social Listening: Awario. This platform curates the best UGC from the most desirable creators.

How to Integrate Email Marketing and Social Media for Stronger Campaigns

agora pulse

Consider integrating email marketing and social media to make your campaigns stronger and richer. A strong social media strategy can help your clients or company reach an impressive list of goals. So what does email marketing offer that social media doesn’t?

Strengths, Weaknesses, Opportunities, and Threats: How to Perform a SWOT Analysis

agora pulse

Need to get the full picture for a social campaign or strategy? As a social media manager, every post you publish contributes to a larger goal and fits into an overall strategy. But how do you identify the right goals and shape a strong social media strategy?

10 Community management tools to engage with your audience

Sprout Social

Social media marketing involves much more than just posting on social media. Community management is just one piece of the puzzle. And, just like with every piece of social media management , your community managers need the proper tools to see success.

Selling on Facebook: How to Plan for the Holidays

agora pulse

Bonus Material: FREE Social Content Calendar. Selling on Facebook is different from selling on other social media channels. There’s no one-size-fits-all solution to social media selling, after all. Plan ahead by using a social content calendar.

UGC 120

13 Instagram Marketing Tips from Social Media Experts


Here are our top 13 Instagram marketing tips — backed by social media experts: Tell Your Story. Later’s social media manager, Mel Brittner, has been experimenting with memes on Later’s Instagram. A post shared by Later: Visual Social Marketing (@latermedia).

Five Ways to Make Your Next Marketing Campaign More Diverse


With the rise of user-generated content (UGC), marketers no longer have to rely on the limited options offered by stock photo platforms. Invite your customers to get involved by sharing their own content through social media contests , visual reviews , and via your brand community.

4 Easy Ways to Use Social Media for Customer Feedback


Social media is a great tool for engaging with your customer base , as well as finding new potential clients. Social platforms were made for people to share their ideas and engage with others, so it works well as a go-to resource for customer feedback. . Social monitoring.

UGC 76

Uh-Oh, Instagram Features You’re Forgetting to Use

agora pulse

Social media managers often overlook these important Instagram features. With all the great features on Instagram, however, it can be easy for social media practitioners and social media agencies alike to miss some.

How to Sell on Instagram: Your Step-by-Step Guide

agora pulse

Social proof. Yes, using Instagram to help your customers remember who you are as a social media agency and why they love you (and your clients) is a critical part of your Instagram marketing. Setting Up Instagram Shopping with Facebook Catalog Manager.

7 Hashtag Search Tools That Are Crazy Easy to Use

agora pulse

Whether you’re planning a social media marketing campaign for your client or wanting to grow your company’s online audience, hashtags can help you reach your goals. Related Post : Social Media Management . To monitor your searches , check the social listening tab.