The Realtime Report

How To Start A Mobile Marketing Strategy

The Realtime Report

SMS Marketing. There is no better way to advertise a new product, service or deal than via SMS marketing. You can even opt for business SMS short codes that provide an inexpensive way for a customer to reply using your chosen keyword. How To Start A Mobile Marketing Strategy.

“Digitally Mature” Companies Make More Money

The Realtime Report

Still looking for ways to convince your boss, clients or board of investors to invest money in realtime tools and strategies?

Trending Sources

Social Networking Stats: Facebook To Acquire WhatsApp, #RLTM Scoreboard

The Realtime Report

In a blog post about the acquisition, Facebook also noted that WhatsApp’s messaging volume approaches the SMS volume of the entire global telecom industry. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via Facebook. YouTube.

World Cup Social Media Fever: 53% of US Smartphone Users Plan To Use Facebook To Discuss The Games

The Realtime Report

Facebook (53%), tied with SMS(phone texting), beat out Twitter (28%), phone calls (25%) and Skype/chat apps (18.8%). With the 2014 World Cup in full swing, it has become evident that soccer has taken over social media, especially when it comes to Facebook.

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How Has e-Commerce Affected The Way We Market Products?

The Realtime Report

Some people still use their device primarily as a direct communications tool, sending SMS messages, checking emails and yes, even having a phone conversation on it. How Has e-Commerce Affected The Way We Market Products?

Everything You Need to Know to Run a Successful SMS Marketing Campaign

Convince & Convert

Image via BigStockPhoto.com If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time. Some of the top brands invest heavily in SMS today to communicate with customers because over 90% of SMS messages are read within 3 minutes of receipt.

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Android Facebook Messenger Users Can Send, Receive SMS Messages

SocialTimes Facebook

Facebook is giving Messenger users with Android devices the option of accessing their SMS messages via the application. Select “SMS” from the list. Turn on “Default SMS app.” However, when you send an SMS message, the recipient can be on any platform.

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SMS Marketing in Business Statistics

Engaging Brand

I have been researching mobile for business over the last few years and wanted to share with you this infographic from Slicktext which looks at specifically SMS marketing. Marketing marketing in business digital marketing social media marketing mobile marketing slicktext sms marketing

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Why Your Business Needs an SMS Strategy

Bill Hartzer

With the power of mobile marketing set to reach a peak over 2014, there has never been a better time to get your business a piece of the SMS action. However, as well as the obvious efficiencies involved, there are a number of other clear benefits of opting for SMS marketing.

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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%.

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Facebook: No SMS Charges for Account Kit Until August 2018

SocialTimes Facebook

Facebook announced that developers using its Account Kit , initially introduced at F8 in April, will not be subject to SMS charges until August 2018. Apps Facebook Account Kit Calvin Mak Conversions Developers Email F8 fbStart passwords phone numbers SMS text messaging

How to Use SMS Marketing to Boost Your Blog’s Audience

ProBlogger

Remember SMS? Once your site is mobile friendly you can start working on your SMS campaign. Don’t worry folks, the beauty of SMS marketing is that it’s not as tedious as email campaigns! Remember to test your SMS campaigns on multiple handheld devices and only send it when you’re completely happy with the presentation. However, SMS campaigns spike within the hour. The post How to Use SMS Marketing to Boost Your Blog’s Audience appeared first on ProBlogger.

Google Acquires Twitter Assets Fabric, Crashlytics, Answers, Digits, Fastlane

SocialTimes Twitter

Other assets going from Twitter to Google are the Crashlytics crash-reporting platform, mobile app analytics tool Answers , SMS login system Digits and development automation system Fastlane. During the transition period, Digits, the SMS authentication services, will be maintained by Twitter. Google announced Wednesday that it acquired several technology assets from Twitter, most notably its Fabric mobile application development platform.

Team 26

Twitter to Stop Counting Photos, Links Toward 140-Character Limit?

SocialTimes Twitter

Twitter 140 characters Bloomberg links Photos SMS Text Messages URL shorteners URLsNo, Twitter is not increasing its 140-character limit for tweets, but users may soon be able to pack a lot more information into them, regardless. Bloomberg reported that photos and links will not be counted as part of the 140-character limit, with the change possibly taking effect in the next two weeks.

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The Digital Marketing Streams Of 2013

Engaging Brand

Although this can take the shape of several different marketing methods, one of the most common is SMS marketing. To learn more about SMS marketing, you can check out Slick Text’s Beginner’s Guide To SMS Marketing.

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Twitter Stalking via SMS

TwiTip

Marketing Automation, Set It and Forget It

Puzzle Marketer

SMS Communication – There has been a boom of success stories relating to SMS marketing campaigns. Once you get that opt-in permission however, you’ll get their full attention as 98% of all SMS are read. Content Marketing Email Marketing Lead Generation Mobile Marketing Online Advertising b2b b2c Eloque lead generation lead scoring marketing automation Marketo Oracle SalesForce sms

The Mobile Imperative

Twist Image

There's a sad truth about mobile, but I don't want to hear it.

Now People Can Join Your Facebook Fan/Business Page via SMS/Text.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Now People Can Join Your Facebook Fan/Business Page via SMS/Text Message Just found out about a neat new way to get more “Likers&# to your Facebook Page, via text message!

The History of Marketing [Infographic]

Puzzle Marketer

SMS messaging on mobile phones gets introduced in 1992 and twenty years later is still at it’s infancy. Content Marketing Email Marketing Online Advertising Paid Search Search Engine Optimization Social Media google history internet marketing mobile marketing sms social mediaIf you’re looking for a quick and easy Marketing 100 class then look no further than this great infographic created by HubSpot and designed by BlueGlass.

Facebook Open-Sources Community Cellular Manager

SocialTimes Facebook

They described CCM as a software management and deployment suite that enables the operation of small-scale cellular networks, adding that it is compatible with the OpenCellular platform the social network introduced in June, as well as with third-party radio-access-network solutions and saying: CCM is designed for reliable operation in environments with unreliable power and backhaul, providing fully disconnected operation for local voice and SMS services.

Facebook Adds Instant-Verification Component for Account Kit to Android SDK

SocialTimes Facebook

The instant-verification feature announced Tuesday will immediately authenticate login requests by matching the mobile number tied to Account Kit with the mobile number connected to users’ Facebook accounts, and the social network said in an email to SocialTimes that this addition is particularly helpful in region where SMS service is unreliable. If there is a match, we can complete the verification without sending a one-time password via SMS, making the sign-in flow more seamless.

5 Tips for a Fantastic Marketing Conference

Puzzle Marketer

Content Marketing Email Marketing Online Advertising Social Media conference event event marketing keynotes live mobile sms speakers statisticsI recently attended a marketing conference in Indianapolis, IN called Connections - “Inspire the Future” The event was put on by ExactTarget , an international email marketing service provider. The event pulled together 4,000 marketing clients and industry thought leaders all learning together.

Unlock Facebook With a Physical Security Key?

SocialTimes Facebook

Facebook announced support for physical security keys with certain web browsers and mobile devices.

Five Forms of Mobile Media

Geoff Livingston

1) Short Messaging Service (SMS) : Second generation or 2G digital cellular networks (PCS) enabled SMS, which was the death of pagers in the 90s. Mobile app savvy application apps gamification geolocation gowalla GPS Key Yarmosh mobile savvy apps smartphones SMS web

Show 377 - How to make your brand reach the next billion

Engaging Brand

SMS marketing through free air time. Pod Casts marketing tips customer surveys the engaging brand nathan eagle jana sms marketing emerging market what are emerging markets localisation localization brand strategy social marketing marketing podcast anna farmery mobile marketingThis weeks The Engaging Brand podcast is ready! - The free audio podcast for business covering social media, managment skills and marketing tips.

Every word matters

Socialized

This is especially important in today's foreshortened communications environments like Twitter, Web banners, SMS, and advertising taglines. Every word matters. Whether you're writing to persuade, to inform, or entertain, nearly every word choice affects the meaning of your message. A couple years ago I wrote a competitive response for internal use

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5 Ways To Maximize the Marketing Budget

Engaging Brand

Mobile marketing is a cost-effective marketing strategy that allows a business to connect with customers who opt in to a subscription that sends them information such as advance notices of sales, special savings and other discounts through the SMS (Simple Message System) text messaging system.

How to Improve Email Deliverability [Infographic]

Puzzle Marketer

Pure360 is an email & SMS marketing provider based in the UK, who specialize in helping businesses get the best results from their campaigns.

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[COMIC] The Complexity Of Social Media Communications

SocMed Sean

It all remains to be seen how humans will filter and process the massive amounts of data that are being thrown at us via Facebook, Twitter, YouTube and SMS text messaging. Social media…it’s a whole new shift in the way we communicate, right?

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CheatSheet: 4 Mobile Ad Platforms That Work

Convince & Convert

Click to read more » mobile flash banners mobile advertising mobile platforms mobile targeting off madison ave + spinsix rich media SMS streaming radioWhether your brand is B2B or B2C, marketing to your consumer is becoming more and more difficult, fragmented, and sophisticated. Because of media fragmentation as well as the on-the-go nature of today’s consumers, it is important to leverage all mediums possible to reach your target audience, including mobile.

How Social Media and Mobile Technology Impact the Customer Experience [Infographic]

Puzzle Marketer

It’s easy for technology start-ups and web service companies to understand the importance of communicating with customers through channels such as social media and mobile technology. They have it ingrained in their DNA.

Don’t Let Thumbs Dominate Mobile Marketing

Convince & Convert

Click to read more » mobile email marketing Jeff Rohrs mobile marketing SMSI don’t mean to scare you or create undue cause for alarm, but there are enemies in our midst.

Hurricane Sandy & Social Media: 5 Must-Reads

Firebelly

By Adi Robertson From tweets to SMS to data dumps, social media goes broad and deep in a disaster. When a natural disaster strikes, social media sites are is often the first place people go to find, and share, information. Here are 5 must-reads on Hurricane Sandy and social media.

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17 Productivity Tools for the Ultimate Business Gain

Techipedia: Tamar Weinberg

Ever been so busy doing something on your computer that you wanted to send a SMS message from your computer without having to pick up your phone? “SMS” lets you send SMS messages from your phone to a desired contact. (It

Role of Mobile Marketing to Grow Your Business

Social Media Marketing

Marketing Via SMS and MMS SMS and MMS advertising are getting an enormous change showcasing. Presently clients are getting offers and rebates or get advised available to be purchased through SMS or MMS. It is easily visible to the user instead of SMS.

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8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

At ANY FREE MOMENT, we can shop on line, post on Facebook or Twitter, send an SMS, share pictures or videos. Examples of mobile marketing include SMS text message campaigns, mobile advertising, iPhone/iPad/Android Apps, and mobile video.

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Stopping Event Spam with Google Plus Hangouts

Laurel Papworth

You have to do this for EACH calendar you connect to Google Plus if you are being pinged with emails and SMS messages. When a friend Circles you on Google Plus, Google sets as default everything to “opted in” Your friend then yells at you for spamming them which is totally unfair.

The Best Cloud Computing Apps

Unspoken

It helps you manage tasks whilst reminding you of every appointment you ever forgot, via email, instant message or SMS. Cloud computing has transformed the way we do everything. From business to pleasure, the ‘anytime, anywhere’ availability of these apps makes sharing, collaborating and staying on top of things simple, providing everyone with the sophisticated technology that used to be beyond the reach of the Ordinary Joe.

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The Untapped Potential Of Emojis And Their Role In Social Media Marketing

Unmetric

Nokia 3310 with its smileys ruled the way we communicated, almost every SMS sent out had a ‘smiley’ attached. This is a guest post from Mapplinks Managing Director, Rishabh Dev. :) was such a big deal a decade ago.