yMarketingMatters

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Is Your Business Ready For Mobile Marketing?

yMarketingMatters

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. Mobile Marketing with SMS (Short Message Service). The open rate of SMS is 98% compared to 22% for emails.

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8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

At ANY FREE MOMENT, we can shop on line, post on Facebook or Twitter, send an SMS, share pictures or videos. Examples of mobile marketing include SMS text message campaigns, mobile advertising, iPhone/iPad/Android Apps, and mobile video. We share our lives, immediately as they happen, via mobile. Trend #8 – Do Mobile Marketing!

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6 Lessons I learned from Seth Godin at SmartHustle Conference

yMarketingMatters

The hierarchy of attention is: SMS, email, video, and far at the bottom….reading. Seth says, he knows it’s hard to do, but every time he has done this in his career – he was glad he did it! . Seth on The Value of Video to Support Sales and Marketing. Given the choice, very few people will read if they can watch video instead.