How to Effectively Bottle Social Media and Product Integration
Convince & Convert
NOVEMBER 21, 2011
This year, instead of hoping to get it just right, I’ll be serving a wine that has the best aspects of Thanksgiving (family, friends, socializing) built right into the product. include() may indeed be the world’s most social wine. An Intoxicating Social Media Experiment. According to Brad, even the name of the brand has geeky/social roots. They also promote the website and SMS program on the bottle , which is wise.
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