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Book Review: Social Media Marketing

Webbiquity SMM

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Review 152
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Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

The easiest way to find these people is to find the communities that your users frequently visit, be it forums, Twitter, or other social networks. get Twitter mentions of your brand via RSS or email) or use a service like Backtype (backtype.com) to see comments across blogs and other social media sites (such as FriendFeed).

Brands 139
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Data Mining: The Ultimate Guide to Niche Analysis

Viper Chill

I ran the social news site Reddit through the tool as an example and I’m told that around 55% of visitors are male (though I expect this to be a little lower than reality) and 24% of the audience are over 50 years old. Not all niche activity happens on the big social networks, of course. Board Reader.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

link] Develop a Social Media Strategy in 7 Steps | Social Media Marketing | Social Media Consulting – Convince & Convert « Netcrema – creme de la social news via digg + delicious + stumpleupon + reddit [.] We learned about the 7 steps to creating a social media strategy. [.]

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Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Techipedia: Tamar Weinberg

Style Sample Magazine.com June 15, 2010 at 8:33 am { 42 comments… read them below or add one } Hugo February 10, 2010 at 10:06 am I think that the biggest takeaway from this post for me is the understanding the mainstream media world and the blogger world are quickly becoming one and the same. . Did I miss any rules?

Blogger 177
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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Friends and people I don’t even know think that it’s absolutely fine to ask you how to achieve a better profile or ‘some PR strategy’ like this are the equivalent to free samples. It gave rise to an entirely new breed of speaker. I am so glad to see this conversation happening among you. I have not done it.

Products 267
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The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

Social News (Digg, Sphinn, Mixx, Reddit, Tip’d, and a whole load of related sites) Submitting only your own articles and posts to social media sites. Social news is about reciprocal relationships. Submitting a story to a social news site that is completely off-topic. Excess converts to spam.

Handbook 279