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How to optimize your marketing budget: Do more with less

Sprout Social

Managing social media and other marketing channels in this economy can be challenging. For example, your SEO team may aim to increase domain authority through backlinks. According to The State of Social Media 2023 report, 79% of marketers expect an increase in their overall marketing budgets in the next three years.

Marketing 131
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How to Buy Guest Posts That Will Boost Your SEO and Traffic

BeingOptimist

In the vast realm of Search Engine Optimization (SEO) , there’s a secret passage called “guest posting” that can lead you to wondrous heights. But what is guest posting, why does it wield such importance in the realm of SEO, and how can buying guest posts be a beacon of success? Why is it important for SEO?

SEO 40
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Social media advertising: how to run a compelling campaign

Sprout Social

If you’re still on the fence about social media advertising, we get it. Research shows that one of the top goals for marketers is increasing brand awareness, which is why more and more brands are achieving this with a paid social presence. Why run paid social media ads, anyway? Hey, totally fair question.

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9 Social Media Marketing Twitter Chats You Shouldn’t Miss

Firebelly

Twitter chats can be a great way to solicit (and share) social media marketing advice. When: Sundays at 9pm EST. Sample topic: Finding Your Blog’s Target Audience. When: Mondays at 3pm EST. Sample topic: How To Build A Community Using Instagram. When: Mondays at 9pm EST. Sample topic: Social Media Super Tools.

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Alan K’necht: Über Thinker & SEO Brainiac: An Interview

Firebelly

Social analytics, the role of social in the future of SEO, and his favorite city – Auckland. His handle on SEO and analytics – and online marketing in general make him a hot commodity at conferences all over the world. Data used in analytics has and always will be a sampling and is not an absolute.

SEO 224
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How to Choose the Right Social Media Marketing Agency: What to Look for and What to Ask

agora pulse

Have you decided to turn to a social media marketing agency for all your social media needs? You’ve reached the point now that your brand can no longer manage your social media channels in house. Either way, it’s time to look for a social media marketing agency to handle your requirements.

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Writing Around the Web – Social Media SEO, Google Analytics, and Social Proof

Kikolani

Writing Around the Web is a monthly series highlighting guest posts I’ve written on blogging, business, SEO, social media, and other topics! Featured Post – How to Optimize Social Media Profiles for SEO. Social Media. What’s at stake in this blogging contest?

Analytics 113