• SOCIAL MEDIA MARKETING  |  SUNDAY, NOVEMBER 12, 2017
    [Retail] The Best Drape and Blind Software for Retailer and Manufactures
    This software is beneficial for both retailers as well as manufacturer. Drape and blind software for retailer The customer will require quotation about their window drape and blind to be placed at home. They will definitely approach the retailer for this. The drape and blind software will help the retailer to get them on the spot quote. With retailer point of view, there is variety of benefits which the software can provide you.
  • TWIST IMAGE  |  SUNDAY, NOVEMBER 12, 2017
    [Retail] Exactly What To Say With Phil Jones - This Week's Six Pixels Of Separation Podcast
    He's worked in fashion, retail, sports and beyond. retail. Episode #592 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. I was surprisingly taken aback by the book, Exactly What To Say. There are no stories in this book. No case studies. It's a small book. It's a very smart book. In a world where you might assume that anything and everything has already been written about sales, Phil Jones ' book packs a lot of wows.
  • AUDIENSE  |  WEDNESDAY, NOVEMBER 8, 2017
    [Retail] ????????? Cyber Monday: Discovering the online consumers
    Regardless of the net increase in sales over the weekend of discounts it was evident retailers were successfully pushing the Christmas shopping forward offering great holidays deals several days in advance. Having delved into the trends and insights of Black Friday last week it was only right to take a look at the finale of the biggest shopping weekend of the year, Cyber Monday.
  • DEVUMI  |  TUESDAY, NOVEMBER 7, 2017
    [Retail] Cyber Monday Marketing Ideas: Increase your Online Sales with Social Media
    The weekend after Thanksgiving is huge for retailers. Traditionally, they only focused on Black Friday, but Cyber Monday is now an opportunity that no one should ignore. Here are some great ideas on how you can hype your Cyber Monday marketing on social media. Cyber Monday marketing on Twitter According to data released by Twitter […]. The post Cyber Monday Marketing Ideas: Increase your Online Sales with Social Media appeared first on Devumi.
  • IGNITE SOCIAL MEDIA  |  THURSDAY, NOVEMBER 2, 2017
    [Retail] Social Media Round Up – Halloweeners
    As a retail store, they are top of mind when it comes to Halloween items because they are ahead of the game, and they make people aware of what types of items they have for purchase. Halloween is the holiday I look forward to most every year. Between the silly costumes to the scary movies and everything in between, it’s fueled by nostalgia and debates on whether Hocus Pocus is a great movie or not. (It It is, don’t lie to yourself.)
  • TWIST IMAGE  |  TUESDAY, OCTOBER 31, 2017
    [Retail] Is Amazon The Creepiest Company In The World?
    What other retailers can truly claim this? Every time that Amazon experiments with how to get products to consumers faster, every other retailer in the world is flummoxed. Most consumers can't imagine retail, shopping or even watching a movie without them. retail. Today we celebrate ghosts, ghouls, goblins, witches, monsters and. Amazon? Happy Halloween! Get ready to sugar overdose on mini Snickers bars!
  • THE REALTIME REPORT  |  SATURDAY, OCTOBER 21, 2017
    [Retail] Marketing Is Made Easier With A Great Website Design
    By testing out every element of site design, the online retail giant has managed to massively increase its sales through upselling customers who are already on its platform. Marketing Is Made Easier With A Great Website Design. If you’re getting ready to build your first website, you might think that the only role of site design is to make your website good looking and easy to navigate and use.
  • TWIST IMAGE  |  FRIDAY, OCTOBER 20, 2017
    [Retail] If Consultancies Are The Future Of Marketing, Why Are They Just Buying Agencies?
    Accenture Continues Its Agency Acquisition Spree, Buying French Retail Network Altima. retail. The death rattle for marketing agencies has been heard for the past few years. Word has it that the once cool, hip and innovative hubs of creativity for brands are being pushed aside, because the large auditing and accounting firms have entered into the marketing services space. Apparently, these consultancies have a very compelling and future-focused offer. Don't believe me? Google it !
  • AUDIENSE  |  FRIDAY, OCTOBER 20, 2017
    [Retail] Step Into Christmas: Boosting your Christmas campaign performance with the right planning
    Whilst retailers have planned and put their Christmas campaigns into motion, it’s never too late to give them that final touch. These ads tend to trigger consumers to get started with their Christmas shopping ; it is undoubtedly, the busiest and most profitable time of the year for retailers. Without a doubt, the centrepiece for Christmas campaigns is the TV ad , which year on year retailers compete to outperform one another. Santa’s coming!!
  • PIXLEE  |  MONDAY, OCTOBER 16, 2017
    [Retail] 3 Ways to Add Social Proof to your Magento Storefront
    As it does, the internet as a retail distribution channel has become more and more powerful. E-commerce growth is accelerating and is expected to continue to grow at a staggering pace. To keep up with this projected growth, e-commerce platforms, solutions, and CMS software will need to evolve to meet new customer needs.
  • TWIST IMAGE  |  THURSDAY, OCTOBER 12, 2017
    [Retail] Six Links Worthy Of Your Attention #381
    When people think of Amazon , they think of retail. Still, if you did want to focus in on Amazon and the retail space, here's some information that might spark an entrepreneurial dialogue: why not start a business on Amazon only and then sell it. retail. retail space. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?
  • IGNITE SOCIAL MEDIA  |  THURSDAY, OCTOBER 12, 2017
    [Retail] What Works For Brands on Facebook – Social You Should Know
    CPG brand content drove more organic reach through link content than video content, yet retailers and service industry found the opposite to be true. This week, our very own Director of Analytics, Ryan Sweeney was featured in Adweek, Facebook continues to test image recognition capabilities, and Snapchat’s ad revenue forecast is lowered. All that and more in this week’s Social You Should Know. What Works for Brands (and What Doesn’t) on Facebook.
  • PIXLEE  |  WEDNESDAY, SEPTEMBER 20, 2017
    [Retail] How The World’s Top Fitness Brands Are Building Social Community To Grow Their Business
    Owning the entire process, from hardware to software to retail to logistics, helps with brand- and community-building. The ways in which fitness brands engage with audiences has evolved at warp speed in recent years thanks, in part, to rampant social media adoption. Digital disruption is not unique to this industry, but the opportunity afforded fitness brands is massive.
  • BUFFER SOCIAL  |  TUESDAY, SEPTEMBER 12, 2017
    [Retail] Never Run Out of Content to Share: 70+ Places to Curate Great Content
    It covers blogs in categories like retail, accounting, insurance, and legal. Marketing Land : Digital marketing and technology news covering Martech, Social, Search, Mobile, Display & Programmatic Advertising, Retail, Email, Video, Analytics, and more. . Curating top content from around the web is a great strategy to increase your social media reach. For example, we grew our Facebook reach tremendously with high-quality content from third-party sources.
  • PIXLEE  |  TUESDAY, SEPTEMBER 5, 2017
    [Retail] Saving Abandoned Carts With User-Generated Content
    But there’s even more online revenue potential for retailers in the form of items abandoned in cart- approximately $4 trillion worth of merchandise more. With all of the different ways brands can interact with their customers, it can be hard to decide where to focus your marketing efforts, but one thing is clear: abandoned cart email campaigns are the low-hanging fruit of recovering online revenue. Want to pull that branch a bit closer?
  • TWIST IMAGE  |  FRIDAY, AUGUST 25, 2017
    [Retail] Six Links Worthy Of Your Attention #374
    Like any loopholes, the publishers and retailers have worked diligently to keep adapting to those who are trying to work outside of the system. retail. retailer. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?
  • SIMPLY MEASURED  |  THURSDAY, AUGUST 24, 2017
    [Retail] Do You Speak Fluent Content Marketing?
    How to Build an Influencer Program for Your Retail Brand Download. Retailers can effectively use AR to bring their products to life. This extra content acts as a reward for the retailer’s loyal customers. 2560 1280 Buzzwords rule in marketing. From “gamification” to “emojification,” via the path of “thought leadership,” many marketers are locked in a competition to come up with the newest, most clickable word.
  • AUDIENSE  |  WEDNESDAY, AUGUST 23, 2017
    [Retail] Summer is ending, parents are exhausted, let’s get back to school… Strategically!
    Back to School remains one of the most important campaigns of the year across multiple industries including technology and retail. Retail generates an increase in sales through clothing, stationery, supplies, books and so much more. The end of summer is looming! Whilst children are sad to say bye to days of fun and relaxation parents are ready to get back to a routine.
  • SIMPLY MEASURED  |  MONDAY, AUGUST 21, 2017
    [Retail] 15 Tips Retailers Need to Be Using on Facebook
    billion monthly active users, Facebook holds powerhouse potential for retailers—that’s more users than Twitter and Instagram combined. Retailers can use Facebook to drive traffic to their website and brick and mortar location, as well as increasing their overall sales. Here are 15 tips that retailers need to be using on Facebook in order to reach maximum potential. This is great for retailers who are trying to find new customers and show off their products.
  • TWIST IMAGE  |  MONDAY, AUGUST 21, 2017
    [Retail] Plandids Are The New Selfie, Apple's Billion Dollar Content Play And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
    This will - if done well - disrupt online and bricks and mortar retail in a big way as Amazon looks for ways into the impulse buy side of things. . Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7
  • SOCIAL MEDIA MARKETING  |  SATURDAY, AUGUST 19, 2017
    [Retail] Top Benefit and Use of B2B Supply Chain Software for a Business.
    Even the retailers, wholesalers and suppliers in a business get access to everything with new and advanced software. Wide ranges of software are developed for the ease of mankind. The supply chain software is one among the variations that help in dealing with supply chain transactions in a seamless manner. Each transaction will be recorded and executed in a systematic way. It also helps in controlling the entire business.
  • IGNITE SOCIAL MEDIA  |  TUESDAY, AUGUST 15, 2017
    [Retail] How to Dress Up Your Content For Halloween
    Working with a fashion retailer? With those kinds of numbers, it’s no wonder that some retailers view Halloween as the beginning of the holiday season. If your brand specializes in retail or other consumer goods, flash sales, special deals, promotions and exclusive discounts are all great ways to connect with your community and inspire them to click.
  • IGNITE SOCIAL MEDIA  |  THURSDAY, AUGUST 10, 2017
    [Retail] The Best of This Summer’s Social Media
    Prizes include: A trip to Maui (@hyattmaui) for you and your +1, a $5,000 gift card to the retail location where the winning pint was purchased, and Halo Top to sponsor a wish in partnership with The Make-A-Wish Foundation. Ah, August. The month where we’re all wrapping up our own summer plans, and basking in the last of the long and hot days of the year. When you’re in the world of social media, you’re likely also finishing up your summer content and campaigns.
  • BUFFER SOCIAL  |  THURSDAY, AUGUST 10, 2017
    [Retail] How to Create Beautiful Instagram Stories (and 10 Amazing Templates to Use)
    This is a strategy often used by online clothing retailers. Again, this is great for online retailers who drive sales through social media promotions. More than 15 million businesses now use Instagram worldwide and over half of those businesses are creating Stories every month. Stories are an incredible way to connect with your audience in fresh and authentic ways. Who knows, maybe they’ll even become the new News Feed.
  • SIMPLY MEASURED  |  MONDAY, AUGUST 7, 2017
    [Retail] The 6 Ways Digital Marketers Can Help Customers
    As Jeff Bezos points out, errors you commit online will echo through the web much further than in the case of traditional retail. 2560 1340 “If you make customers unhappy in the physical world, they might each tell six friends. If you make customers unhappy on the Internet, they can each tell 6,000.”. Jeff Bezos (Founder and CEO of Amazon). Customer support is undoubtedly a crucial aspect of any online business.
  • BUFFER SOCIAL  |  WEDNESDAY, AUGUST 2, 2017
    [Retail] A Day in the Life of a Social Media Manager: How to Spend Time on Social Media in 2017
    Mario is the Global Social Media Manager for one of the world’s largest retailers: Can you relate to a schedule like Mario’s? One of the questions I get asked most as the social media manager here at Buffer is: How do you break up your day in order to get the most out of social media? . Up until recently, I hadn’t really thought about it much. A little bit of content creation , curation, audience engagement , emails, outreach, and some Buffer scheduling.
  • BUFFER SOCIAL  |  WEDNESDAY, AUGUST 2, 2017
    [Retail] A Day in the Life of a Social Media Manager: How to Spend Time on Social Media in 2017
    Mario is the Global Social Media Manager for one of the world’s largest retailers: Can you relate to a schedule like Mario’s? One of the questions I get asked most as the social media manager here at Buffer is: How do you break up your day in order to get the most out of social media? . Up until recently, I hadn’t really thought about it much. A little bit of content creation , curation, audience engagement , emails, outreach, and some Buffer scheduling.
  • PROBLOGGER  |  THURSDAY, JULY 20, 2017
    [Retail] How to get Your First Podcast Sponsorship
    Every single one has as manufacturer or a retailer which you can approach. This is a post from ProBlogger podcasting expert, Colin Gray. Advertising is a sensitive subject for a lot of people. It’s a step into the ‘money stuff’, into earning cash from your loyal audience, and it can feel like sullying your beautifully crafted content. Who enjoys the sight of a banner ad sticking out like a sore thumb, after all? On a blog, it’s hard to run ads or sponsorship in a subtle way.
  • SIMPLY MEASURED  |  WEDNESDAY, JULY 19, 2017
    [Retail] 8 Influencer Strategies for Retail Brands to Boost Sales
    The state of retail has evolved. If your business has yet to make social a central part of your retail strategy, your business is not performing at full capacity. A social strategy alone, however, is no longer enough to keep you competitive in the online retail space. Here are eight influencer strategies for retail brands to boost sales, aligned with five common goals retailers hope to achieve through social media.
  • SIMPLY MEASURED  |  WEDNESDAY, JULY 19, 2017
    [Retail] Social ROI: Challenges and Solutions
    You might be thinking, this sounds great if I am a retailer or sell something directly from my website, but what if I don’t? This is perfect for retailers or eCommerce, but can also work if you don’t directly sell on your website. Garmentory, a leading online retailer for emerging and contemporary fashion, saw a 79% increase in revenue from purchases driven by social in the first 90 days of using Social Analytics, Content Share Tracking, and Conversion Tracking.
  • MELTWATER  |  SUNDAY, JULY 16, 2017
    [Retail] From Digital to Brick and Mortar: Why Some Brands Are Making the Move to Physical Retail
    E-commerce is taking over the way we shop. If you need proof, just look at… Read More.
  • SIMPLY MEASURED  |  THURSDAY, JULY 13, 2017
    [Retail] How to Build Your eCommerce Brand with Social Media Marketing
    In this labyrinth of channels, platforms, and devices, how can a retailer know the best way to build an audience, reach that audience effectively, and measure success? Simply Measured and CPC Strategy, the leading retail digital ad agency, have collaborated to bring you an open Q&A. Social media influences shopping behavior throughout the buyer’s journey. The latest research states that one in three U.S. consumers are influenced by social media in their purchases.
  • THE REALTIME REPORT  |  THURSDAY, JULY 6, 2017
    [Retail] The Five Different Real Estate Investment Options
    Retail Real Estate. Any investor who wants to own a mall or shopping center should consider retail real estate. The property is often acquired by various retail stores, restaurants, hair salons and similar enterprises. It is also possible for an investor to receive a percentage of a store’s retail sales, which is commonly provided to ensure a landlord creates an attractive storefront to encourage foot traffic. The Five Different Real Estate Investment Options.
  • THE REALTIME REPORT  |  THURSDAY, JUNE 22, 2017
    [Retail] How To Market Internationally
    The likes of social media and email marketing are ensuring SME and large retailers can find themselves in the inbox and on the social media feeds of many, regardless of location or time zones. How To Market Internationally. Businesses may be happy with their local clientele, however, with the internet and other innovative technologies, there is the possibility of becoming an international sensation. Online marketing is proving successful for many businesses.
  • AGORA PULSE  |  THURSDAY, JUNE 22, 2017
    [Retail] 3 Facebook Search Tips You Might Not Know About
    ” Marketers could search for ideal clients with strings like “vegans who live in New York, work in retail, and like running.” If you are running a promotional campaign for a sustainable retail business you can research how competitors like Everlane market their sales. Can Facebook search really help you reach your social media marketing goals? Unlike Twitter , Facebook doesn’t have a separate advanced search function.
  • PIXLEE  |  WEDNESDAY, JUNE 21, 2017
    [Retail] Use Photos from Social Media to Combat Abandoned Shopping Carts
    Retailers can reduce the rate of cart abandonment and increase conversions in two ways: By streamlining the checkout process. To optimize the checkout process, you’ll find many technologies including SmartCart, Moovweb, and Nexternal that can help online retailers to modify the checkout user interface in order to reduce the number of products abandoned in cart. Brick and mortar retail allow retailers to craft a complete brand experience.
  • CONVINCE & CONVERT  |  TUESDAY, JUNE 20, 2017
    [Retail] How to Turn Video Content into Conversions
    For instance, if you are in retail, there is a whole new dimension of preparation you need to consider when creating video content. The first electronic television was introduced to the world 90 years ago. Right off the bat, everyone knew it was love at first sight. Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic.
  • CONVINCE & CONVERT  |  TUESDAY, JUNE 20, 2017
    [Retail] How to Turn Video Content into Conversions
    For instance, if you are in retail, there is a whole new dimension of preparation you need to consider when creating video content. The first electronic television was introduced to the world 90 years ago. Right off the bat, everyone knew it was love at first sight. Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic.
  • SIMPLY MEASURED  |  MONDAY, JUNE 19, 2017
    [Retail] Social Innovators Series: Melissa Thompson
    Then, Melissa moves into campaign development and what’s up next, from campaign brainstorming to competitive audits to cross-functional strategy planning with retail partners. In our Social Innovators series, we highlight leaders who use data and creativity to build world-class social marketing organizations. Here’s Melissa Thompson’s story. What are the first three tabs that Melissa Thompson, Social Media Lead at Brooks Running, opens in the morning?
  • TWIST IMAGE  |  MONDAY, JUNE 19, 2017
    [Retail] Amazon Goes For Whole Foods (Not Slack), Netflix Kills Cable TV And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
    Why did the masters of online retail buy a brick and mortar organic food retail chain? . Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7
  • PROBLOGGER  |  MONDAY, JUNE 19, 2017
    [Retail] 198: 6 First Income Streams Recommended for Bloggers
    You’ll find many these days, many normal retailers like actual brick and mortar retailers in shopping centers and malls that you go to. The beauty of the networks is that they actually represent quite a few different retailers and different options for you so you might sign up for a site like LinkShare or ShareASale and you might be promoting three or four of their merchants at once which means you’re not getting lots of little checks and lots of little payments coming in.
  • TWIST IMAGE  |  FRIDAY, JUNE 9, 2017
    [Retail] The Real Retail Apocalypse (It's Not What You Think)
    Much has been written about the demise of retail. You will find a lot of articles with super-scary headlines ( The retail apocalypse has officially descended on America , Is American Retail at a Historic Tipping Point? Brick-and-Mortar Stores Are Shuttering at a Record Pace , Amid Retail Funk, Macy's Says 'We're Not Dead' , etc.). A lack of interest in traditionally strong retail brands? So, what, exactly is going on when it comes to retail today?
  • TWIST IMAGE  |  MONDAY, JUNE 5, 2017
    [Retail] What Is Apple Up To? Can Walmart Catch Amazon? And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
    Walmart is one of the few retailers that can compete with Amazon in the retail space. retail. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7
  • BUFFER SOCIAL  |  WEDNESDAY, MAY 31, 2017
    [Retail] 17 Ways to Get More Views, Engagement, and Shares for Your Facebook Videos
    When you click on it, a pop-up will appear where you can set the following: Preferred audience: This allows you to set the people you’d like to reach based on their interests and the Pages they’ve liked.For example, a sports retailer could choose interests such as “running” and “long distance running” for a video on a new long distance running shoes.
  • PIXLEE  |  WEDNESDAY, MAY 31, 2017
    [Retail] The 2017 Internet Trends that Brands Need to Know
    There’s a seeming contradiction: Retail store closing may break a 20-year record, yet Amazon and digitally native brands are opening more brick-and-mortar locations. In-store retail experiences are changing to better reflect the wants and needs of today’s consumers. The Internet as a retail distribution continues to become more powerful. Mary Meeker is ready with her 2017 internet trends report , which she delivered at this year’s Code Conference in California.
  • STAY N' ALIVE  |  FRIDAY, MAY 19, 2017
    [Retail] The Need For Social Media In Ecommerce
    Retailers such as Wet Seal have had to close their doors as more and more flock to the internet market to purchase clothing and other products. In today’s world, ecommerce is only growing. For this and many other reasons, social media marketing has become vital. According to a study by the Pew Research Center, 70 percent of adults are on Facebook. Not to mention, 70 percent of these users log in daily- and these numbers are only growing.
  • IGNITE SOCIAL MEDIA  |  THURSDAY, MAY 18, 2017
    [Retail] Best and Worst Mother’s Day Branded Social Content
    According to the National Retail Federation, Americans were expected to spend more than ever on Mother’s Day this year as they shower moms with everything from jewelry to special outings at favorite restaurants. If you’ve been on any social media platform within the last week, you’ve probably seen many posts surrounding Mother’s Day. For this holiday, many of the industry’s biggest brands have a great reason to participate in marketing to moms, daughters, fathers and more.
  • SIMPLY MEASURED  |  MONDAY, MAY 15, 2017
    [Retail] The Do’s and Don’t’s of Social Media Giveaway Campaigns
    And anytime the sun is out, my mind immediately returns to the summer of 2014, when I was either at my retail job or at the beach with my coworkers. The weather has been perfect the past few weeks in Seattle. Now, I’m not the stereotypical girl from Hawaii who owns upwards of twenty different bathing suits. I got a two-piece as a gift in high school. Since then, I’ve acquired one more as a hand-me-down, and bought one more for my trip to the Amalfi Coast.
  • THE REALTIME REPORT  |  SUNDAY, MAY 14, 2017
    [Retail] Creative Marketing With A Local Twist
    If you want people to take an interest in what you’re offering at your retail store, you need to think differently. ” Some retail operations make a serious tradition by putting out jokey signs on a regular basis, and by paying standup comics for material. Creative Marketing With A Local Twist By Richard Perry.
  • STAY N' ALIVE  |  MONDAY, MAY 8, 2017
    [Retail] 5 Social Media Innovations Retailers Need To Try!
    Polyvore allows you to create collages of products from different retailers, and shares details as well as a link to purchase! The post 5 Social Media Innovations Retailers Need To Try! Over 84% of American smartphone users look up products online before purchasing! Consumers are turning more and more to e-commerce as time goes on, and you need to stay in the loop. Sales went up to $394.9 billion in 2016, that’s a 16% increase from 2015!
  • SOCIALFISH  |  SUNDAY, MAY 7, 2017
    [Retail] #CMAD 2017, Interview with Rohit Bhargava, Author and Trend Curator
    Example* – Retail products like Crocs or Ugg boots that are loved despite their “flawed” design). OOoh I’m very excited to share this hour-long video interview from #CMAD (Community Manager Appreciation Day) where Maggie McGary, Community Manager at the American Psychological Association and long-time SocialFish blogger and I got to spend some time chatting with my good friend, publisher and awesome Trend Curator Rohit Bhargava.
  • PROBLOGGER  |  TUESDAY, MAY 2, 2017
    [Retail] The Site Speed and SEO Connection
    From ProBlogger SEO expert Jim Stewart of Bloggers SEO Last year the Australian retailer Booktopia gave a presentation where they shared that speeding up their page load times by 1 second, equated to an extra $600,000 on the bottom line. Today, speed matters. Turning your blog into a highly optimised, relevant, platform takes time. Fortunately, SEO has shortened the distance between blog owner and reader. In 2017, users will ‘reject’ websites that don’t stack up, speed-wise.
  • TWIST IMAGE  |  SUNDAY, APRIL 30, 2017
    [Retail] Marketing Trends And Innovations WIth Piers Fawkes - This Week's Six Pixels Of Separation Podcast
    There is a focus and his work does split off into business related verticals like design, travel, retail, advertising and more. retail. Episode #564 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Piers Fawkes spends - what seems like - an awesome amount of time searching out trends, building data, publishing reports and curating news from around the world.
  • TWIST IMAGE  |  SUNDAY, APRIL 30, 2017
    [Retail] Marketing Trends And Innovations WIth Piers Fawkes - This Week's Six Pixels Of Separation Podcast
    There is a focus and his work does split off into business related verticals like design, travel, retail, advertising and more. retail. Episode #564 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Piers Fawkes spends - what seems like - an awesome amount of time searching out trends, building data, publishing reports and curating news from around the world.
  • SIMPLY MEASURED  |  WEDNESDAY, APRIL 26, 2017
    [Retail] 5 Ways You Can Use Social Listening Data for Better Marketing
    Brands can analyze data across a number of sources with listening, from Twitter and Facebook to retailer reviews. You plan the best campaigns you can, but what really makes up your consumer’s mind is not your content—it’s recommendations from their social networks. Deloitte’s 2017 Digital Democracy Survey studies how technology is changing consumer behavior and attitude, impacting businesses. The survey found that social media recommendations matter.
  • PROBLOGGER  |  TUESDAY, APRIL 25, 2017
    [Retail] On-page SEO Tips: Three Things You Can Do Right Now
    In a second case study involving retail company Offspring , a major re-design of their website was undertaken to provide users with a responsive website. Here’s something you should have known by now –. There are a number of aspects of a given web page that influence search engine rankings. And by optimizing these aspects (namely, on-page SEO), you will get higher rankings on search engines.
  • IGNITE SOCIAL MEDIA  |  TUESDAY, APRIL 25, 2017
    [Retail] How to Keep Your Social Media Cool for The Summer
    As the retail season heats up, so do social media mentions. For example, a Home & Garden retailer may want to add extra coverage for weekends during this season. Summer: Longer days, warmer weather, and busier workdays. Between personal travel and brand initiatives, it can be tough to stay afloat. However, this time of year isn’t one to lose focus.
  • IGNITE SOCIAL MEDIA  |  MONDAY, APRIL 24, 2017
    [Retail] Taking Social Media Content to the Next Level
    For example, if your client is in fashion retail you may want to use a lifestyle influencer who integrates that fashion into their day to day. As content creators, it’s natural for us to want more out of the content we create for our client’s. Don’t get me wrong, it’s a definite weight off the shoulders when clients provide you with assets to optimize for their social media channels, but after creating the same kind of visuals, you start to lose that drive to be innovative.
  • BUFFER SOCIAL  |  THURSDAY, APRIL 20, 2017
    [Retail] F8 2017 Recap: 10 Major Announcements Every Marketer Should Know
    Clothes retailers could let customers “try out” clothes and chat with friends about them before buying, or even let them customize their avatars with their clothes. If you are a physical retail store or a restaurant, you could create QR codes that would bring up your bots to assist your customers while they shop or dine. We’re making the camera the first augmented reality platform. Mark Zuckerberg, Facebook F8 conference 2017.
  • BUFFER SOCIAL  |  SUNDAY, APRIL 16, 2017
    [Retail] Everything Marketers Need to Know About F8 Conference 2017 to Stay Ahead on Facebook
    On Facebook’s career page , Building 8 is looking for a GTM Retail Program Manager “who will have the responsibility of creating disruptive ground up shopping experiences of Facebook consumer hardware” So Facebook might be looking to launch a few hardware products and start selling them in retail stores soon. Ninety-three percent of marketers we surveyed are actively using Facebook for their business.
  • AGORA PULSE  |  THURSDAY, APRIL 13, 2017
    [Retail] What Makes for a Good Promoted Post on Facebook?
    If, however, you are an online retailer, you should add a call-to-action button like “Shop Now” to encourage people to take action on your website. Perhaps it is a humorous video “Tag a friend who does this” or a link to your retail site with a product photo “Tag a friend who would look great in these boots.” As social media managers, we are always trying to create the ultimate Facebook post.
  • SIMPLY MEASURED  |  WEDNESDAY, APRIL 12, 2017
    [Retail] #SimplySocialAwards: Best Brand Personality
    The retail brand does a great job of highlighting products without coming off as too salesy. For our final #SimplySocialAwards category, we will be voting on best brand personality! Having a distinct brand personality is vital for connecting and engaging with your audience. Note: There is a poll embedded within this post, please visit the site to participate in this post's poll. Our marketing team narrowed it down to four finalists. Now YOU decide who is crowned winner!
  • TWIST IMAGE  |  MONDAY, APRIL 10, 2017
    [Retail] Amazon Is Eating Retail, Uber Is In Hot Water (Again) And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
    Hudson's Bay Company didn't mince words about their retail challenges last week, and Bloomberg is reporting that we could see over 50 retailers file for bankruptcy this year alone. . retail. retailer. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media.
  • TWIST IMAGE  |  MONDAY, APRIL 10, 2017
    [Retail] Amazon Is Eating Retail, Uber Is In Hot Water (Again) And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
    Hudson's Bay Company didn't mince words about their retail challenges last week, and Bloomberg is reporting that we could see over 50 retailers file for bankruptcy this year alone. . retail. retailer. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media.
  • TWIST IMAGE  |  SUNDAY, APRIL 9, 2017
    [Retail] Reengineering Retail With Doug Stephens - This Week's Six Pixels Of Separation Podcast
    Doug Stephens is one of the world's foremost retail industry futurists. His work and thinking has influenced some of the world's best-known retailers, agencies and brands. Prior to founding Retail Prophet , Doug spent over 20 years as a professional in the retail industry. He is the author of two business books: The Retail Revival - Re-Imagining Business for the New Age of Consumerism and his latest, Reengineering Retail - The Future of Selling in a Post-Digital World.
  • TWIST IMAGE  |  SUNDAY, APRIL 9, 2017
    [Retail] Reengineering Retail With Doug Stephens - This Week's Six Pixels Of Separation Podcast
    Doug Stephens is one of the world's foremost retail industry futurists. His work and thinking has influenced some of the world's best-known retailers, agencies and brands. Prior to founding Retail Prophet , Doug spent over 20 years as a professional in the retail industry. He is the author of two business books: The Retail Revival - Re-Imagining Business for the New Age of Consumerism and his latest, Reengineering Retail - The Future of Selling in a Post-Digital World.
  • TWIST IMAGE  |  FRIDAY, APRIL 7, 2017
    [Retail] The Amazon That You Don't See (That Google And Facebook Are Watching)
    From the piece: "While people wax poetic about the retail prowess and clout of Amazon, I am always quick to point out that they are one of the most fascinating media companies that has ever been created. Not just in retail, but in disruption, innovation and understanding consumer behaviour. online retail. online retailer. retail. retailer. Amazon is a media beast. Amazon is just getting started.
  • TWIST IMAGE  |  FRIDAY, APRIL 7, 2017
    [Retail] The Amazon That You Don't See (That Google And Facebook Are Watching)
    From the piece: "While people wax poetic about the retail prowess and clout of Amazon, I am always quick to point out that they are one of the most fascinating media companies that has ever been created. Not just in retail, but in disruption, innovation and understanding consumer behaviour. online retail. online retailer. retail. retailer. Amazon is a media beast. Amazon is just getting started.
  • MELTWATER  |  THURSDAY, APRIL 6, 2017
    [Retail] 10 Fashion Brands Nailing Their Snapchat Content Strategy
    There’s no shortage of inspiring content from fashion brands and retailers on Snapchat these days—from… Read More.
  • JON LOOMER  |  WEDNESDAY, APRIL 5, 2017
    [Retail] How to Create a Facebook Ad Collection
    Retailer Group ID. Facebook quietly unveiled a new ad unit that is sure to make e-commerce brands happy: Collection. The ad unit itself looks amazing, and it’s great for engagement. Setting it up isn’t necessarily easy, however. Let’s jump into everything you need to know about the Facebook ad collection… What is a Collection?
  • TWIST IMAGE  |  WEDNESDAY, APRIL 5, 2017
    [Retail] Calm Down, The Name "Oath" Ain't That Bad
    With that, it's hard to argue that words like "apple," "amazon" and "yahoo" did not, in fact, already have meaning before they also became commonly known as technology, retail and search engine giants. . retail. People are very upset with the new company name, Oath. . Oath is what the Verizon -owned AOL and Yahoo will be known as going forward. That was the news of the day, and "whoa!" are people pelting rocks at this announcement. There's not a lot of love for it. at all.
  • SOCIALFISH  |  WEDNESDAY, APRIL 5, 2017
    [Retail] Hot Association and Nonprofit Social Media Jobs This Week – April 5
    Marketing Specialist , Marine Retailers Association – The Marine Retailers Association is seeking a dynamic, motivated marketing specialist who can be a leader for our highly energetic team’s marketing efforts. Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital.
  • BUZZLOGIX  |  FRIDAY, MARCH 31, 2017
    [Retail] Get the Scoop on Twitters New Buy Button to Target Customers with Geo Located Ads
    Since the release of the Buy button, everyone from event marketers to retailers recognize the potential offered by Twitter’s latest marketing tool. Last year, Twitter announced it would begin testing a revolutionary method for consumers to discover and purchase products using the social media platform.
  • SPROUT SOCIAL  |  WEDNESDAY, MARCH 22, 2017
    [Retail] 8 Twitter Bio Ideas to Attract More Followers
    If you have a physical storefront like a retail shop or restaurant , include your geographic location here. How much time did you put into creating you Twitter bio? If you just treated it as an afterthought or rushed to finish, there’s a strong chance it’s probably not as strong as it could be. You don’t have to spend hours crafting your Twitter bio, but you should put more effort into it than most brands realize.
  • SOCIALMEDIA.BIZ  |  MONDAY, MARCH 20, 2017
    [Retail] Top email platforms to convert social media followers into customers
    For example, an online retail store sends out monthly offers to their email list for 10 percent off certain products. Before personalization, this retailer would have sent a blanket email offer with an image of a women wearing the product to everyone regardless of age or gender. Using personalization, the same retailer now sends different emails to segments of their list dynamically based on their age and gender dramatically increasing sales.
  • SPROUT SOCIAL  |  TUESDAY, MARCH 14, 2017
    [Retail] Top 5 Facebook Trends & How to Implement Them
    For example, if a customer visits a denim retailer online, but doesn’t buy anything, the business could promote an ad that features a third-party denim review to the potential customer. Do you only sell online or do you keep retail hours ? Anthropologie operates in many retail locations but they also offer services in personal styling and home styling. It seems like every time you check the news, there’s something new going on at Facebook.
  • AGORA PULSE  |  TUESDAY, MARCH 14, 2017
    [Retail] What 2,957 Facebook Pages Told Me About Organic Reach
    Industry: Retail/Consumer Goods. How do you get more organic reach on Facebook? Or in layperson’s terms, how do you get more people to see your posts on Facebook without paying for ads? I think only one person knows for sure and he lives in Palo Alto. Until I get an invite to the Zuckerberg-Chan estate for some one-on-one time, I decided to get some insight by turning to my trusty Facebook Barometer.
  • SPROUT SOCIAL  |  MONDAY, MARCH 13, 2017
    [Retail] How to Use Social Proof to Boost Conversions
    Figleaves, a UK clothing retailer, added customer reviews to individual product pages and saw a 12.5% It’s a Saturday afternoon and you’re walking down the street looking for a place to try for lunch. Eight out of ten of the restaurants have people inside eating. The other two are completely empty. Are you more likely to go to one of the restaurants with people inside, or one of the two empty ones?
  • SPROUT SOCIAL  |  MONDAY, MARCH 13, 2017
    [Retail] Monitor & Engage Anytime With Facebook & Instagram Push Notifications on Mobile
    This is especially true for retail brands that maintain several locations. Social media is 24/7. It has become second nature for consumers to turn to social networks like Facebook and Instagram on their morning commute, during the day while on-the-go and even as they wind down in the evening. For brands, accessing their social profiles at any time, from any place to stay engaged with their always-on customers is pivotal to their success.
  • BUFFER SOCIAL  |  MONDAY, MARCH 13, 2017
    [Retail] Harnessing the Power of LinkedIn Marketing to Monetize and Grow Your Business – Candice Galek [SSM034]
    In this episode, here’s what you’ll learn: Candice Galek shares the specific LinkedIn marketing strategies she’s used to grow her business into one of the top online retailers for swimwear. When I hear the words “LinkedIn marketing” my mind immediately jumps to traditional sales tactics. Cold emailing or messaging, following up, following up again, and then sometime down the line, closing the deal.
  • IGNITE SOCIAL MEDIA  |  THURSDAY, MARCH 9, 2017
    [Retail] Get to swipin’! How Brands Can Story Tell Through Instagram Photo Albums
    Fashion/Retail: • Trends: Top 10 trends of spring. • WHAT ARE INSTAGRAM PHOTO ALBUMS? Instagram is giving us yet another way to story tell, sharing a more complete picture of our experiences. This week, Instagram launched its multi-photo carousel, which gives the user the ability to share a mix of up to 10 photos and/or videos as a single post that consumers can swipe through. It’s basically a photo album that features images surrounding one common theme. WHY ARE THEY VALUABLE?
  • THE REALTIME REPORT  |  WEDNESDAY, MARCH 8, 2017
    [Retail] 84% of Women Read Peer Reviews Before Making a Purchase?
    With regard to where the different generations seek out product reviews, Gen X and Gen Y do so largely on retailer websites while Gen Z relies on social media. When looking at the generations as a whole, they seek out product reviews on retailer websites most often (80%), followed by social media (68%), third-party blogs/vlogs/websites (58%) and finally brand websites (43%). 84% of Women Read Peer Reviews Before Making a Purchase
.
  • KATIE LANCE  |  TUESDAY, MARCH 7, 2017
    [Retail] [Webinar Replay] Developing a Website Content Strategy That Works
    Some of the most crucial info to share includes: Tidbits on local businesses: from the biggest employers to the premier retailers and shops. In this webinar viewers learned how to jumpstart their brand’s content strategy with expert advice from myself and my friends and partners at Placester.
  • PROBLOGGER  |  TUESDAY, MARCH 7, 2017
    [Retail] From Miserable Telemarketer to Successful Entrepreneur: How Starting a Blog Changed My Life
    I already knew that, as this was the online go-to-fashion retailer for most Danes, but I didn’t know that it would become ~70% of my combined affiliate income almost three years later. This is a guest contribution from Joen Rude Falsner. Most of us have been there: we’ve all had this job where the financial compensation was the absolute single motivation to even show up.
  • CONVINCE & CONVERT  |  TUESDAY, FEBRUARY 28, 2017
    [Retail] 139 Instagram Marketing Facts Every Brand Needs to Know
    Retailers who actively use Instagram for engaging with their audience experience growth as high as 237 percent. Use of the internet has increased dramatically in recent years. The rise of smartphones and tablets introduced the concept of ubiquitous information, and internet users are exploiting their data plans to the fullest. A successful digital marketing campaign is no longer limited to traditional paid ads and banners.
  • TWIST IMAGE  |  THURSDAY, FEBRUARY 23, 2017
    [Retail] What Humans Want Vs. The Chatbot Struggle
    She explained that, while retailers fawn over the latest glitzy gadget, hoping it'll catch on as the next big thing, people just want to buy stuff as quickly and easily as possible.". So, while retailers, brands, agencies and the media talk about building better omnichannel experiences for customers, and while those conversations also lay into retailers for being so behind, when it comes to technology, it turns out that consumers want what they have always wanted from brands: Be brilliant.
  • SIMPLY MEASURED  |  THURSDAY, FEBRUARY 23, 2017
    [Retail] 4 eCommerce Lessons From the Top Digitally Native Brands of 2017
    The retail landscape is changing. Download Pixlee’s report to find out who made the list and how these top 25 brands are redefining entire industries and making waves in retail innovation. With these shifts comes a new generation of brands profiting from innovation and authenticity.
  • SIMPLY MEASURED  |  THURSDAY, FEBRUARY 23, 2017
    [Retail] 4 eCommerce Lessons From the Top Digitally Native Brands of 2017
    The retail landscape is changing. Download Pixlee’s report to find out who made the list and how these top 25 brands are redefining entire industries and making waves in retail innovation. With these shifts comes a new generation of brands profiting from innovation and authenticity.
  • PIXLEE  |  THURSDAY, FEBRUARY 23, 2017
    [Retail] 7 Ways to Improve the Online Shopping Experience
    Retail is a $5 trillion industry in North America alone and a force that has only continued to show exceptional growth over the years with the advent of online shopping. As a consumer, step into a store and you’re transported into a world full of branded displays, service, and face-to-face interaction with products of interest.
  • BUFFER SOCIAL  |  WEDNESDAY, FEBRUARY 22, 2017
    [Retail] 20 Creative Ways to Use Social Media for Storytelling
    An idea to try: If you run a brick and mortar business such as a hotel, cafe, or clothing retail, experiment with a Snapchat Geofilter that allows your customers to share their experiences at your place, like Starwood did. Storytelling has always played a part in successful marketing. Stories enable us to build personality and create a connection with consumers. But can we actually tell a story on social media?
  • TWIST IMAGE  |  TUESDAY, FEBRUARY 21, 2017
    [Retail] Consumer Trust Is Not What You Think It Is These Days
    Would you buy from Amazon if the price was more expensive than another online retailer that you had never heard of? online retailer. retail. retail store. retailer. What is the number one reason that a customer is loyal to a brand? Some might think that it's all about price. If a customer can save a few dollars, they will jump that brand ship without thinking twice.
  • SOCIALFISH  |  MONDAY, FEBRUARY 20, 2017
    [Retail] How to leverage social media to target local users and build brand awareness
    Direct response ads see most success with online retail, as they encourage in-app purchases or conversion. It’s no secret that social media’s strength lies in the user data that it offers to marketers looking to better target their campaigns. . Sites like Facebook and LinkedIn are goldmines of user data! Demographics and psychographics are just a few that you can use to better target local audiences and specific job titles.
  • THE REALTIME REPORT  |  THURSDAY, FEBRUARY 16, 2017
    [Retail] Welcome To The Video Generation
    Peer to peer influence and video content is impacting retail like never before. Today’s consumers are always on and more selective on what messages they respond to, and forming new affinities with brands and retailers based on authentic storytelling. Done right, influencer marketing and video content is proven to have impact throughout the funnel by driving greater awareness, retail traffic, sales conversion and loyalty. Content For Retail.
  • TWIST IMAGE  |  WEDNESDAY, FEBRUARY 15, 2017
    [Retail] Don't Throw Good Brand Money After Bad
    I was in Orlando this morning, presenting to the Retail Industry Leaders Association. I grabbed a coffee with an old friend, who is now running marketing for a major retailer in the United States. Back to where the retailer was before their predecessor took over? This brand was much bigger than winning some advertising and retail awards. major retailer. retail. retail award. retail industry. retail industry leaders association.
  • TWIST IMAGE  |  TUESDAY, FEBRUARY 14, 2017
    [Retail] It's Not Easy To Be A Loving Brand These Days
    We've seen a major fashion retailer take it from all sides, because they stopped carrying the fashion line of the U.S. retail. retailer. Be careful what you wish for. Never has a sentiment been so true like it is for brands these day. We have never lived in a more politically-driven and open-social environment at the same time. Brands should be spinning like a top (in fact, a lot of them are).
  • THE REALTIME REPORT  |  FRIDAY, FEBRUARY 10, 2017
    [Retail] Social Selling For Your Business
    Additionally, these sites can directly link to retail sites for click-to-shop purposes, resulting in direct sales. Once you build a following, try partnering with retail brands that will pay you money each time you get that “like.” Social Selling For Your Business By Jessica Oaks. The multitude of digital and social communications platforms available to us has exponentially expanded our connections everywhere.
  • THE REALTIME REPORT  |  MONDAY, FEBRUARY 6, 2017
    [Retail] Building Teams
    Some of our work is currently in use by large brick and mortar retail companies that you probably walk into on a regular basis. Building Teams By Joshua Weiss. My name is Joshua Weiss and I’m the CEO of TeliApp, an actionable data insights company that specializes in deep machine learning with a focus on human behavior prediction and applied behavior analysis.
  • PROBLOGGER  |  MONDAY, JANUARY 30, 2017
    [Retail] 178: How to Get Products to Review on Your Blog
    There may be other organizations, particularly retailers. Look for places that will let you borrow the products that you want to review – number three – particularly retailers or places that might rent out that particular product. Strategies to Get Products to Review on Your Blog. In today’s lesson, I want to share 7 strategies that I used to get products to review on my first ever commercial blog – a camera review blog.
  • PROBLOGGER  |  MONDAY, JANUARY 30, 2017
    [Retail] 178: How to Get Products to Review on Your Blog
    There may be other organizations, particularly retailers. Look for places that will let you borrow the products that you want to review – number three – particularly retailers or places that might rent out that particular product. Strategies to Get Products to Review on Your Blog. In today’s lesson, I want to share 7 strategies that I used to get products to review on my first ever commercial blog – a camera review blog.
  • PROBLOGGER  |  MONDAY, JANUARY 30, 2017
    [Retail] PB178: How to Get Products to Review on Your Blog
    There may be other organizations, particularly retailers. Look for places that will let you borrow the products that you want to review – number three – particularly retailers or places that might rent out that particular product. Strategies to Get Products to Review on Your Blog. In today’s lesson, I want to share 7 strategies that I used to get products to review on my first ever commercial blog – a camera review blog.
<< 1 2 3 ... 13 14 >>