Trending Sources

The 17 Best Social Media Management Tools

Webbiquity SMM

Fortunately, social media management tools are increasing in number and sophistication as well. For example: one of the sources used for this post was Ian Anderson Gray’s 5 Best Social Media Management Tools. Now, on to the results of my research. is the tool for you.

10 Great Alternatives to the Google Keyword Research Tool

Pamorama

Keyword research is a fundamental part of content marketing. . It is an indispensable tool for developing a potent inbound marketing strategy and improving SEO. The demise of Google’s Keyword Tool, the most popular of its kind, has left marketers scrambling for alternatives.

New Influencer Marketing Research Has Four Key Findings

Spin Sucks

The post New Influencer Marketing Research Has Four Key Findings appeared first on Spin Sucks. Related Stories The Do’s and Don’ts of Working with Social Media Influencers 12 Tools for Powerful Influencer Research Build Your Influencer Relations Campaign with Six Steps.

12 Tools for Powerful Influencer Research

Spin Sucks

You need to do your research. There are loads of great online tools that will help you with your research, so you can find the right fit for your campaign. Jane Hurst shares her favorite tools. How do you find the right influencers for your campaign?

The Best Tools for Keyword Research, Competitive Analysis and Trending Topics

Adam Sherk

Editorial teams and content creators are always on the lookout for useful tools for keyword research and content planning. To help with that, I’ve put together a list of the best options for keyword research, competitive analysis and monitoring search and social trends.

Let Qualitative Research Guide Your PR Programs

Spin Sucks

Some PR experts tend to think of the qualitative method of research as unreliable due to the fact that the information is presented in words (scripts, audio and video recording of the interviews) rather than numbers. The more information you obtain from the research, the better your results!

The Eight Best Social CRM Tools

Webbiquity SMM

” Here are eight of the best social CRM tools for capturing and scoring leads, facilitating prospect and customer social media engagement, and managing sales processes, customer relationships, and marketing programs. RazorSocial (Tools). 5: The 23 Best Content Ideation Tools. #6:

How to Use Facebook Questions as Research Tool

Mindjumpers

Tweet Keeping up their trend of constant innovation, Facebook launched their Questions tool in March, which we also wrote about on the blog. However, the new tool can also be very effective, when wanting to do some research among your fans.

How Social Media Has Become a Tool For Clinical Research

Techipedia: Tamar Weinberg

The exceptional growth and adaptation of social media networks represents an ideal opportunity to overcome one of the most challenging aspects of the clinical research industry. This rapidly evolving medium can be a powerful recruitment tool that can be used to: Target specific patient demographics. Getting patients to enroll in a clinical trial is one of the biggest challenges that clinical research coordinators face.

The 32 Best Twitter Marketing Tools

Webbiquity SMM

Here are nearly three dozen tools that can help grow your following, increase engagement, monitor brand and keyword mentions, benchmark competitors, research accounts, analyze sentiment, schedule tweets, and more. This is my favorite tool for building our audience on Twitter.”

Tools 60

Research Reveals 7 Keys to Lead Generation Success

Aggregage

We’ve recently concluded a significant research effort across our different sites/newsletters that evaluated the effectiveness of different lead generation pieces. What did our research find? In addition to value, popular methods, tools and technologies correlate to effectiveness.

Seven Effective DIY Market Research Tactics

Spin Sucks

By Francois Bondiguel Market research can be pretty expensive. DIY Market Research: Use Mystery Shoppers If you want to research how your company is doing, one of the best ways to accomplish this is through mystery shopping. This is basic market research , but it’s important.

10 Tools for More Productive Online Marketing

SocialFish

The right tools are crucial, so you can automate as much of the process as possible, and cut down on the time spent doing the rest. It is an all-in-one business platform that works by giving you all the power over the tool. Well, yes, and this tool is that way. Cool Social Tool

The Six Best Google+ Marketing Tools

Webbiquity SMM

As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools. Sample review: The Google+ tool “I find really useful is CircleCount. This was the seventh post in the Best Online Business Tools series. #1:

Tools 81

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

No one has time to put every one of those tools through its paces. In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps.

Tools 87

A Simple Workflow for Keyword Research for Content Planning

Adam Sherk

Most editorial teams employ basic keyword research tactics as part of their daily routine, such as using keyword tools to refine word choice or monitoring trending topics for real-time opportunities. Keyword Research for Content Planning. Helpful Tools.

The 12 Best Competitive Intelligence and Benchmarking Tools

Webbiquity SMM

There are a wide range of monitoring, listening, and analytics tools available to answer the first type of question. A tool to measure digital results, discover business opportunities, monitor competition, and benchmark performance. Can also help with keyword research.

Tools 85

Twitter Insiders: A Research Hub for Brands, Agencies

SocialTimes Twitter

Twitter Wednesday introduced Twitter Insiders, a single destination for brands and agencies to fill their research needs. Research manager Gemma Proctor said in a blog post that Twitter Insiders is a network of more than 12,000 users aged 16 and up from the U.S.

Four Content Discovery Tools to Engage

Spin Sucks

You can count on a fresh supply of ideas online, but doing the research can be time-consuming. Content discovery tools address this challenge by finding the most-shared, trending content and providing relevant content suggestions for your weekly editorial calendar. By Jessica Davis.

Tools 99

45 Marketing Tools to Consider for 2017

Razor Social

What are the hottest marketing tools you should be using in 2017? As we test out a lot of tools, we are going to share the tools we use on a regular basis. Research shows that companies that use marketing automation to generate leads have a 53% higher conversion rate on average.

Tools 50

How to Use Social Media for Marketing Research

Unspoken

While many businesses are taking part in social media marketing, many fail to see the market research potential that the platform offers as well. These tips and tricks offer simple, easy to implement ways to turn social media into a powerful marketing research tool. Forming your Marketing Research Plan. Before you can begin to sift through your various social media platforms for information, you must first form a research plan.

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Large Enterprise Social Media Research, Facts and Statistics Inc.

New Research: Americans Hate Social Media Promotions

Convince & Convert

All of them using precisely the same tools and formats to jostle for your attention. New research from my friends ExactTarget ( I am proud to have them as a client ) puts a mathematical fine point on our collective abhorrence for social promotions.

New Research: B2B Video Marketing on the Rise

Convince & Convert

Consumer brands have long understood the importance of using video content as a marketing tool to deliver key messages to their audiences and to build brand affinity.

Why The Facebook Ecosystem Dominates Social Media Budgets {research}

Convince & Convert

This research shows precisely how dominant the Facebook ecosystem has become in the paid social media side of the industry: Facebook is a runaway number one as the venue most likely to be getting social ad dollars.

Time-Saving Tools and Apps for Social Media Management

SocialFish

So without further ado, here are eight social media management tools and apps that will help you enhance productivity while cutting down time: 1. HootSuite is hands down the most commonly used tool for social media management by profits and non-profits alike. Raven Tools.

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

53% of employers now research candidates on social networks before hiring. • Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. ” McKinsey Research Again Validates Social Technology Benefits by paulgillin.com. SEO Research and Stats.

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. Roy Wells reports on research from the The Pew Internet & American Life Project detailing Twitter use in America.

Social Media Tools and Resources for Social Learning

SocialFish

Here’s a link to the list, which includes articles on social learning and the difference between social media and social learning, then a list of social media tools and platforms that I think go hand-in-hand with social learning. Social Media Platforms and Tools for Social Learning.

Best Keyword Research Tools

Writtent Blog

Effective online marketing starts with thorough keyword research. But knowing the keywords your prospects use to find you online is more than just good SEO — it’s also good market research. Google Adwords Keyword Tool. SEOMoz Keyword Difficulty Tool.

The Best Research Tools for Finding Kick-Ass Content

ProBlogger

Tools like Facebook Trending and Google Trends are a good start, but there is goldmine of content research available in lesser-known platforms that don’t have the same brand recognition. Statweestics: This tool stands out for the frequency of its live updates.

The Marketing of Marketing is not Telling Us The Whole Story About Member Research

SocialFish

And we focus far more on data and surveys than we do on qualitative market research. Perhaps you have the tools to segment your audience to figure out who the organization’s biggest champion is, or the biggest user, or most profitable member group.

The 11 Best Social Media Campaign Builders and Ad Monitoring Tools

Webbiquity SMM

While social media marketing is optimized through the use of social media monitoring and management tools, social campaigns are most effectively built and managed through the types of tools in this post. Optimizely is a neat tool for this.” — RazorSocial. Ad Monitoring Tools.

What is Market Research?

Idaconcpts

Market research supports marketing in creating a deeper understanding of the marketplace, competitive environment, organization’s image and competencies, and customer needs and wants. There are two main types of market research: quantitative and qualitative. Qualitative Market Research.

On Research, Measurement’s Oft-Forgotten Sibling

Waxing UnLyrical

However, prior to that we had a great chat with Steve King of Emergent Research , and I wanted to give you the much-delayed recap from that chat. And that is because far too many public relations practitioners still don’t understand the importance of research. Research is fun!

10 Essential Online Tools for Small Business Owners

Small Business Mavericks

If you do any business online, or if you are a small business owner in the 21st century, you should be familiar with basic online tools that will allow you to run your business, market your business, and interact with your customers. Here are 10 of the best online tools for doing all of the above. SurveyMonkey – SurveyMonkey is a great way to conduct market research by taking customer surveys. Yammer – Yammer is an internal communications tool.

Tools for Mobile Marketing Strategy Success

Spin Sucks

Unfortunately, while mobile continues to grow in its importance as a marketing tactic, many marketers still lack the tools and knowledge to develop a sound and integrated mobile marketing strategy. From this, you can research what that same user did the second time they visited.

The Five Best Pinterest and Instagram Marketing Tools

Webbiquity SMM

As with other social networks, the right tools can help marketers use these platforms more effectively. Here are a handful of the best tools for growing your brand’s following and monitoring your results on Instagram and Pinterest. This is the tool for you!”

New Research Shows How to Engage the Mommy Mind

Convince & Convert

Using a tool like Insightpool’s proprietary algorithm, you can gain direct access to social data and pull key finding about customer and prospect characteristics. Between demanding careers and demanding families, Moms are constantly on the go and juggling multiple responsibilities.

Comparing 21 social media marketing tools [Chart]

SocialFish

According to the latest research by TrustRadius, buyers of social media management tools are looking for eight core functionalities: Community management. The chart below summarizes functionalities offered by 23 social media management tools.