Facebook Watchbait: Misleading and Sensational Videos Will Be Down-Ranked
Jon Loomer
MARCH 30, 2022
Facebook has announced that videos using “watchbait” will be penalized and receive less news feed distribution. It’s a way to get people to watch your videos by withholding information, sensationalizing, and misleading the user. Sensationalizing: Video posts can’t exaggerate or use extreme language.
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