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What Does Salesforce-Radian6 Deal Mean for Everyone Else?

Net-Savvy Executive

Every few seconds this morning, TweetDeck brings another comment on today's announcement that Salesforce.com is buying Radian6. The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009.

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Sysomos Acquired By Marketwire

Dave Fleet

In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Lithium Technologies. Acquired by. Jive Software. January 2010. February 2010. April 2010. April 2010. Scout Labs.

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Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

Great for small brands and the do it yourselfer social strategists. Radian6 – I originally started with a firm that I own here at Avaya. Sysomos – which is now owned by MarketWire is different than Radian6 or Alterian since it also indexes more traditional news (a nice touch). PAID MONITORING SERVICES. SENTIMENT BASED ANALYTICS.