Ari Herzog

FEBRUARY 18, 2014

Some responses: One thing I'll offer off the bat: ROI is vital, but not every social activity should have ROI. SocBiz ROI is achievable. Must define goals, set KPIs, establish baseline, est. campaign infrastructure; execute; ROI #GetRealChat. A3: Dancing around ROI. Start dancing WITH ROI. getrealchat.

ROI 154

ROI Social Media Syndication Collaboration 154

Keyhole.co

JANUARY 27, 2023

Sagefrog reports that 66% of marketers have seen a positive return on investment (ROI) from social media marketing. And some marketers have even reported ROIs as high as 1000%. A study by Statista reveals that the majority of B2B marketers around the world report that LinkedIn produces the highest ROI for them. times in Taiwan.

ROI 52

ROI B2B Social Media How To 52

Pam Moore

MAY 18, 2020

ROI is not something you have seen in a long, long time? 8 Bad habits that stop content marketing ROI in it's tracks. Questions to help you understand if you know your audience and ideal customer as good as you should. Need to achieve a higher ROI on your digital and social marketing efforts? SoundCloud. Need more help?

ROI 78

ROI Content Template Templates 78

Pam Moore

AUGUST 2, 2020

SocialZoomFactor · Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers. A plan that helps you achieve your marketing and business goals at the highest level of ROI possible? 20 Questions You Must Answer Before Creating Your Content Marketing Plan. In this 35 minute podcast you will learn: .

eBook 78

eBook Questions Strategy Template 78

Sprout Social

OCTOBER 24, 2022

When it’s time to hire a social media manager , a solid job description and asking the right questions can help you hire a qualified professional who will take your social strategy to the next level. The following list of social media manager interview questions is a great place to start. Organization and time management questions.

Social Media Management 88

Social Media Management Questions Social Media Skills 88

Akamai Marketing

FEBRUARY 21, 2012

Perhaps we are asking the wrong question. Regardless of the measurement opportunities, we still hear the same questions over and over again, “what’s the ROI of a social media?” What is the ROI of silence? Interesting question isn’t it? ” What’s the ROI of THAT message?

ROI 171

ROI Social Media Wiki Creative Commons 171

Webbiquity SMM

AUGUST 23, 2010

You wouldn’t buy a new machine tool or enterprise software application without an ROI analysis, so why should social media be any different? In other words, the statement “ROI is challenging to measure accurately&# shouldn’t be confused with “don’t bother trying measure anything.&#.

ROI 193

ROI Social Media Vocus Metrics 193

Buzz Marketing for Technology

MAY 25, 2011

This crop of CMOs knows there are tons of ways to using digital marketing to create a strong ROI – the question of “there is no ROI in Social Media” doesn’t even occur to them. Let me just go on record to say – I am sick of the notion that there is no ROI in Social Media.

ROI 238

ROI Social Media Conference System 238

Dave Fleet

JUNE 15, 2010

Social media ROI is a hot topic right now, as social media begins to (slowly) mature. Critically, Audience also lets you assign a dollar value to visitors based on their visits to competitor sites, to help determine the ROI of your social media activities. I do think they need to answer the privacy questions, though.

Sysomos 273

Sysomos ROI Social Media Privacy 273

Pam Moore

NOVEMBER 14, 2017

Or maybe you have already hired a social media marketing agency, yet you are not seeing the ROI you had anticipated? Take a listen to episode 240 of the Social Zoom Factor podcast for 10 strategies and tips to partner with your social media agency for maximum success and ROI! Why you must be patient in achieving results and ROI.

ROI 164

ROI Social Media How To Marketing 164

Almost Savvy

SEPTEMBER 5, 2011

My question to you is a simple one: How well do you really know your virtual connections? While there will be always be an ongoing debate about which metrics (number of followers, fans, clicks) are most important when calculating social media ROI (return on investment), I wonder if there is a downside to being a metric-holic.

ROI 273

ROI Metrics Sentiment News 273

agora pulse

JANUARY 8, 2019

The biggest challenge is estimating the social media ROI. What is Social Media ROI? Social media ROI (“return on investment”) is a measure used to signify the return from the cost of investment in social media. Why Track Social Media ROI? Here, tracking ROI is simpler because the new leads become paying customers.

ROI 87

ROI Social Media Industry Insurance 87

Harp Interactive

AUGUST 3, 2010

Recently an entrepreneur friend of mine called me long distance to pick my brain about what questions should he be asking candidates applying for Social Media Consultant’s position. Here are some relevant questions: Questions to Ask Before Hiring a Social Media Marketing Company: Are you certified in social media?

Questions 313

Questions Company Social Media Real Estate 313

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. All of the old measurements are moot.&#. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191

ROI Case Study Bazaarvoice Klout 191

agora pulse

MAY 29, 2018

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different. Social ROI- A Story. Establish CPC to Prove Social ROI.

ROI 108

ROI CPC eBook URL 108

agora pulse

MAY 29, 2018

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different. Social ROI- A Story. Establish CPC to Prove Social ROI.

ROI 108

ROI CPC eBook URL 108

agora pulse

MAY 15, 2017

If you’re going to spend money on ads AND a social media manager, you have to make sure that both give you the ROI you’re looking for! In your social media manager interview questions, be sure to include something about Instagram advertising. Want more social media manager interview questions? Social Media Analytics.

Social Media Management 127

Social Media Management Questions Social Media Sample 127

Convince & Convert

JULY 29, 2012

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. click here to view and download the Social Media ROI Cookbook on Slideshare). If you’re looking to place blame for why you can’t measure social media ROI in your company, grab a mirror. Is social media ROI attainable?

ROI 140

ROI Social Media Social CRM Survey 140

Waxing UnLyrical

MAY 2, 2011

ROI (a.k.a. That’s a pretty good, if obvious, question. They might also ask slightly less obvious questions like, “Have I met new suppliers who reduce my costs, via this Facebook community I am building?”. In these instances, figuring out the precise ROI of social media becomes hard and highly inexact.

Training 156

Training ROI Eventful Cost 156

Devumi

DECEMBER 29, 2016

But one question those just coming into […]. The post How To Keep Track Of Your Video Marketing ROI: Profitable Online Video appeared first on Devumi. With it, you are able to reach out to more people and provide more information than other marketing methods.

ROI 110

ROI Video How To Marketing 110

agora pulse

DECEMBER 15, 2018

What is social media ROI? Social media ROI (“return on investment”) is a measure used to signify the return from the cost of investment in social media. Why track social media ROI? Tracking the ROI of a social media campaign can show you what is working for your company and what isn’t. Tracking Customer Engagement.

ROI 75

ROI Social Media Industry Insurance 75

Pam Moore

JULY 12, 2019

Content marketing ROI. However, if you ask them simple questions such as “what are your goals for that piece of content?” ” Or “what was the ROI on your last content marketing campaign? ” Or “what was the ROI on your last content marketing campaign?”

ROI 60

ROI Content Marketing Template 60

Small Business Mavericks

JUNE 5, 2015

A survey of small business owners (SMBs) indicates that 61% of them show no return on investment (ROI) with social media. of SMBs that increased their time on social media are also a part of that 39% that is seeing an ROI. Google+ is typically not mentioned as the favorite ROI destination among small business owners.

ROI 70

ROI Social Media Survey Small Business 70

Audiense

JANUARY 31, 2017

Here are three inspired ways to drive up ROI from social by being smarter: two ways that will make a difference to the social metrics and one to make a difference to a different, far more important number. Know the real people and influencers that count, all of them; focus your attention on them to drive up ROI. Measuring it?

ROI 60

ROI Social Media Metrics Campaign 60

The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Yet, 61% of marketers claim measuring ROI is a top challenge. Why is social media’s ROI so elusive, despite marketers’ increased focus on this function and despite the proliferation of social marketing tools? Discovering Potential Buyers.

B2B 91

B2B ROI Social Media Hashtag 91

Josh S Peters

OCTOBER 20, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The FINAL word on Social Media ROI The FINAL word on Social Media ROI Written on October 20, 2009 by Josh Peters in Social Media 25 Comments - Leave a comment! It’s getting to be rather annoying actually.

ROI 161

ROI Social Media Metrics Loyalty 161

Laurel Papworth

MARCH 21, 2014

ROI of social media in Not for profit and charity space. Social Media democratises all that – we now take selfies (photos taken by ourselves of ourselves & those nearby) – rather than waiting for someone else to decide our lives are “interesting” ROI of #SocialMedia. Social Media vs Slactivism? Slactivism.

Questions 99

Questions ROI Campaign Hashtag 99

Techipedia: Tamar Weinberg

MARCH 20, 2012

Positive ROI is simple on the surface. If we spent $1 and made $2 in revenue, we’ve achieved positive ROI, right? Making sure that you or a team member can serve as a constantly available person to answer questions quickly and represent your goals to the paid marketing team is crucial at getting the most out of your money.

Advertising 172

Advertising Questions CPA ROI 172

The Social Media Incubator

AUGUST 25, 2011

In our last post we shared how to accurately measure Business-to-Consumer (B2C) return on investment (ROI). Can a business that sells to other businesses measure ROI with social media? A few questions to get you started on your measurement of social media: - Is it new prospects or leads you’re looking for? Absolutely!

ROI 111

ROI Social Media B2B How To 111

Buffer Social

NOVEMBER 20, 2016

That is the important question we set out to answer! A huge thank you to Neil for packing this episode with great insights and actionable takeaways for social media managers and marketers looking to demonstrate the true value and ROI of social media. Proven marketing tactics to help improve social media ROI. Google Play.

ROI 96

ROI Social Media How To Authentication 96

Writtent Blog

DECEMBER 26, 2023

You’re going to spend a lot of time and money creating that content, and a solid foundation will help you determine and measure your return on investment (ROI). Creating great content can be quite a process until you get in the flow of things, and content marketing for startups can have you asking lots of questions.

Startup 97

Startup Content Marketing ROI 97

Proactive Report

DECEMBER 2, 2013

His panel was about measurement, proving value and ROI. The areas where PR can show ROI are: Revenue generation – One example is Rosetta Stone’s discovery of the over-50 market and their partnership with AARP. Engagement in your community, retweets, comments, shares, questions. Proving Value. Value is subjective.

ROI 69

ROI Case Study Health Care Insurance 69

Talkwalker SM

SEPTEMBER 28, 2015

Social ROI is a hot topic of discussion for all companies involved in social media. It’s a question that Talkwalker’s CEO Americas Todd Grossman tackled recently in an article for Social Media Today and we thought we’d breakdown some of the insights he shared. To wrap up, proving the ROI of social isn’t always easy.

ROI 60

ROI Metrics How To Microsoft 60

Koka Sexton

FEBRUARY 24, 2012

There are many articles on the ROI of social media. Many of them talk about the ROI of social media not being revenue but more about extending marketing reach and connecting with prospects and customers. One I read recently was called Tackling the Question of Social Media ROI: Change Your Goals. Social Media Engagement.

ROI 102

ROI Social Media Engagement Skills 102

Almost Savvy

SEPTEMBER 5, 2011

My question to you is a simple one: How well do you really know your virtual connections? While there will be always be an ongoing debate about which metrics (number of followers, fans, clicks) are most important when calculating social media ROI (return on investment), I wonder if there is a downside to being a metric-holic.

ROI 100

ROI Metrics Sentiment Social Media 100

agora pulse

JULY 27, 2016

Return on Investment, otherwise known as ROI, is the cornerstone of your business. In this post, I’ll show you how you can prove your social ROI to your customers. The Challenge of Proving Social ROI. Where social media fits into the big picture is a crucial part of being able to prove social ROI.

ROI 60

ROI Metrics Proposal Analytics 60

Josh S Peters

SEPTEMBER 18, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The GAP, ROI, and Awareness The GAP, ROI, and Awareness Written on September 18, 2009 by Josh Peters in Social Media 5 Comments - Leave a comment! That leaves us with Awareness.

ROI 100

ROI CPA Campaign Buy 100