Pew Research Survey: Findings on Search Engines, Social Networks.
SEPTEMBER 13, 2010
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics. The content on search engines and social media gets a little lost among all the stats and charts so I thought I’d summarize that data here. Search Engines 34% of the public now use search engines to find news at least three days a week, up from 19% in 2008. Yahoo and Google were among the most frequently mentioned websites for online news, indicating that users see them as sources for news (be it original reporting or aggregation) and not just search vehicles. Social Media 19% of the public regularly (7%) or sometimes (12%) get news or news headlines through social networking sites. Only 3% regularly or sometimes gets news from Twitter. 24% of Twitter users follow news organizations or individual journalists, compared with 16% of social networking users. Among social network and Twitter users, fewer share news than receive it. 21% of social networking users regularly (4%) or sometimes (17%) share news. 15% of Twitter users regularly (6%) or sometimes (9%) share news. For the full findings on search engines and social media see section two of the Pew report. Related posts: Google Social Search: Are You in Your Target Audiences’ Social Circles? Journalist Social Media Usage Increases, Concerns About Reliability of Information Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1% Search Marketing Dwarfs Social Media in Interactive Marketing Budgets PEJ Study Shows Print Still Primary Source of Original News Reporting Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? What Horrible Things Did Time Magazine Do in 1964? The Most Popular NFL Teams on Twitter and Facebook: 2010 Season Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter Why the News Business Isn’t Profitable Categories Public Relations Publishing SEO Social Media Popular Posts The Most Overused Buzzwords and Marketing Speak in Press Releases Facebook Pages: Which News Sites Get the Most Engagement? Free Tools for Monitoring Hot Search Trends Google News Optimization Tips Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1% Syndication Best Practices: Reduce the Risk of Being Outranked for Your Own Content The Most Popular NFL Teams on Twitter and Facebook Real-time Search Optimization for News Sites 25 Major News Sites Ranked by Page Speed Social Media Dominates 2010 PR Planning, But SEO Increasingly in the Mix The Most Popular MLB Teams on Twitter and Facebook The Most Popular NBA Teams on Twitter and Facebook Search Where I Work About Adam Sherk Adam Sherk is a SEO and PR strategist, helping news and content sites with enterprise SEO, audience development, public relations and social media marketing. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.