Pam Moore

DECEMBER 10, 2019

How do you measure results of the content you publish online? The days of throwing social content spaghetti at the wall and hoping it sticks are over and done. It is critical every status update you post, every blog post you write, visual you create and video you publish is providing value to your audience.

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Pam Moore

JUNE 28, 2019

The digital marketing and social media content landscape is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. The social networks are feeling the pressure as much as any marketer working in any business. Here are 10 of my favorite reasons.

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Pam Moore

JULY 22, 2020

SocialZoomFactor · 10 Reasons You Need an Audience First Marketing Strategy. If your marketing strategies and tactics are focused on trying to be everything to everyone, you are likely winding up being nothing to nobody. This is why your marketing foundation must be based upon an AUDIENCE FIRST marketing strategy. EVERYTHING! .

Strategy 78

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Hootsuite

MARCH 1, 2024

In fact, as a Meta Business Partner, Hootsuite is one of the first social media management apps to offer this functionality — and it’s super easy to use. 1 Social Media Tool Create. As a Meta Business Partner, Hootsuite is one of the first social media management apps to launch a Threads integration. Start your free trial today.

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Pam Moore

NOVEMBER 28, 2018

The social media content jungle is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. The social networks are feeling the pressure as much as any marketer working in any business. The tactics that worked in past years will not work in 2019.

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Sprout Social

MAY 11, 2021

6 social media optimization strategies you should totally try. Below are six aspects of social media optimization that businesses should pay close attention to. Completely fill out your bio and “About” sections for any given social network. Content strategy optimization. Now, onto the good stuff!

Social Media 131

Social Media Engagement Strategy Hashtag 131

Pam Moore

NOVEMBER 28, 2018

The social media content jungle is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. The social networks are feeling the pressure as much as any marketer working in any business. The tactics that worked in past years will not work in 2019.

Template 60

Template Templates Content Social Media 60

Sprout Social

MAY 18, 2023

Yet, strong social media copywriting skills remain the foundation of bringing a social strategy to life. Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience.

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Social Media Template Templates Skills 125

Later

APRIL 9, 2020

So with this in mind, here are 8 YouTube strategy tips to increase your video views and set you up for success on the platform: YouTube Tips #1: Optimize Your Video SEO . When it comes to YouTube, the strength of your SEO strategy can make or break the success of your videos. Ready to take your social media strategy to the next level?

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Pam Moore

NOVEMBER 6, 2018

Our 2019 Content Marketing Calendar template is here and better than ever. Download our 2019 Content Calendar Template here. ). For some of you, the sound of a new content calendar template be a really exciting thing. Reduce stress in creating and publishing content. Yes this includes you!

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BeingOptimist

FEBRUARY 17, 2023

There is no doubt that to be successful on social networks. Some people resort to exaggerated or false headlines, but there are better ways to grow on the networks for ethical and effective reasons. Have the rights to use the libraries to use them in our content and publish them. Be creative and have good taste.

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Buffer Social

JUNE 26, 2017

This post was originally published in 2016 and has been updated with the latest tips and tricks to grow your following on every social media network. It also includes the latest podcast episode from The Science of Social Media! . You’ve got a social media strategy in place and a plan in mind.

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Hootsuite

JUNE 24, 2020

Social media mistakes happen — but they don’t have to. Setting up an efficient social media approval workflow decreases the risk of publishing errors. Some examples of social media approval tools and social media approval apps. 4 benefits of creating a social media approval process. Limit password sharing.

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Pam Moore

OCTOBER 8, 2020

SocialZoomFactor · Audience Marketing in a Nutshell: How to Build an Audience First Marketing Strategy that Attracts Your Dream Customer. If your digital marketing and social media conversations are targeting everyone, you are targeting nobody! What is an Audience First Marketing Strategy? . Audience Marketing in a Nutshell .

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Pam Moore

MARCH 9, 2020

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. Learn how to be a social media digital marketing rebel.

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ROI Strategy How To Marketing 78

Hootsuite

APRIL 19, 2021

If you’ve ever scrambled to get regular content published to your brand’s Facebook Page, you’ve probably wondered if there’s a way to schedule Facebook posts ahead of time. When you schedule Facebook posts, managing a social media content calendar becomes far more efficient. Increase your social media engagement. Well, there is!

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Hootsuite

APRIL 12, 2021

Social network depth: As the networks continue to evolve, we’re working hard to provide the most up-to-date channel capabilities. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Axa Insurance implemented a messaging-first strategy using Sparkcentral.

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Sprout Social

JANUARY 31, 2024

This includes how often you publish videos, respond to comments and engage with other YouTube accounts. Off-platform activity such as traffic from search engines or social networks can help you here, too. Prioritize platform and community engagement Marketers love to debate YouTube’s status as a social network.

YouTube 98

YouTube Engagement Metrics Analytics 98

Sprout Social

FEBRUARY 2, 2023

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Show them how opportunities on social media can drive long-term business value.

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Waxing UnLyrical

DECEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro.

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Hootsuite

NOVEMBER 30, 2020

In research published last month , we revealed the extent of global social media use. billion engaged users who spend an average of 2h 29m online per day—with more than 14 people starting to use social media every second. Like Stories, Instagram carousel publishing will soon be available to all plan types.

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HootSuite Instagram Metrics Template 119

Social Media Strategies Summit

OCTOBER 7, 2022

With that in mind, we’ve rounded up 15 free content calendar templates you can start using straight away. HootSuite’s Social Media Content Calendar. First up is a social media content calendar template from HootSuite, which incorporates five popular platforms: Facebook. HootSuite’s Social Media Editorial Calendar.

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Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Need more help?

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Hootsuite

JANUARY 24, 2022

Social media data mining also gives you key insights into your audience. Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. What is social media data? Social media data is any type of data that can be gathered through social media.

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Hootsuite

AUGUST 19, 2021

Whether you’re an established social media manager interested in becoming a freelancer, or a business looking to hire one, we’ve outlined the rates, best practices, and key requirements of the role below. Bonus: Customize our free, professionally designed resume templates to land your dream social media job today. Copywriting.

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Sprout Social

AUGUST 30, 2021

Tailor content to each specific channel and audience while also maintaining a coordinated strategy. But just because you show up on multiple channels, does not guarantee a successful multichannel campaign—especially if your social media team was left out of the planning phase. Social data can strengthen your campaign strategies.

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Hootsuite

JANUARY 13, 2022

In this article, we’ll provide you with easy-to-do social media optimization techniques to help improve your brand’s visibility on social media, get more engagement for your posts, and get your audience telling you what they want. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy.

Social Media 145

Social Media HootSuite Hashtag UGC 145

Pam Moore

JULY 13, 2020

Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible.

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eBook Content Findability Template 141

Sprout Social

OCTOBER 4, 2021

Social data stands to have a monumental impact on businesses—but only if marketers start tapping into its potential now. When assessing your social data, you need to evaluate the full spectrum of earned and owned data. Owned data measures the performance of content you publish across your brand’s social profiles.

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Data Metrics Sentiment Analytics 123

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. Here, an AI-powered scheduling and publishing tool can be a game changer. With a user base of over 4.59

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Hootsuite

JUNE 28, 2022

But in this post, we’ll share 10 social media scheduling tools we think can help businesses with varying needs. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. The benefits of social media scheduling tools. Get the template now!

Social Media 114

Social Media Tools HootSuite Tweetdeck 114

Pam Moore

JANUARY 14, 2020

Setup your social profiles online. Publish a new YouTube video. Share an inspirational quote on social media. What people post about you on a review site or social network. Every employee is a walking, talking, tweeting, social media posting representation of your brand. Post a new photo to Instagram.

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Hootsuite

FEBRUARY 16, 2021

Whether you’re a solopreneur or a multi-brand team or somewhere in between, read these 19 tips to get an insider look at how Hootsuite power users wield the dashboard—and get the most out of social media for their business. Hootsuite hacks for scheduling and publishing . Source free photos & crop them to social network dimensions.

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Pam Moore

DECEMBER 30, 2019

While others are settling for generic content that looks, smells and acts like the same content everyone else is producing and publishing, you should be taking your content to the next level and developing real solutions to your customers problems. Social Profit Factor Training Academy and Marketing Nutz Can Help! . SoundCloud.

Brands 78

Brands Content Training Template 78

Buffer Social

SEPTEMBER 20, 2023

When it comes to the amount of what to post, we’re grateful for the research and advice that others have put together on ideal frequency of all the social networks. Repurposing content is a big part of Buffer’s social media strategy. The Weekly Social Media Management Checklist 1.

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Social Media Notification Social Media Management Metrics 93

Pam Moore

APRIL 6, 2019

Thanks to social networks such as Twitter, Facebook, LinkedIn, Instagram, and YouTube, marketers can obtain real-time customer insight within seconds and begin using such data to optimize their digital and social marketing programs for the highest success and ROI possible. It's there for the taking.

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Campaign Social Media Content How To 60

Pam Moore

FEBRUARY 24, 2018

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. WHY should your audience care that you are on Facebook or any other social network? Are they people who want to engage with your brand on Facebook or any other social network?

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Feed Feedly Metrics News 167