The Best Social Media Analytics Tools for Publishers

Adam Sherk

What are the best tools for publishers looking to track social media activity at the content level? There are a lot of options for social monitoring, tracking and analytics, with prices ranging from free to very expensive. Chartbeat Publishing. Social Crawlytics.

The 17 Best Social Media Management Tools

Webbiquity SMM

Monitoring and managing even a moderately active business social media presence can be time-consuming. The number of people using social media continues to grow, usage is increasing, and more networks require attention. Instagram has more users than Twitter.

Trending Sources

8 Social Media Questions Publishers Should Be Asking Themselves

Adam Sherk

For most publishers social media has earned itself a prominent seat at the audience development table. However many still face issues with strategy, execution and incorporating social into a cohesive program. Are we creating optimized experiences for social media visitors?

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. Buffer Social.

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Branded Content: 6 Things To Remember before Publishing

Mindjumpers

Whenever you publish content it should be relevant for both your audience and your own business perspectives. Always ask yourself if this specific piece of content is relevant enough to publish. You are hopefully already publishing a lot of content in different formats.

9 Social Media Marketing Twitter Chats You Shouldn’t Miss

Firebelly

Twitter chats can be a great way to solicit (and share) social media marketing advice. What: The web’s most forward thinking social media marketers come together to discuss different social media topics each week. Social Media Marketing Twitter

23 Outstanding Social Media Marketing Guides

Webbiquity SMM

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results.

Don’t Make These 9 Social Media Marketing Mistakes

Pamorama

Social media marketing should be part of your strategy. Social networking is the most popular online activity, so it makes sense for businesses to try to engage that audience in an attempt to increase sales. 9 Mistakes Businesses Make on Social Media 1.

My Top Posts of 2011 on SEO, PR and Social Media for Publishers

Adam Sherk

Nevertheless, here are my top 10 posts of 2011 by pageviews: Which NBA Teams Have Seen the Most Growth on Twitter and Facebook? Is Using Facebook Comments Good for Publishers? The post on Facebook analytics tools did well considering I just published it last week. Publishing

Top Social Media Case Studies of 2012

The Realtime Report

What were the most popular social media case studies in 2012? User backlash was aimed at both Toyota and Twitter, which had verified multiple accounts used in the campaign (via LocalResponse technology).

How to Promote Your Event With Social Media Marketing

Pamorama

Events are, by nature, social affairs. Likewise, people join social media networks such as Twitter, Facebook, and LinkedIn to connect, interact, and share with their peers. Identify the social networks they use: Focus on them with your budget and time.

Ultimate Guide to Measuring Social Media ROI

Sprout Social

Social media ROI is one of the most heavily debated topics in the online marketing world. Because measuring the effectiveness of social media marketing efforts isn’t as clear cut as, say, running a Google AdWords campaign. What Is Social Media ROI?

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15 Common Social Media Questions & Answers

Sprout Social

Whether you’re just getting started with social media marketing, or you’re an experienced marketer, there’s always something new to learn. Do I Have to Be on Every Social Network? Do My Social Media Handles Have to Be Consistent?

10 Practical Twitter Tips for Publishers

Adam Sherk

How to Produce Social Media Content for Your Business

yMarketingMatters

If your business already has a presence on your chosen social media profiles or if you are just starting out, you know that you have to post great valuable content continually and consistently to attract new followers and retain the ones you have. Twitter is 140 characters.

Content Creation? Curation? Focus on Publishing Instead

Firebelly

But the one thing that we’ve both agreed on is the importance of publishing of our content, regardless of where it came from. Publishing is the overall approach of content and conversation. It’s more than just publishing a post to your blog, or uploading a video to YouTube.

Social Media: The True Impact

Unspoken

We spend a lot of time talking about how to make social media work for business and what kind of marketing targets social media users. Ten years ago, could you ever have imagined what social media is, let alone how it has changed our world?

6 Rules of Thumb for Successful Brand Publishing

Waxing UnLyrical

The Internet has made brand publishing ubiquitous. In the words of Mark Ragan , CEO of Ragan Communications, “If we tell our stories the right way, we have the ability to become legitimate publishers in our own right.”. And in today’s hyper connected world, everyone’s a publisher.

The Basics of B2B Social Media Marketing Strategy

Webbiquity SMM

Although more than three-quarters of B2B technology marketers use social media to market their products, less than half say they can tie social channels to revenue generation for their businesses. But it may also be a problem with basic B2B social media marketing strategy.

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Publisher Survey: Reddit Traffic Way Up, Digg Way Down

Adam Sherk

Has this translated into a significant change in social news referrals for publishers? Adam Singer summed up the general sentiment in recent conversation we had on Twitter: “Reddit / Stumble won.” Social Media

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10 Effective Social Media Options Every Business Should Use

Unspoken

Setting up social media accounts is an easy way to reach a target audience for a low price. It only takes a few minutes to sign up for a Facebook, Twitter or LinkedIn account – but maintaining it is another story. To make the most of all of your business social media accounts , be sure you are using these helpful tools: Facebook. In a rush to publish your page, you may not have completely filled out this handy portion. Twitter.

35 Great Social Media Infographics

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact 35 Great Social Media Infographics by Pam Dyer on March 3, 2010 Share Here’s a collection of terrific social media infographics that might come in handy. Facebook vs. Twitter 6.

5 Social Media Best Practices Every Marketer Must Follow

Sprout Social

And most marketers today will admit a big portion of their audience is on social media. While building trust doesn’t come easily, there are simple social media best practices for marketers to maximize their efforts and campaigns. Brands Doing Things on Social Media.

50 Top Tools for Social Media Monitoring, Analytics, and Management 2013

Pamorama

Use these platforms to manage, measure, and analyze your social media marketing initiatives. Over the last decade, social media monitoring has become a primary form of business intelligence, used to identify, predict, and respond to consumer behavior.

6 Social Tools to Use Immediately After You Hit “Publish”

SocialFish

published it. All of those fancy auto-post social tools can lull us into a false sense of confidence. In fact, publishing your article is just the first step. Reply to all the comments both on your own blog and around social media sites!

8 Tips for Managing a Social Media Crisis

Pamorama

Rage spills over to other social networks and influential bloggers are decimating your reputation. The social media crisis is quickly spreading, but you are silent. Should you stop publishing content? Consider what happened to DiGiorno Pizza on Twitter.

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How Social Media Generates Sales You Can’t Track To Social Media

Firebelly

But not even Starbucks, with all its social media savvy and corporate-sized budgets for sophisticated tools can track that sale to Twitter. Until people are uploading their brains to the internet, social media will never get credit for those sales.

104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity SMM

What are the top barriers to adopting social business practices? Find the answers to these questions and many others in more than 100 social and online marketing stats from 20+ different sources. Social Fresh ). Social Fresh ). Social Fresh ). Social Fresh ).

Know What’s Working on Social Media: 26 Free Social Media Analytics Tools

Buffer Social

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? Chapter 1: 19 Free Social Media Analytics Tools. Twitter analytics.

The Truth About How Often to Post in Social Media

Convince & Convert

How often should I post to social media? You could fill Tom Brady’s trophy case with the amount of research that has been conducted on social media posting frequency. Put another way, increased frequency doesn’t imperil your success in social media marketing.

How to Improve Your Social Media Marketing Plan With 13 Growth Hacks

Convince & Convert

Here are 13 data-backed growth hacks we learned at CoSchedule while building our social media marketing plan. I think you’ll find they’ll work for your social media marketing, too. And now you have tons of headlines you can A/B test using your social networks.

We’re Hiring A Social Media Coordinator

Firebelly

We are currently seeking seeking to fill a full-time entry level social media coordinator position within our company. Create monthly content calendars of status updates and images for clients’ social media channels.

8 Big Social Media Marketing Mistakes Businesses Make (and How to Avoid Them)

Pamorama

Social media marketing is vital for business growth these days. Social media platforms like Facebook and Twitter present unique opportunities to reach your target customers. 8 social media marketing mistakes to avoid. Follow her on Twitter at @pamdyer.

Social Media Purism Stupidity is what Gets You Fired

Techipedia: Tamar Weinberg

Ten years ago, social media marketing did not exist. In the beginning, a core group of social media marketers were making waves on sites that have since shut down, creating the foundation for social media marketing as we see it today. Social Media

The Dos and Don’ts of a Social Media Automation Strategy

Waxing UnLyrical

A staggering 74 percent of Internet-using adults are active on at least one social networking website. And with more than 3 billion users online , that amounts to almost 2 billion social network users. Social media automation addresses this challenge beautifully.

Why Social Media Automation Will Eventually Kill Social Media (Unless We Do Something About It)

agora pulse

Did someone fall asleep at the social media wheel or have automated tools taken over our social media newsfeeds? Why social media automation has been so successful? Social media is time consuming. Is social media automation all bad?

3 Ways You’re Scaring Customers On Social Media

Firebelly

Is your brand tricking customers more than treating them on social media? Your social profiles aren’t optimized for search. Your publishing approach is inconsistent. You don’t monitor brand mentions on Twitter or Instagram. Halloween is almost here.

7 Tips to Rock Your Social Media Strategy in 2017

Katie Lance

I’m sure many of you are thinking about how to create your social media strategy and what you will focus on (or not focus on) in 2017. At the end of the day – you have to do what’s right for you without spending all day on social media!

Social Media Isn’t About The Numbers! Or Is It?

SocMed Sean

Too many folks get caught up in the numbers game when it comes to social media. They use numbers like “friends”, “followers” and…ewww…”Klout” to determine whether they are doing social right.

3 Easy DIY Social Media Content Creation Tools

Firebelly

You don’t have to be a graphic designer or a Photoshop pro to create stunning graphics for your social media channels. Twitter headers. Twitter posts. Pablo is an image creation product designed by Buffer, the popular social media management tool.