Dave Fleet

SEPTEMBER 29, 2010

Brian Solis published a great post yesterday, touching on a couple of important topics at the heart of the evolution of social media-focused communications from shiny objects to a serious business tool: The continued focus of the metrics conversation on conversion as an endpoint.

Conversation 277

Conversation Metrics Social Graph Sentiment 277

Justin Levy

OCTOBER 11, 2010

In the future, OneTrueFan will be releasing an API so that publishers can customize the experience for their visitors. In the end, the aim of OneTrueFan is to help publishers increase engagement amongst everyday users and time spent on their sites.&#.

Social Graph 194

Social Graph API Badge Blogosphere 194

Ignite Social Media

AUGUST 2, 2022

While Facebook and Instagram are built around the social graph (who you know), TikTok is built around entertainment (what you like). That’s because 56% of users feel closer to brands on TikTok that publish unpolished content featuring real content from its users. Prioritize User-Generated Content.

Strategy 91

Strategy Marketing Banking Influencer 91

Twist Image

MARCH 19, 2013

Sure, one of those ideas plays in the shallow end of the intellectual pool, while the other one is more for the deep-end, but it turns out that in a world of 140-characters (thank you, very much, Twitter ), the vast majority of the population isn't taking advantage of all of these published words. online publisher. publishing.

comScore 108

comScore Compete Yahoo Social Graph 108

Justin Levy

OCTOBER 17, 2010

But, go deeper than that and realize what Tungle and Scott Stratten have done by publishing this video. Instead of a video about how to use their service, Tungle has created a video that illicit emotion thus causing you to want to share the video with your social graph. One of thousands available across the internet.

Social Graph 234

Social Graph Feed Reader Meeting Video 234

Twist Image

JULY 18, 2012

If Facebook can promise to deliver more relevant and contextual advertising to other publishers based on their data and additional third-party analytics, who wouldn't bite at the opportunity. As will most brands and publishers. social graph. The problem is that we're only talking about advertising. advertising.

Adsense 105

Adsense Yahoo Social Graph Adwords 105

Twist Image

JUNE 28, 2014

The America''s Funniest Home Videos set on a never-ending loop and shared incessantly with your social graph. These channels are simply engines of publishing. In other words, trying to apply the traditional metrics of reach and repetition to a brand new publishing platform. content publishing. online publishing.

Social Graph 89

Social Graph Metrics YouTube Advertising 89

Twist Image

MAY 3, 2011

The platform acts like a mythical sea able to wash away your random mutterings as if the act of typing and publishing the thought to the your social graph cleanses your soul (it's not always a request for customer service). publishing. social graph. It's a much more common practice than brands understand.

Airlines 102

Airlines Twitter Social Graph Loyalty 102

Laurel Papworth

MAY 15, 2018

the LinkedIn Economic Graph is the equivalent of Facebook’s Social Graph and aims for these six pillars: . A publishing platform for the above (individual, company, and education facility) to share. Dear students (and workshop participants!) Data/profile on every member of the global workforce (3 billion).

Research 45

Research LinkedIn Data Social Graph 45

Mindjumpers

SEPTEMBER 23, 2011

Expansion of the Open Graphs. First there was the Social Graph, then the Open Graph last year that consisted of plugins allowing users to Like or Recommend things across the web. In short, the ability to publish things to your stream has changed, and it will no longer require a popup box.

Facebook 169

Facebook Patterns Film Social Graph 169

Twist Image

SEPTEMBER 20, 2011

Now, before we all run to the hills in an attempt to define "success," I'm going to say that success is defined by having an active audience (a group that not only cares about what you tweet, but interacts and shares those messages with their own social graphs). content publishing. publishing. social graph.

Twitter 94

Twitter Social Graph Case Study YouTube 94

Twist Image

FEBRUARY 4, 2013

Think about it this way: a brand can advertise on Huffington Post or a brand can create their own publishing platform like Huffington Post. The thing could be a mobile app, a service, a publishing platform, a place to collaborate with their consumers, a true utility, a dynamic loyalty program, etc. publishing platform.

Social Graph 110

Social Graph Sentiment Advertising Loyalty 110

Twist Image

JULY 18, 2011

Furthermore, when I signed a book publishing with Grand Central Publishing , it was understood that I would work hard to sell as many copies of Six Pixels of Separation as possible. If you publish a 500-word Blog post and it gets retweeted five seconds after you tweet about it, odds are that person never even looked at your content.

Types 111

Types Twitter Wikipedia Social Graph 111

Twist Image

JUNE 12, 2012

This brand's Facebook page isn't doing much to leverage the power of the social graph or use Facebook's functionality to extend the brand narrative in a unique way. online social network. publishing. social graph. social media. social technology. brand experience. brand narrative. google plus.

MySpace 105

MySpace Social Graph Mobile YouTube 105

Twist Image

JUNE 9, 2011

What's new is your ability to publish that voice, opinion or idea in text, images, audio and video, instantly (and for free) for the world to see and hear. If you want to publish a video on YouTube about your corporate picnic, knock yourself out. publishing. social media. social media strategy. put it out there.

B2B 103

B2B Social Graph Publishing Widget 103

Razor Social

OCTOBER 23, 2018

Not sure if all the content you published is properly optimized for SEO? Basically, you’ll provide Facebook with snippets of code that it can interpret, including: The og:title tag (the title) tells Facebook what your page is about and how it should be displayed within the social graph.

Content 94

Content How To Social Graph SEO 94

Laurel Papworth

MAY 6, 2013

Undoubtedly, this is because of the closeness of the social graph (a hundred close family and friends) on Facebook, versus the relative looseness of the connections on Twitter (several thousand acquaintances). First published in The Australian April 1 2013 (paywall). Twitter: @silkcharm.

ROI 101

ROI Buy Social Media Social Graph 101

Twist Image

APRIL 23, 2013

The caution with social media is that these connected channels are highly personal. While billions of people are connected, the vast majority of these individuals keep their social graphs to a manageable number of connections (recently, Facebook reveled that the average user has about 200 connections ). content publishing.

Social Media 108

Social Media Tumblr Social Graph Apple 108

Twist Image

OCTOBER 2, 2012

It's not all that challenging to post the story on Facebook and encourage everyone in my social graph to not do business with this brand. The Social Habit is a social media research series from Edison Research. social graph. social media. social media channel. social media research.

Social Graph 101

Social Graph iPhone Apple Research 101

Twist Image

JUNE 26, 2015

Laugh at that line as much as you want, but when I published my first business book, Six Pixels of Separation , back in 2009, I wrote about this newly-formed idea that "content is media" (a concept that I was blogging and speaking about long before the first book was even published). social graph. social media.

Brands 40

Brands Retail Social Graph Repository 40

Justin Levy

JULY 30, 2010

You work hard at putting together a thought or position, flesh it out, find an engaging photo or video to help enhance your point and then publish it to the world. By sharing that post with your social graph, it will extend the number of eyes that may be seeing that blog for the very first time.

Comments 220

Comments Disqus Social Graph Blogger 220

Convince & Convert

OCTOBER 23, 2013

Note: Here at Convince & Convert , we published a very interesting case study of a cosmetics company release their new collection in tiny burst via SnapChat. And SnapChat isn’t alone in their search for greater truth in our social communication. It’s like GONE gone? In 10 seconds?” Fascinating approach.).

Facebook 139

Facebook Social Networking Social Graph MySpace 139

Proactive Report

SEPTEMBER 5, 2012

Know who is in your social graph and where they go to get trusted information. Build relationships with traditional, online and social media influencers that reach your market, so that you get earned media mentions in all areas. And people they trust have to endorse that. Identify your brand evangelists and nurture them.

Reputation 90

Reputation Sample Samples Social Graph 90

Twist Image

JULY 5, 2011

People like you and I have created our social circles within Facebook, we've spent time nurturing our profiles, updating our status, linking our social graphs together, uploading pictures, tagging them, following events and more. Our friends are there, and not being there leaves us - somewhat - out of social loop.

Facebook 109

Facebook Social Graph iPhone Social Networking 109

Twist Image

FEBRUARY 1, 2017

In December of last year, Business Insider published the news item, Facebook is quietly buying information from data brokers about its users' offline lives. Massive technological innovation number one: Facebook mixes your daily usage, these external data sources and your social graph using machine learning. social graph.

Advertising 40

Advertising Sentiment Social Graph System 40

Twist Image

JANUARY 17, 2012

While it may still be possible to optimize your way to the top of Google's search results, the social layer is where all credibility and interest resides for the consumer. Vancouver Sun - not yet published. online social networking. social graph. social media 101. social platform. social graph.

Picasa 102

Picasa Google Facebook Social Graph 102

Buzz Marketing for Technology

DECEMBER 15, 2009

BtoB Marketers should try it out for recruiting or even brand advertising – also don’t forget my book Facebook Marketing for Dummies comes with a credit for $50 Free Facebook ads (thanks to the good folks at Facebook and Wiley for agreeing to publish the book with that credit in it).

Marketing 217

Marketing Adwords Mobile Social Graph 217

Proactive Report

JANUARY 5, 2011

Back in 2000 a little book was published that predicted the rise of what is now called social media. You have to listen to your audience and dig deep into that social graph to discern what kind of content you should be producing and who would be interested in it. It’s called The Cluetrain Manifesto.

Social Media 76

Social Media Social Graph Survey Conversation 76

Buzz Marketing for Technology

DECEMBER 15, 2009

BtoB Marketers should try it out for recruiting or even brand advertising – also don’t forget my book Facebook Marketing for Dummies comes with a credit for $50 Free Facebook ads (thanks to the good folks at Facebook and Wiley for agreeing to publish the book with that credit in it).

Marketing 157

Marketing Adwords Mobile Social Graph 157

Twist Image

JUNE 19, 2015

Prior to digital media, all a publisher had was "time spent" as a metric over an above the simple impression. Did they like the content so much that they would be willing to acknowledge it to their social graph (a "like" or a favorite)? . social graph. social media. social media platform. brand pages.

Social Graph 40

Social Graph Adwords Metrics Curation 40

Keyhole.co

NOVEMBER 6, 2022

Now, on top of planning a data-driven strategy, managing your social media campaigns, influencer marketing, and social listening, you can also schedule and execute your social content strategy with Keyhole’s Social Publishing. Pros: Covers various social channels. Price: Custom. Reputation.

Tools 52

Tools Social Media Sentiment Price 52

Twist Image

JUNE 22, 2013

It re-imagines the British trying to catch Revere using only his social graph. This Is What Happens When Publishers Invest In Long Stories - Fast Company. "There''s been a lot written in the past couple of weeks about data, privacy, and wiretapping. This was my favorite piece. " (Hugh for Alistair).

Apple 87

Apple Metadata Social Graph YouTube 87

Laurel Papworth

APRIL 24, 2010

The Washington Post has implemented the Social Graph from Facebook: Use your Facebook network on the Post Web site. Note to readers: Today you will find a new home page feature, at the top right, that allows you to create a more personalized, social way to experience the news. Related posts. WowOWow Women on the Web (0).

Social News 79

Social News News Facebook Web 2.0 79

Proactive Report

OCTOBER 30, 2011

Social Bakers published this chart by vertical and commented that Telecom, Services, Airlines and others should have a response rate between 65 and 75% to all user questions. It pays to map your social graph. 25% of the UK retailers with a Twitter account responded to a question posed to them. Lot of others.

Social Media 95

Social Media Retail Airlines Social Graph 95

Convince & Convert

NOVEMBER 1, 2011

Brian recently published his 5th book, The End of Business As Usual. ” Should we be publishing sequential chapters in eBook format or things of that nature? Obviously the publishing business is disintermediated, and we understand that. But is long form publishing counter-cyclical? Check em out! ). Brian: Wow.

Klout 121

Klout Social Capital Influencer Social Graph 121

Justin Levy

JULY 14, 2009

This post is a collaboration between Mashable’s Summer of Social Good charitable fundraiser and Max Gladwell ‘s “10 Ways&# series. The post is being simultaneously published across more than 100 blogs. Social media is about connecting people and providing the tools necessary to have a conversation.

Social Media 100

Social Media MySpace Widget Flickr 100

Mindjumpers

OCTOBER 19, 2011

What does social apps mean for businesses. With Facebook’s new social apps, businesses have gained a great potential of getting more exposure.

Apple 199

Apple iPad Feed Feedly 199