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The role of artificial intelligence in business in 2024

Sprout Social

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

Patterns 119
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Viral video: Jim Carrey’s take on gun control

Sherrilynne Starkie

The classic example is Jonathan Swift’s 1729 essay ‘A Modest Proposal’ in which he suggests eating the Irish children as a solution to the country’s famine, thereby mocking the heartless attitudes among the rich people of the day towards the poor. Sysomos gives the sentiment a 68% favourable score. Gun control is a polarizing issue.

Video 329
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Balancing social resources across multiple business lines

Sprout Social

What’s the greater purpose of this proposed project?” As Dan says, “We use Sprout’s Automated Rules and Social Listening tools to give us alerts on brand sentiment, competitive analysis and customer satisfaction.” Dan often pushes back in conversations with partners by asking, “What goal are you trying to accomplish?

Resources 101
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End of contract: How to build a business case for continuing the agency-client relationship

Sprout Social

Once that’s done, create an updated proposal and get ready to expand your services in meaningful ways. Use the information you receive to ensure that your renewal proposal covers all the client’s most pressing goals and concerns. . Brand sentiment. Sentiment data speaks volumes, quantifying how people feel about a business.

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Understanding the Meaning of ‘FTFY’: A Guide

BeingOptimist

They provide a quick and efficient way to convey a sentiment or response that would otherwise take longer to type out. Context and Understanding FTFY Understanding the sentiment behind the term FTFY requires context. After making the proposed changes, the term “FTFY” is added to indicate the modification.

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Demonstrating the value of social to your CFO

Sprout Social

For example, with the right platform, we can review audience sentiment and perception compared to our competitors—all in real time. Proposing investments that consolidate or simplify your existing stack can help demonstrate the value of a new solution. Bringing powerful insights like this to the CFO can help identify risks.

ROI 95
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How to optimize your marketing budget: Do more with less

Sprout Social

For example, if you got X number of leads from influencer marketing in the previous year, you can propose an X+10% increase in budget for the same activity this year. Business intelligence : Sprout helps you understand customer behavior and surface business-critical information from social channels with sentiment analysis.

Marketing 130