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PR Monitoring and Management Tools: Which is Best? Vocus vs. Cision

Webbiquity SMM

Vocus and Cision are both powerful and popular PR monitoring and management systems. The fact is, both tools can do the job pretty well (hence their popularity). If your company or agency is weighing a decision on selecting a PR and social media monitoring and management tool (or perhaps making a change), here are five areas of comparison you may find helpful. User Interface Cision: C- Vocus: D User experience, unfortunately, isn’t a strength of either system.

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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

A simple tool like Google Alerts would pick up most stray citations. The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. A rapidly proliferating collection of tools are being developed to meet the need. and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information.

9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. With almost 200 social monitoring tools (and new entrants still coming to market), available at a range of price levels from free to if-you-have-to-ask-you-can’t-afford-it, how does an organization select the right social monitoring tool for its needs?

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The Best Free (or Cheap) Tools for Blogger and Influencer Outreach

Adam Sherk

Social monitoring tools like Radian6 and PR suites like Vocus and Cision offer the greatest range of functionality for research and contact management. However utilizing enterprise-level tools is not always an option for smaller organizations, or even large ones with budget constraints.

100 Media Monitoring Tools for PR

www.pamil-visions.net

Some offer in-depth features, but the price is too high; those that are free are not always that complete, or fast enough, or in-depth enough. Hopefully, this list will give you enough choices, and if you know of a monitoring tool you’d like to recommend, please use the comments box.

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Looking Back at 300: Top 10 Posts on the Webbiquity Blog So Far

Webbiquity SMM

PR Monitoring and Management Tools: Which is Best? Vocus vs. Cision (November 8, 2011). Vocus and Cision are both powerful and popular PR monitoring and management systems. 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 So Far (October 5, 2010).

Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

” Consequently, I’ve organized 5 categories of social media software not based on company size, or pricing, or platform, or niftiness of logo, but based on your needs. investor), Vocus. social media software social media tools

Are Twitter Lead Generation Cards the Email Marketers’ New Best Friend?

Convince & Convert

They are the expandable tweets that typically are used to hold photos or Vine videos, like this one from Lowe’s ( read more about Lowe’s excellent new Youtility marketing program ): Put that old rake head to good use by turning it into a tool hanger.

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15 Call to Action Samples for Rocking Blog Posts that Convert

Writtent Blog

One of the most effective ways to use your blog posts as a community-building tool is to invite your readers to leave a comment. Call to actions promoting eBooks are a highly effective tool for generating leads, according to HubSpot’s research.

The Most Overused Buzzwords and Marketing Speak in Press Releases

Adam Sherk

Adam Sherk June 29, 2010 at 4:15 pm Well done Lee There’s probably a program out there that could string together all 75 with some verbs and prepositions… Frank Strong June 29, 2010 at 4:38 pm Nice post Adam, we’ll have to see about adding a link to our tools and tips page!

YES, WE CAN: Measure Social Media

tonidelrio.com

Align expectations, Social Media is indeed a powerful tool but it alone will not fix brand fundamentals or turned around a business declining trend if business fundamentals are not in place (such as, price, value equation, distribution, etc.)

Social Media Monitoring Grudge Match: Radian6 vs. Scout Labs

www.socialmediaexplorer.com

Scout Labs appeared on the scene in February after two years of testing and development and they have a very nice social media monitoring tool. Scout Labs is a self-serve, web-based tool priced for small to mid-sized business and brands. Any tips for using these tools?

The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

You spell the difference between quick hit message distribution mentality and deploying social media as a brand relationship building tool. I don't think that the secretary needs to know every tool, channel and strategy that the firm uses but she does need to know the difference between a Facebook page or profile. link] Michael Shouldice RT @Vocus: RT @JasonFalls: If your PR firm is asking these questions about social media, they're doing it wrong.

3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search R.I.P. 3 Ways Facebook is Killing Your Website August 3rd, 2010 |Written By: Jay Baer | View Comments Tweet The game used to be relatively simple. Facebook is seriously becoming a powerhouse tool though.

ITDatabase vs. Cision for tech PR? The difference is shocking…

www.pageonepr.com

You really need to have an appetite for discovering new tools, because there is a definite “first mover&# advantage. One new tool that Page One has been evaluating recently — ITDatabase (www.itdatabase.com) — was actually created by a former Page One employee, Travis Van.

BuzzStream Next Must-Have Software For PR Professionals

www.socialmediaexplorer.com

Home About Archives How To Pitch SME Newsletter SME-TV Speaking Work With Me BuzzStream Next Must-Have Software For PR Professionals June 9, 2009 · View Comments Share Jason Falls The technology and fusion of ideas to create new tools for public relations professional keeps getting better.

RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search R.I.P. 3 Ways Facebook is Killing Your Website August 3rd, 2010 |Written By: Jay Baer | View Comments Tweet The game used to be relatively simple. Facebook is seriously becoming a powerhouse tool though.