The Future Of Personalized Pricing
NOVEMBER 23, 2012
Should every customer pay the same price for something? So, if the world is all about personalization, shouldn't the pricing be subject the same kind of practice? Mess with prices. Is price everything? That's the price of admission? Should everyone still pay the same price? Enter personalized pricing. Once you are logged in, they probably know more about you (from personal data and buying habits) than any other retailer. pricing.