How to Increase YouTube Engagement [Infographic]
AUGUST 23, 2014
Is YouTube marketing worth it? More than 1 billion unique users visit YouTube each month. Mastering the art of YouTube marketing will help your target audience discover you in an entirely new way. It has been shown that thumbnails increase YouTube engagement more than 150%.
Influicity Introduces YouTube Influencer Marketplace
The Realtime Report
JUNE 18, 2014
Influicity is set to unveil a “first-to-market” platform that allows marketers to efficiently search and connect with YouTube influencers. While other networks require influencers to register, Influcity’s platform works without anyone signing up.
Choosing the Right Social Media Platform [Infographic]
JULY 1, 2013
There are many factors to consider when you’re choosing the social media platform that is right for your brand or company profile. StumbleUpon, Youtube, and Google+ are the most effective platforms for SEO goals. It’s followed by YouTube, Twitter, and Google+.
Your YouTube Plan is Not the Same as TV
NOVEMBER 5, 2014
By Pete Borum With 144,000 hours of new video content every day, ranging from useful to mundane to downright strange, it’s safe to call YouTube the video platform. However, many marketers mistakenly approach YouTube with the same playbook they use for TV.
Using YouTube for B2B
MAY 1, 2014
YouTube reigns over online video sharing. With the ability to transform a mere Canadian child – Justin Bieber – into a worldwide household name, YouTube carries sizable clout in the modern world. YouTube will even help you to generate new leads.
5 Tips to Turbocharge Conversions on YouTube
Convince & Convert
SEPTEMBER 2, 2014
With over 55% of the US market share, YouTube is the largest online video platform in the country. Which marketer can possibly resist staying off of YouTube after a sampling of those numbers?
Facebook, Twitter, YouTube: Strategic Marketing Best Practices
AUGUST 5, 2012
Facebook, Twitter, and YouTube are, without doubt, the Big 3 of social media. But these 3 platforms are very different from one other. [.]. Facebook Infographics Social Media Social Media Marketing Strategy Twitter YouTube Marketing Marketing strategy Social media marketing Word of MouthThey are important avenues for building brand engagement and influence. If your company has a presence on all of them, you’re on the road to creating a name for yourself on social networks.
Social Networking Stats: Tumblr Draws Youngest Users Among Top 10 Social Platforms, #RLTM Scoreboard
The Realtime Report
MAY 30, 2014
YouTube. via YouTube. Tumblr, Instagram, YouTube Attract Younger Audience. Among the top 10 global social platforms, Tumblr has the greatest share of younger users, with 47% of active users in the 16-24 year-old demographic.
How to Promote Your YouTube Channel Like a Pro
JANUARY 10, 2017
It’s easier than ever to create high-quality videos and quickly upload them to YouTube using just your iPhone. You need to figure out how to promote your YouTube channel if you want to be successful. Here are 16 ways to promote your YouTube channel like a pro: 1. YouTube.
Web CEO SEO Software Platform Review
DECEMBER 12, 2014
Then add your social profile URLs: Twitter, Facebook, Google+ and YouTube are supported. You''re reading Web CEO SEO Software Platform Review , originally posted on Kikolani and copyrighted by Kristi Hines, freelance writer and professional blogger.
How to Easily Make Animated GIFs from YouTube Videos
MAY 2, 2015
pic.twitter.com/pgFMNVlgvS — FIAT USA (@FIATUSA) June 18, 2014 It’s Dead-Simple to Make an Animated GIF from a YouTube Video Are you using YouTube for marketing? Did you know that it’s super easy to make an animated GIF from one of your YouTube videos?
Better YouTube Marketing in 5 Steps
Convince & Convert
FEBRUARY 17, 2015
A player in the game for a long time now has been YouTube, as creators on the network have been able to connect with an audience through video in a variety of wildly successful ways. Eight Second Rule Think about the last time you watched a YouTube.
YouTube Improves Video Channels With One Channel
Small Business Mavericks
MARCH 8, 2013
YouTube recently introduced One Channel, which is a new platform that allows you to redesign your YouTube channel to appeal to a larger audience. In essence, One Channel makes your YouTube channel more accessible to more devices. For instance, your YouTube video channel will look the same on a desktop as it does on a laptop or a TV. Even smartphone users and tablet users can see your YouTube videos the way you intended for them to be seen.
Pay Closer Attention To YouTube
MAY 7, 2013
There are two strikingly new(ish) things happening on YouTube that could very well position it to be one of the most interesting developments in how television (and eve movie-like) content gets consumed and monetized. At this moment, marketers have one of the most compelling platforms to better understand which of their messages resonate. YouTube remains the second largest search engine (after their parent company, Google ). video platform. youtube. youtuber.
Social Media Marketing: Burberry Launches New Campaign on 10 Social Platforms
The Realtime Report
JULY 11, 2012
Burberry, a “digital darling” among luxury brands, recently launched its Autumn/Winter 2012 collection across 10 different social platforms, according to L2. YouTube has a series of short films about the collection.
YouTube Has Turned 6!
MAY 26, 2011
Tweet 6 years ago, back in May 2005, YouTube was launched and since then it has been revolutionizing the way in which marketing can work virally. Today, amidst its birthday hustle, YouTube announced 2 new landmarks: users are now uploading more than 48 hours of video footage per minute, and accounting for more than 3 billion videos per day! Well thats really big considering the views increased by 50% since last year, as reported by official YouTube blog.
9 Tips on How to Get More Subscribers: A YouTube Guide
FEBRUARY 15, 2017
Just like any other social network, YouTube has its own space for businesses to create communities. But on YouTube, it’s essential to learn how to get more subscribers. In case you’re curious, YouTube subscribers are exactly like your other social media followers.
How to Figure Out Once and For All Which Social Media Platforms to Be On
MAY 25, 2016
But, the bigger question remains, which platforms should you be on and why? These days, there are a lot of social platforms to choose from: Facebook, Twitter, Snapchat, Instagram, Pinterest, YouTube, LinkedIn, and the list goes on and on.
How to Create a YouTube Channel to Make the Most of YouTube’s Billion-User Network
SEPTEMBER 13, 2016
YouTube, the Google-owned video network, boasts over a billion users — almost one-third of all people on the Internet — and every day people watch hundreds of millions of hours on YouTube and generate billions of views. So why aren’t businesses investing in YouTube?
3 Tips to Reach Generation Z on YouTube
Convince & Convert
OCTOBER 21, 2014
They’d rather buy a story than a sale item , and they watch YouTube videos like there’s no tomorrow. What’s more, they research their interests on YouTube and Google interchangeably, and they can sniff out a phony from a mile away. Plan your marketing budget around YouTube.
Weibo – a Chinese Social Media platform
OCTOBER 27, 2014
And also no Youtube, twitter, Instagram…”. “….”. To put (or replicate, to some extent) all functions into one platform/ product seems to be a symbolic Chinese character, the more the merrier. Similar Posts: Snapchat as a platform for branded content?
3 ways to promote your YouTube channel
FEBRUARY 2, 2017
I f you’ve posted a video to YouTube and it doesn’t get a single view, it’s basically like it doesn’t exist. The platform sees a lot of action – nearly 300 hours of video are uploaded to YouTube every single minute. Create clear YouTube thumbnails.
Best Practices of Cross-Platform Social Media Marketing [presentation]
MAY 17, 2011
I really like the site and this time, I found a presentation by MatrixMediaFX dealing with the subject of cross-platform social media marketing including some great tips on how to navigate in social media.
YouTube, Gmail, Google Places are Dead, Long Live Google Plus
APRIL 26, 2013
Will Google fold YouTube, Gmail and Places into Google Plus? billion users on one platform, with Businesses having only one Page to manage. The images show the eery similarity between the rebranding of YouTube into OneChannel and Google Plus. Merge YouTube, Gmail and Google Plus.
Eight Years of YouTube and What it Means to Brands [Infographic]
FEBRUARY 14, 2013
It’s also YouTube’s birthday. We’ve witnessed so many stories that got enormously popular incredibly quickly thanks to a brilliant platform that allows every user to share their video with the rest of the world: YouTube. Brands on YouTube.
3 New Ways To Think About Amazon, YouTube And LinkedIn
AUGUST 29, 2013
YouTube Is Where Shoppers Do Research. Back in 2008, the big news was that YouTube had become the second largest search engine in the world after its parent company, Google. This data point still surprises many people who see YouTube as a simple online video platform. Who would have thought that YouTube''s commercial value extends to become a heavy influencer in the purchase decision? youtube. Are you experiencing any digital marketing fatigue?
Offsite Content Marketing: Six Tactics to Reach New Audiences
JANUARY 28, 2015
YouTube. Look, Google owns YouTube. If you create video, get them on YouTube (not Vimeo!) For two reasons: 1) See the note above in the YouTube section about Google; and 2) I mentioned yesterday that Danny Brown is doing a test on his blog by installing Google+ comments.
How to monetise your influence type: Platform-Specific Superstar
OCTOBER 11, 2016
When we think of influencers, we generally think of people with huge followings on their blog or social media platforms. Influence Type: Platform-Specific Superstar. Do you have thousands or even hundreds of thousands of Instagram, Facebook, Snapchat, Twitter or YouTube followers?
Avoid Scams: Buy Safe YouTube Views From a Trusted Provider
DECEMBER 22, 2016
With so many people getting into YouTube marketing, the platform has become very crowded with competent video creators. These scammers are trying to essentially steal money from you by selling you poor quality YouTube views. To buy safe YouTube views […].
A Comparison of Social Media Live Video Platforms
Ignite Social Media
FEBRUARY 14, 2017
When you think of live video, Facebook may be the first platform that comes to mind. But, there are plenty of other platforms that are worth considering. Twitter, Instagram, Periscope, and now even YouTube are all getting in on the live video feature.
New Platforms + Meager Results = Same Old Song And Dance
JANUARY 26, 2017
Explosive growth on a platform does not (often) come with great marketing results for brands. Different platforms, different media, different user experiences, etc. Once the formats become validated (it was hard to argue that search and email are not effective marketing channels), the discourse shifted to specific platforms. Facebook advertising doesn't work, YouTube is not as effective as TV, and so on and so on. you're not advertising effectively on this platform.
Delicious Acquired by YouTube Founders
APRIL 29, 2011
Tweet Yesterday it was announced that Youtube founders Chad Hurley and Steve Chen has acquired the social bookmarking platform Delicious, which has been owned by Yahoo since 2005. Join the Party in Desperados’ New Interactive YouTube Campaign.
YouTube, Vine Personalities Getting Paid for Facebook Live Videos, Too (Report)
JULY 20, 2016
Payments for Facebook Live videos aren’t limited to household names anymore, as creators who have carved niches on YouTube , Vine and elsewhere on the web are in on the action. million of the $50 million in payments for Facebook Live content they reported on last month was earmarked for creators on YouTube, Vine, Snapchat and Instagram.
5 Essential Underused YouTube Internet Marketing Tips
OCTOBER 7, 2011
Andy has some excellent video tips in this post: Since 2007 YouTube videos have had the great benefit of being able to influence the search engine results on page 1 of Google. Keeping your content updated showcases your Channel to YouTube as being active and useful.
Engaging Through YouTube – Charity Inspiration
JANUARY 27, 2014
While most of us are quick to think of Facebook and Twitter when we evoke the term social media, in fact, social media encompasses a vast range of online platforms. At Cancer Research UK, the investment into the use of YouTube is at the forefront of the strategy.
How to Create a YouTube Account From 1st Click to Last
JULY 10, 2015
YouTube is fast becoming the go to online platform for businesses looking for new ways to promote their brand, and for individual looking for fame and fortune. The post How to Create a YouTube Account From 1st Click to Last appeared first on Devumi.
Leverage Multi-Social Media Platforms to Tell Stories
Direct Marketing Observations
JULY 28, 2011
Transmedia, according to Henry Jenkins a professor at USC is “the art of conveying messages themes or storylines to mass audiences through the artful and well planned use of multiple media platforms”. Multiple media platforms.
Native Video Platforms Explode In Popularity. And Twitter's Next.
JANUARY 12, 2015
It used to be that you would post a video on YouTube (or Vimeo ) and then post a link to that video on places like Facebook and Twitter. Last year, Facebook got super-aggressive in rolling out their own, native, video platform (and results have been astoundingly good). Now, Twitter announced that they, too, will soon be launching their own video platform. . youtube. . Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7
It’s Not About the Platform
JUNE 5, 2011
Now that Twitter, Facebook, YouTube and Flickr are out ahead as the major social networks, it becomes harder to debate social platforms, though it definitely still occurs, especially with location-based platforms. Some people want to debate the technical aspects of the platforms.
What is YouTube Red, How will it Change Video Marketing?
FEBRUARY 25, 2016
YouTube has always been a free platform supported by ads. With YouTube Red finally debuting its first original shows recently since the platform debuted in October, what will these mean to video marketers as we go forward?