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MIT Professor Develops Search Model for Product Rankings on Online Platforms

The Realtime Report

Product Rankings on Online Platforms. Online shopping provides consumers with numerous product options displayed across multiple web pages. As a result, the order in which products are displayed impacts consumer choice. Studying this product-ranking problem, MIT Sloan School of Management Prof. says Golrezaei.

Platform 172
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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

We extended that interview with three questions that take a deeper dive into influencer marketing platforms as well as the similarities and differences between influencer marketing in the consumer and business worlds. The Best Influencer Marketing Platforms for B2B and B2C. Obviously, there are a lot of other platforms out there.

B2B 306
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Pinterest Acquires Product Recommendation Platform 'THE YES' to Improve its Discovery Tools

Social Media Today

The acquisition will help Pinterest improve its product matching tools for each user.

Products 207
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RedKangaroo Launches World’s First “Organic Growth” Marketing Platform Leveraging Social Media

Bill Hartzer

RedKangaroo has launched the world’s first “Organic Growth” Marketing Platform utilizing the power of social media. This platform empowers users to receive exclusive benefits such as discounts, special offers, cashback rewards, and unique experiences simply for advocating brands to their friends, family, and followers.

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Social Gaming Platform Teaches Kids Essential Social and Emotional Skills

The Realtime Report

Social Gaming Platform Teaches Kids Essential Social and Emotional Skills. TomoClub believes that every child has the potential to be great, so every product and experience is designed with that belief in mind. TomoClub is an effort to make learning exciting, engaging, fun, and most importantly, relevant.

Skills 239
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Now we’re here: Sprout named #1 Best Software Product by G2

Sprout Social

The first few weeks of a new year are the perfect opportunity to reflect on our wins—and I’m thrilled to announce one of our biggest yet: Sprout Social has been named the #1 Best Software Product by G2’s 2024 Best Software Awards. That’s the number one spot when compared across products in every software category!

Software 115
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The Inherent Problem with the Meta Verified Subscription Product

Jon Loomer

There are plenty of reasons to take issue with the Meta Verified subscription product , which allows creators (for now) to pay a monthly few to get access to benefits that include account verification, increased visibility, access to support, and more. Meta is happy because the platform is more authentic. The user or business is happy.

Products 166