8 Critical SEO and Digital Marketing Opportunities
OCTOBER 14, 2015
The open source nature of AMP is a plus but I’m not a fan of having to create separate URLs. Syndication and Sponsored Content. Syndication is an important audience development and traffic driving tool for publishers. It also comes with SEO risk factors, so it is critical to build safeguards into all syndication contracts. The use of sponsored content and native advertising also continues to increase as publishers look for additional sources of revenue.