Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. times higher than Nielsen’s norms for online advertising. Check out our beginner’s guide to social media advertising.

Advertising 112

Advertising Social Media List Statistics 112

Oktopost

APRIL 22, 2019

It demonstrates the value that social media brings to lead generation not just brand awareness. If you look at it like a social media management tool then it’s probably the cheapest solution out there but if you consider the value it brings to lead attribution it’s a must have, if we do say so ourselves.

Software 101

Software Marketing Analytics B2B 101

Socialmedia.biz

JULY 23, 2017

What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. The emphasis here is on improving communications between employees and company management. This sentiment can help promote a sense of cohesive culture and increase performance.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. On the other hand, when it comes to motivating people to perform a diverse array of social media interactions on behalf of your company, GaggleAMP is robust.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms.

Influencer 111

Influencer Social Media How To SEO 111

Sprout Social

AUGUST 2, 2016

Once you’re easier to discover, you’re likely to see higher social media traffic. In fact, Nielsen discovered 92% of consumers trust brand advocates over businesses. Measure Your Efforts: By using third-party social media management software like Sprout Social, you can track hashtags within your most important networks.

Hashtag 40

Hashtag How To Nielsen Social Networking 40

Mindjumpers

JANUARY 6, 2012

Yet an average of just 43% said they had a formalized strategy roadmap that addresses how social will meet specific business goals. Jonas Klit Nielsen of agency MINDJUMPERS reiterated, “Brands don’t invest enough in strategy, and haven’t determined business goals.” 5 Key Reasons for Reading this Report!

Social Media Management 201

Social Media Management Report Social Media Nielsen 201

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three.

Social Media 155

Social Media Radian6 Strategy SM2 155

Razor Social

MAY 15, 2019

Many successful product companies run advocacy programs to inspire their best customers to share their experience on their social accounts as well as in testimonials, blog posts, case studies, etc. According to Nielsen, 92% of consumers trust recommendations from brand advocates.

Influencer 104

Influencer Social Media How To Campaign 104

Mindjumpers

DECEMBER 14, 2011

According to a lot of strategists the role of technology is also supposed to increase phenomenally in the coming years with mobile platforms, social media management tools and a shift from CRM integrations to customer managed relationships.

Nielsen 180

Nielsen Marketing Mobile Consultant 180

Oktopost

JUNE 9, 2020

A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know. Integrated workflows allow you to manage advocacy programs without adding more work to your social media manager’s routine. Building Trust.

B2B 144

B2B Survey ROI Metrics 144

Webbiquity SMM

FEBRUARY 7, 2011

.&# She shows how to identify and emulate organizations that are “truly social.&#. For Companies: 10 Questions to ask yourself before entering social media by Mindjumpers. 20 Cool Social Media Infographics to Show The Power Of Sharing by DesignBeep.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

JANUARY 24, 2012

Laurie Sullivan highlights research from BrightEdge showing that “Web site pages displaying the Twitter share button get seven times the social media mentions compared with those that do not…(yet) nearly half of the largest 10,000 sites on the Web still don’t display any kind of social sharing links or buttons.”

Social Media 190

Social Media Tips ROI Nielsen 190

Hootsuite

OCTOBER 15, 2020

9 inclusive design tips for social media managers. Nielsen Norman Group has helpful guidelines for visualizing links. If you’re a social media manager or marketer, be sure to follow these accounts to stay informed. Plus, just about everyone likes to see inclusivity in advertising. Visualize links.

Social Media 145

Social Media Tips Guidelines Hashtag 145

Buffer Social

OCTOBER 4, 2016

Across more than 400 campaigns measured globally with Nielsen Brand Effect, ad recall from sponsored posts on Instagram was 2.8x higher than Nielsen’s norms for online advertising. Over the past year-or-so, Instagram has been working with brands to optimize its advertising platform, and the results so far seem great.

Instagram 111

Instagram Tips Real Estate Hashtag 111

Viper Chill

NOVEMBER 11, 2011

An example being when I was working as a social media manager and loving what I was doing, but had clients that were so rigid and intimidated by the web that I couldn’t implement 90% of the ideas I was so passionate about. There’s nothing wrong with TV, Facebook or Youtube of course. They’re awesome.

Products 84

Products Skills Research Case Study 84