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The Convergence of Search and Social Part 7 – A Strategy Framework

Josh S Peters

Use a social media listening platform like Radian6, Trakur, Sysomos, etc. Promote your content and promote sharing in all of your digital communications, like newsletters. and research your customer, your products, your competitors products, etc. and how they use / consume information on them.

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8 Stops on the Path to a Better Blog

Convince & Convert

There’s functionality in Sysomos, Meltwater, and Radian6 that will help you find them. Each program within UCLA likely has a newsletter, website or email for its body of students. Once you do, ask them to help share your content. You can find these people a number of ways.

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12 Steps to Producing a Podcast

Convince & Convert

Content Pros sponsors include ProofHQ , InboundWriter , Oracle Marketing Cloud , and Sysomos. Get our Definitive email newsletter. Social Pros sponsors include Salesforce Marketing Cloud , Formstack , Shortstack , and Cision. Get more content like this, plus the very BEST marketing education, totally free.

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Is Your Twitter Addiction Paying Off

Convince & Convert

Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. So, I’ve started to look at followers per tweet as a metric that focuses on the efficiency of time spent.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). However, many of the tools I mentioned above, Radian 6, Sysomos, etc, have a management/response component included in their workflow model. The main pitfall to avoid is flashy graphics for the sake of flashy graphics.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. McCann , Viral Heat Did you enjoy this blog post? However, I think that there may actually be something to this whole idea of influence and how to find the influencers.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Since then,023% of all Tweets include location data, according to Sysomos. In true Twitter fashion, it wasn’t “rolled out” per se, it just appeared as part of the API that third parties access. Not an overwhelming participation rate.