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5 Reasons Social Media Measurement is Making You Lie to Yourself

Convince & Convert

If on every website you visited you saw a number in the corner that showed how many email newsletter subscribers they had, we’d be putting a lot more emphasis into our email programs. We care about twitter followers and Facebook likes disproportionately not because of the power of the medium, but because we keep score in public.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

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