How T-Mobile Changed The Wireless Industry For The Better

The Realtime Report

How T-Mobile Changed The Wireless Industry For The Better By Jessica Oaks. Anyone who has switched contracts from AT&T or Verizon to T-Mobile knows that the wireless service provider does things its own way. T-Mobile proposed another way.

T-Mobile G2: My New Mobile Obsession

Ari Herzog

I didn’t stay with Verizon Wireless, my cellular provider for over a decade, either. My new obsession is the T-Mobile G2. Here’s a picture I snapped of the two phones side by side : Launching last fall to many positive early reviews , the phone runs on the open source Android operating system and is pre-installed with every mobile application in Google’s arsenal. I stuck with Verizon Wireless since 1999 when I bought my first cellphone with them.

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Role of Mobile Marketing to Grow Your Business

Social Media Marketing

Mobile Marketing promoting is another meaning of web showcasing. Mobile phones have turned into a necessary piece of our life and steady utilization of cell phones in day by day life presents a thought for the improvement of this system.


Did You Hear From Google Yet?

Small Business Mavericks

Recently, Jennifer Slegg of the SEM Post wrote about Google continuing to send more warnings about non-mobile-friendly websites to webmasters. If you don’t have a mobile-friendly site and don’t see a need to have a mobile-friendly site, it doesn’t let you off the hook because Google doesn’t care what you think about it. Since one of the ranking factors in their search is being mobile-friendly, that’s what the algorithm is set up to look for.

What’s Your Mobile Marketing Strategy?

Small Business Mavericks

Amidst all the hype with social media, there’s a growing trend that sometimes gets lost in the shuffle: Mobile marketing. Before starting my own company in 2006, I worked for 16 years in the wireless industry for AT&T Wireless and Cingular, so I’ve watched mobile develop over the years with more than a casual passers-by interest. For many reasons, mobile marketing has been slow to grow in the United States. Where Mobile is headed.

Lies My Brand Told Me

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I''ve been a customer of my mobile wireless carrier since cellular service was first introduced. The average consumer holds little to no trust for their mobile carrier. mobile. mobile carrier. wireless. wireless carrier. brand cablecompany cellular cellularservice customerservice customerservicenumber customerservicerep iphone iphone6 mobile mobilecarrier onlinesystem retailexperience roamingfees salesassociate wireless wirelesscarrier

How Will Wireless Auction 97 Affect Marketing?

Small Business Mavericks

This auction is for licenses being used for fixed or mobile wireless services. What Does Mobile Do To Your Marketing Plan? Whenever you are using your mobile device, you are using some part of that wireless “highway” and are affected by the traffic on it. We’ve seen that mobile use is growing exponentially, and of course the wireless providers are all about getting as much out of their service as possible by offering lots of ways to use it.

Facebook Eyes Free Basics Launch in U.S. (Report)

SocialTimes Facebook

Brian Fung of The Washington Post reported that the social network has been in discussions with government officials and wireless carriers to bring Free Basics stateside. version of Free Basics would be aimed at low-income and rural Americans who lack access to reliable broadband connections, either at home or via mobile devices, and the app would give them free access to services such as news, health information and job listings.

Mobile Will Restore Brevity to Media

Geoff Livingston

If social media endangered the 30 second spot , then mobile media will restore brevity to content creation. Time seems to be on mobile’s side. As 4G enters the marketplace, lightening fast wireless broadband will become an empowering technology.

8 Marketing Trends to Implement in Your 2012 Marketing Plan


Trend #7 – Make a Mobile Version of Your Website! SMART mobile phones and tablets are taking over and have changed the way we do everything in our lives. We share our lives, immediately as they happen, via mobile. Make sure your webiste is optimized for mobile.

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Experiencing Electronic #Natitude

Geoff Livingston

Last week it was announced the team was moving its player analysis system — a hybrid form of big data mining matched with traditional scouting — to a mobile friendly format. The system will allow staff to access analysis and reports anytime, anywhere from a tablet or mobile phone.

Need Mobile Intel? Read The Third Screen

Geoff Livingston

Chuck Martin’s The Third Screen is arguably of the same caliber for the forthcoming mobile marketing revolution. It serves as a solid primer, going into the history of wireless communications, and explaining why businesses have so little control over mobile stakeholders.

T-Mobile USA in Talks for Data-Free Facebook Video Streaming

SocialTimes Facebook

T-Mobile USA customers who are part of its Binge On program may soon be able to stream Facebook video without running up their data bills. Ina Fried of Re/code reported that Facebook and T-Mobile have been in discussion to add videos from the social network to the wireless carrier’s Binge On offerings. There are also some technical hurdles to overcome in terms of ensuring that T-Mobile properly identifies video streams from Facebook, Fried reported.

When Verizon Wireless Claims it is THE Best

Ari Herzog

Here’s a video that launched last month, specifying Verizon Wireless now offers “the most advanced 4G network in the world.”. From one wireless industry site: Verizon claims their network is the fastest at 5-12 Mbps, followed by WiMAX at 3-6 Mbps, and HSPA+ at 1-7 Mbps.

Run Your Business With Skype

Small Business Mavericks

Skype To Go allows you to use Skype on your mobile phone. I know some small business owners who have ditched their land lines and have gone completely wireless using Skype and their mobile phones. Tools for Small Business mobile phones Skype small business VOIPSkype is one of the leaders in voice over internet technology, if not THE leader in VOIP. They have some awesome services for businesses who are ready to enter the 21st century.

MLK Day 2014: State of the Divide

Geoff Livingston

The good news is that African Americans are as proficient with mobile Internet access as whites. Or is this just BS now that broadband wireless is becoming widely adapted? Reality African American black broadband digital divide mlk net neutrality pew race smartphone wireless

Everything You Need to Know to Run a Successful SMS Marketing Campaign

Convince & Convert

One of the great things about SMS is that nearly 100% of all devices on the market are SMS enabled , making it the mobile channel that offers the widest reach possible. In fact, it’s been reported that Coca-Cola historically has invested 70% of their mobile budget on SMS marketing.

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Apple Debuts iBeacon Location Technology in U.S. Stores

The Realtime Report

Apple’s iBeacon technology is looking to accomplish both, and after a successful run with the MLB’s ‘At the Ballpark’ mobile app at Citifield , Apple has now installed the location technology into its own retail stores.

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6 iPhone Accessories for Almost-Professional Photos/Videos

Waxing UnLyrical

Here’s how you can too, with six terrific iPhone accessories that will give you a mobile [sic], “good enough” photo/video studio. This is just a lovely little lavalier mic (not wireless), that you can use, with an adapter, to enhance your audio.

Why Your Business Needs an SMS Strategy

Bill Hartzer

With the power of mobile marketing set to reach a peak over 2014, there has never been a better time to get your business a piece of the SMS action. In today’s highly connected world almost every consumer has some kind of mobile device which will receive SMS communications.

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The One Screen World - Take Two

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The three screens are: television, computer and mobile. Imagine when these screens are networked and wirelessly enabled. mobile. mobile app. How many screen are there? You've heard of the three screens? The four screens? The companion screen?

A Brief History of the Evolution of Social Technology

Social Media Marketing

To truly appreciate social media and the ubiquitous nature of the Internet, the consumer must first remember the wireless networks' distant and humble beginnings. Fast forwarding to 1970, Norman Abramson designed and tested the first wireless local area network, also known as the WLAN.

Social Media News Ticker: Facebook Acquires Pryte, Instagram 6.0, Vine Comes To Xbox One

The Realtime Report

Twitter buys native ad specialist Namo Media – last week Twitter acquired ‘native ad specialist’ Namo Media; the company worked on creating a native mobile advertising platform (WSJ).

Get Your Business Moving: 9 types of Mobile Marketing

Harp Interactive

More and more businesses are realizing the potential of mobile devices as a viable medium for call-to-action advertising. And don’t think cell phones are the only mobile medium worth considering. Mobile Applications: The ads can be hosted inside the application design and logic.

The 10 Key Mobile Trends for 2011


Mobile marketing is becoming increasingly important. In case you are not convinced: according to Morgan Stanley, within five years the number of mobile Internet users will surpass the number of desktop Internet users. And, according to the TNS Digital Life report, mobile users spend 3.1

Is The Content Right On Your YouTube Ad?

Small Business Mavericks

People just love to watch stuff, and as wireless services expand and mobile devices multiply they will be watching more stuff in the year to come. One of the trends in online marketing is the increasing use of video. Helena Clark’s recent Search Engine Watch post has some practical tips for getting the content right on YouTube ads.

Siteminis Launches Mobile Commerce Solution

Bill Hartzer

Have you been looking to turn mobile phone “browsers” into buyers? Now can now turn your mobile website into a brand consistent, fully functional m-commerce destinations without losing control or profits to third parties — regardless of the type of cell phone or carrier your customers use.

Are Parents Really Naming Their Kids After Pokemon Characters?!

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With all of these trillions of dollars, we're going to need faster mobile devices. It was announced this week that "a broad set of technology advances is poised to transform what today's smartphones and other wireless mobile devices can do -- ushering in high-resolution video and fully immersive, 3-D environments. 5G will be about 100 times faster than what current commercial mobile phone technology can do. Tags: 5g wireless.

Social Media Sites Rank Lowest For Customer Satisfaction

The Realtime Report

Wireless Telephone Service 77. Twitter Users Log In Via Mobile, #RLTM Scoreboard Smartphones Surpass TV in Time Spent with Media.

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A Tools Guide to Live streaming on Facebook

Razor Social

If you don’t… then you may end up transmitting HD using a 60fps (frames per second) across a slow mobile connection!!! What about live streaming from your mobile device? Mobile streaming. You can go live on your Facebook Page, profile or group on your mobile device.

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The Public Speaker's Master Toolkit

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Lapel wireless microphone for voice. Speaker will be using his own wireless remote presenter and will advance his own slides. I don't trust hotel and conference center Internet connections (wired or wireless), and when I do need to present something online, I much prefer to be doing so with my own access point. Mobile Internet is great to have in case you are relying on their connectivity and it goes down (which it does). lapel wireless microphone.

How Will Project Glass Impact Marketers?

Geoff Livingston

Google Project Glass promises to take ubiquitous mobile Internet access and layer unprecedented information into our day-to-day existence. This glass monocle features a wirelessly connected computer built into it. If successful, Glass will render the mobile phone irrelevant.

Live cross-platform mobile gaming arrives

The Way of the Web

Social networks don’t make students dumb → Live cross-platform mobile gaming arrives July 16th, 2010 · View Comments The idea of gaming with all your friends regardless of which console they use is fairly unusual, even today, but it’s already a reality in the mobile games market.

Paypal Innovate 2010 – Expect Mobile, Personal

Stay N' Alive

The one thing that seems evident at this conference – we’re going to see a lot of “personal&# and “mobile&# in the era of personalized, simplified payments. The first thing attendees got as they attended the conference is a new serviced offered by Bling Nation , allowing guests to pay wirelessly at participating vendors with a pre-populated $20 given to each attendee in their Paypal account.

What Do You Call This Thing?

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We have the Web, we have mobile and we now have touch (think iPad ), and while these platforms are all digital, all online (in one way, shape or form), they are very different. So, if a brand is "online" and doing great things with "Social Media" they could very well have zero mobile presence and nothing useful happening on tablets. The Web as we know it is becoming less important as more and more people turn to mobile, tablets and apps. mobile.

Tracking, Personalization And Screams Of Privacy

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According to the Business Insider article: "Nomi's team gives retailers a snippet of code that lets wireless routers listen for nearby smart phone signals. The wireless routers can detect unique Media Access Control (MAC) codes from smart phones and then collect non-invasive data about customers in real-time. This is an important distinction because on the consumer side, they are actively wanting more and more mobile information at the store level. mobile coupon.

How A Fake Taxidermist Is Keeping AT&T On Its Toes

Waxing UnLyrical

Meet @ATT_Fake_PR (formerly @ATT_Wireless_PR). Vest-less Now, I am not, and have not been, an AT&T customer (I’m quite happy with Verizon Wireless). You’ve been using Twitter quite delightfully to poke fun at AT&T’s wireless service.

2013: Clicks and Mortar

Geoff Livingston

The big digital media shift in 2013 has little to do with new mobile applications or social networks. Image by CRUSTINA!

12 Ways To Keep Your Customers Happy

The Realtime Report

We’ve put together some top tips to help you: Tip #1 Invest in a Wireless Phone. A business wireless phone allows you to take these calls from wherever you’re located, ensuring that the customers who’re trying to get in touch will have their queries dealt with as quickly as possible.

The End Of The Dial Tone

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If you speak to marketers about how they are doing in relation to consumers and their mobile usage, it will be a disappointing conversation. If you speak to consumers about how brands are doing in terms of truly connecting with them at the mobile level, it will be a disappointing conversation as well. It''s not about mobile, computers, TVs, out of home billboards, tablets or whatever. I''m mobile. mobile. mobile usage.