The Next Billion-Dollar Startup
APRIL 24, 2012
either way, we're now evaluating startups using the "b" word and that changes everything. Who will be the next startup to get that kind of deal going? Companies like Rovio (makers of the highly addictive Angry Birds video game), Foursquare (the location-based mobile social network), Spotify (the socially-driven music streaming service) and even Airbnb (instead of staying at a hotel, you can pay to crash at someone's pad) could be next. mobile app. mobile phone.
Are Startups The Future Of Media?
JUNE 26, 2012
This past week, iMedia posted a blog item titled, 9 startups that marketers will love. Sure, some of these startups were interesting. Sure, some of these startups will succeed. Sure, some of these startups will fail (in fact, if we look at the statistics, the majority of them will fail). No one can deny that the Internet, social media and mobile technology is causing major disruption to the marketing and media landscape. mobile technology. startup.
9 Startup Learnings You Should Not Miss!
SEPTEMBER 5, 2012
Harbinder Narula is an online and mobile VAS specialist who has served at various senior levels with companies like Google, Times Group, Buongiorno and Aryty. He was the first business development hire for Google India where he initiated the GOOG short code on mobile and then went on to lead Content Partnerships for Google in.
Startups Use Micro-PR Campaigns to Tip Momentum in Their Favor
NOVEMBER 1, 2012
How many great ideas and concepts from early startups are out there just waiting to be heard? It turns out that even the most brilliant visionaries, startup founders – dreamers of the next big thing – struggle to communicate that vision to investors, client prospects or suppliers.
33 Personal Blogs of Startup Marketers We Love
OCTOBER 18, 2016
Personally, I have benefited a lot from reading these blogs, especially blogs published by startup marketers. And today, I’d love to take you on a deep-dive into personal blogs of startup marketers. 33 Blogs to Follow, Written by Some of the Very Best Startup Marketers.
Startup Weekend (India): Social Entrepreneurship in Action
OCTOBER 2, 2012
I’m sure whatever you did was interesting but I… … I attended Startup Weekend in New Delhi. Startup Weekend is a global network of passionate leaders and entrepreneurs on a mission to inspire, educate, and empower individuals, teams and communities.
Online & mobile disaster relief efforts for Japan
MARCH 25, 2011
There was a question on an ASAE listserve last week from a Japanese AMC looking for online/mobile examples of what associations and nonprofits could do to help with Japanese relief efforts following the earthquake a couple of weeks ago. Association Case Studies From the Trenches Mobile
How to create mobile-friendly content with Google’s AMP
JANUARY 17, 2017
How Accelerated Mobile Pages can fuel your mobile marketing strategy. Target audience: Businesses, brands, mobile marketers, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. AMP leads mobile publishing.
Customer Experience: The Future of Business & Marketing #AdobeSummit 2016 Recap
APRIL 28, 2016
In March I spent almost a week with 10k digital marketers at the Adobe Summit event. 2016 was my 2nd year being paid as an Adobe Insider to cover the event.
You Can’t Buy Brand Advocates or Social Media Friends
MAY 5, 2016
It’s not news that social networks such as Facebook, Instagram and LinkedIn are moving to a pay to play model. The glory days of being able to gain massive organic reach with a simple, on the fly Facebook post are over and done.
Two Critical Points About The Future
JULY 15, 2016
This week, Startup Festival was taking place in Montreal. So, what are you doing about things like data, artificial intelligence, the shift to mobile, streaming services, video and more? mobile. mobile video. startup. startup festival. Recently I heard two quote about the future that really put things into perspective.
Monday Roundup: Meeting Google’s Mobile-Friendly Standards
APRIL 20, 2015
If your site isn’t mobile-friendly, your SEO probably won’t be as high… or may even drop. But here are a few more resources on becoming, and staying, mobile-friendly. The Definitive Guide to Mobile SEO. However, his post on AudienceBloom still gives you some solid 101-type information on mobile sites, in case that’s what you need right now. How to Keep your Site Fast for Mobile-Friendly. How to Make Your WordPress Blog Mobile Friendly.
Making the Next Big Idea Fly
NOVEMBER 21, 2014
You have come up with a new communication device that is going to make the wrist band mobile device obsolete. Anyone with a mobile device will have access to your product, day and night. Business & Marketing startup startups You’ve got it.
A Lesson From Facebook That Every Brand Should Learn
FEBRUARY 7, 2017
We are actively acquiring startups and scaling our teams with new product launches and developments.". The real answer is, usually: "We're being disrupted by the competition, startups and those outside of our industry. We try to find out information about these brands on our iPhones and we're stuck with terrible mobile experiences. Many may not remember this, but Facebook took their time when it came to shifting to a mobile experience. mobile. mobile experience.
The Digital Reality
MARCH 27, 2015
It was first announced that Google was pumping $500 million into this startup that was attempting to develop a new way for users to interact with technology. mobile. startup. Do you really think that Google Glass is a flop? I don''t.
Cool Social Tools: PwrdBy
JUNE 5, 2014
Startups are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their platforms. ————-. We’re all trying to figure out how to go mobile. PwrdBy has developed a mobile application platform built specifically for the nonprofit community.
The Thing About Disruption
NOVEMBER 23, 2016
There's a really fast, simple and easy litmus test to see if this is true: simply go and check out their website on a mobile device. Because they're buying startups? Have we seen instances when buying an emerging startup has stopped an industry from being disrupted? mobile. mobile app. startup. How good is your brand when it comes to disruption? For my money, disruption is the current big bad wolf of business today. It's everywhere.
The E-commerce Tipping Point
APRIL 3, 2012
A testament the challenges that traditional retailers face is the exponential growth of mobile (in that cluster, let's include smartphones and tablets). Once it is as ubiquitous as e-commerce is today, it's going to make our current world of e-commerce, mobile and social media look like a joke in terms of sales, size and people using it. mobile. startup. Tags: adaptive mobile experience. The business of selling is about to get a whole lot more interesting.
Stop Being A Digital Immigrant
JUNE 12, 2015
Brands tend to look at startups that shoot to billion dollar-plus valuations and wonder how they can be more like that. A responsive website, a mobile experience, a decent email database, a social media presence and ad spend that tips more towards AdWords than towards newspaper advertising doesn't count as digital transformation, and it certainly doesn't count as thinking/being born digital. mobile. startup. This is the fundamental challenge of most brands today.
Would You Sacrifice Your Privacy For A $5 Gift Card?
The Realtime Report
FEBRUARY 19, 2014
Location analytics startup Placed convinced those people to download a mobile app that tracks them wherever they go, 24/7, in exchange for accumulating $5 and $10 gift cards over time, as well as being eligible for drawings of bigger ticket items, like an Apple iPad.
7 Tactful Ways of Facing The Horrors of Digital Marketing
FEBRUARY 11, 2016
It’s the primary channel for every startup, given its expansive reach and capability to provide quick and detailed results. Horror #6: The Mobile Fiasco. You’ve proposed a mobile app to your higher-ups. Guest post by Philip Masterson. Digital marketing is growing rapidly.
Social Media News Ticker: Tumblr Users Can Now Customize Blogs Via Mobile
The Realtime Report
MAY 12, 2014
Check out this week’s summary of all the latest social media news, including changes and new features for Twitter, Tumblr, Foursquare and Snapchat: Tumblr’s app update allows users to customize the way their blog looks on mobile.
Why Email Needs A Facelift
NOVEMBER 13, 2012
While many saw mobile email as a liberating force, many relish the day that getting email anywhere and everywhere was invented. There are several companies (some established and some startups) that are trying to solve the problem of email. mobile email. startup. There has got to be something better than email.
Is Marketing About To Get Really Creepy Or Really Good?
MARCH 28, 2013
We are building the next generation of location-based mobile apps that, for the first time, engage with users at the scale that personal interaction actually takes place. These consumers are using the stores as a showroom, but completing their purchases on their mobile devices and having the products shipped to their homes. location based mobile app. mobile app. mobile information. mobile optimized product information. startup.
Tracking, Personalization And Screams Of Privacy
FEBRUARY 15, 2013
So, they left Salesforce and launched a new startup called, Nomi. Nomi also made the news this week when they secured over three million dollars in venture capital financing a mere two weeks after their first investor meeting (you can read more about it right here: It Took Only 13 Days For Former Salesforce Execs To Raise $3 Million For Their Startup, Nomi ). mobile coupon. mobile display ads. mobile information. startup.
Holiday Social: The Gap Gives Away 1 Million Holiday Postcards to Facebook Fans
The Realtime Report
NOVEMBER 20, 2012
The Gap is the first brand to use startup Sincerely’s new “brand-centric service” Postagram Direct, which launched last week. ” Social Media Campaigns Gap holiday promotion mobile app Postagram retail Sincerely
Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!
MARCH 31, 2017
The learnings are based on proven strategies and tactics our agency, Marketing Nutz has used with hundreds of brands ranging from entrepreneurs, well funded startups to Fortune 100 brands – costing them tens of thousands of dollars.
Technology Removes Technology
SEPTEMBER 22, 2012
Take a look at the Twitter mobile application, then take a look at your mobile experience. or a smart startup will. mobile experience. startup. What do you make of the meteoric rise of the iPhone and iPad ?
The Power of Mobile
Convince & Convert
JULY 5, 2012
Only your mobile phone can do that. With mobile, businesses can now better attribute sales to measure the efficacy of TV, billboards, direct mail and street team efforts. That’s the power of mobile, and we are just getting started. Tim Hayden is the Senior Vice President of Mobile Strategy at Edelman Digital. The Power of Mobile is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting.
Innovation And Talent In The Marketing Industry
MARCH 10, 2011
As brands shift more dollars to the Web, Mobile and Touch, there continues to be enormous pressure on the marketing agencies to produce high caliber strategies and campaigns. mobile. When was it the business of a Marketing agency to do anything but service the needs of the brands it serves? Times have changed. Times continue to change. The business model of the advertising or marketing agency of yesteryear continues to morph.
11 B2B Marketing Predictions for 2011
Buzz Marketing for Technology
DECEMBER 8, 2010
Mobile it totally optin and you need to start building your mobile optin list now. Facebook will move into Mobile Ads – having said what I just did about us marketers not having a good mobile optin list – its just so natural for Facebook to ask you (you will ask us first Mark right?)
Four Areas that Digital Marketers Need to Continue to Focus On
Direct Marketing Observations
MARCH 19, 2012
Some recent Accenture research reveals that retailers can respond with mobile capabilities designed to create value for both customers and themselves if they understand who is shopping in their stores, how they shop, and how mobile influences their shopping behaviors.
The Billion Dollar Branding Play
MAY 28, 2013
Similarly, prior to Facebook''s acquisition of the social mobile photo sharing app, Instagram, the world''s largest online social network was grappling with the mobile revolution. Facebook was built for the Web and in 2011, their mobile experience was a tough sell. As Facebook raced to update their platform and develop a more comprehensive and responsive mobile experience, the acquisition of Instagram gave them a significant position in the mobile sphere.
MingleBird – The Next Big Thing?
MARCH 1, 2011
Tweet All eyes on future development of success stories for application development lies within a triangle – the touch points of Social – Mobile – Game Design. Make something that is social with a call for human interaction, put in a game design (we love to play games) and make it work on the mobile, where the penetration for smartphones leaves no doubt that the future is in the palm of your hand. MingleBird – a mobile socializing application.
The Next Great Marketing Disruption
JANUARY 23, 2014
If that isn''t strange enough, in the following days one of the great technology startup icons, Jack Dorsey ( Twitter and Square - at the same time) was also going to give a keynote session titled, The Receipt - A Communication Channel. mobile devices. square mobile wallet. startup. Last week was a weird week. I was in New York speaking at the National Retail Federation ''s Big Show in New York City.
2 Google Demo Day award winners
NOVEMBER 18, 2016
BeerOrCoffee lets people who use a mobile app connect at a cafe (or elsewhere) in real time. Target audience: Startups, entrepreneurs, technologists, innovators, businesses, digital marketers, educators, journalists, Web publishers. JD Lasica Startup
Internet Trends for 2014 Report is a must read
JUNE 2, 2014
Key early themes for me (from the first third of the deck): Decline of desktop: The number of desktop PCs shipped continues to decline, while mobile is accelerating. Tweet.
Best Internet Marketing Posts of 2010
Techipedia: Tamar Weinberg
JANUARY 5, 2011
Local/Mobile Search. As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Of course, then, today is my birthday, but it’s a big one. Today, I turn 30.
Social Media News Ticker: Twitter Nears Deal With Stripe, Spotify Drops Free Listening Time Limit
The Realtime Report
JANUARY 20, 2014
Facebook could launch its Flipboard-like news reader this month – Facebook may launch “Paper,” a news reading service for mobile devices similar to Flipboard, before the end of January (re/code).
Disruption, Disruption Everywhere
JULY 17, 2015
This was the question that organizers of the International Startup Festival wanted me to answer (in seven minutes!) With over two thousand people registered to attend, it could not be a message about the power of marketing, or how important it will be for these startups to figure out a way to create more meaningful relationships with their consumers. I thought back to when Mirum (which used to be Twist Image) was a startup. Startups. international startup festival.