Sentimental Insights For CXO

Saying It Social

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BP Facebook Sentiment

Firebelly

Main | Jakes Take: Comcast Cares & You Can Too » May 27, 2010 BP Facebook Sentiment I spent some time evaluating sentiment towards BP on Facebook based on the number of 'pro' and 'con' pages.

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Buzzlogix Feature: Sentiment Analysis

Buzzlogix

What is Buzzlogix Sentiment Analysis. Sentiment analysis allows for the calculation of the overall opinion or feelings behind a phrase, person, brand or product. The understanding of consumer sentiment will help provide insights that may direct your overall marketing and brand strategy.

How to Know If Your Brand Should Hop on a New Social Media Trend

Ignite Social Media

Does everyone on your Twitter timeline seem to be obsessed with a new movie, television show, or mobile app? What is the sentiment behind the trend? Are all your Facebook friends talking about the next big sporting event, upcoming holiday, or election?

Trends 123

Social Networking Stats: Complaints Total One-Fifth of Brand Interactions on Facebook, Twitter

The Realtime Report

Here are the specific numbers for brand interaction sentiment on each social platform: Facebook: 49% positive, 32% neutral, 20% negative. Twitter Users Log In Via Mobile, #RLTM Scoreboard. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23

Facebook And Walmart Team Up for Black Friday Mobile-Ad Blitz

The Realtime Report

On Black Friday, Facebook and Walmart launched the social network’s largest mobile advertising campaign ever. Walmart’s “mobile-ad blitz” ran for 72 hours.

Mobile 160

Is Customer Service a Part of Your Marketing Budget?

Convince & Convert

Happen to notice the subtle change Facebook made on mobile last week? Rather than “From,” Facebook mobile is now saying “in.” Sentiment. If the sentiment is negative, that interaction will have much less weight assigned to it than if it’s positive.

Mobile Breaks Search. And Your Brand

Twist Image

Mobile could well be the last true computing platform. Not smartphones, but mobile. It was an original sentiment, when I started writing about it, well over fifteen years ago. Back then, the mobile carriers were not concerned with data. There was no real mobile Web. There was no real interest from consumers to use their mobile phones for a Web-like experience. Back then, saying that, "mobile will eat the world," made anyone and everyone chuckle.

[SOLVED] How Do I Clear The Facebook Messenger Notification When I Don’t Have A New Message?

SocMed Sean

This is one of those strange little glitches that keeps popping up in the Facebook mobile app. Each time this happens, the mobile app doesn’t display any new messages, but when I switch to the desktop site, I do see one.

7 Tactful Ways of Facing The Horrors of Digital Marketing

Webbiquity SMM

By applying “social listening,” the term used for activities that track online public conversations, you can see the people’s sentiment about your company, news updates concerning your company, and even identify key influencers in an instant. Horror #6: The Mobile Fiasco.

What's Next? Now, There Is An Answer

Twist Image

It's true, most brands are not even pushing at full capacity, when it comes to platforms like social, mobile, data and more. Mobile evolved that relationship, and while 3D movies seem like the common bridge to virtual reality, I don't think that it is. mobile. mobile app.

Social Media Marketers: Time to Get Personal

Mindjumpers

Most comments reflect the sentiment of this message: Though the page has a new hate post every minute these days, the “Posts by Page” tells a story of loyal fans showing support: Yes, there are more than 2,000 comments that are predominantly hateful. Tweet.

10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Mobile Marketing – Frankly I think Social Media is just a warm up for Mobile Marketing. Years ago we talked about how we didn’t want Mobile ads popping up just as you walked in front of Starbucks for example.

10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Mobile Marketing – Frankly I think Social Media is just a warm up for Mobile Marketing. Years ago we talked about how we didn’t want Mobile ads popping up just as you walked in front of Starbucks for example.

CPC 179

What The Brand Is. And What It Has Become

Twist Image

It's a known turn of phrase, but when it comes to mobile, technology, social media and consumers of today, it's a whole other story. A very senior marketing professional quipped to me the other day that mobile is a very expensive platform, and it's only getting harder and harder to justify the costs. For brands, there exists a massive chasm between the development of native apps and the usage of the mobile version of their respective websites. mobile. mobile data.

Don't Take A Technology Sabbatical

Twist Image

In 2001, I worked at a company that specialized in content for mobile devices. Do you know what mobile devices looked like then? There were no apps, there wasn't even the mobile Web browser yet. Back then, one of the company's co-founders (the awesome Andy Nulman ) used to say that mobile phones will soon become the remote controls for our lives. The New York Times just published an article titled, Could You Block Your Mobile Phone? mobile. mobile device.

VenueSeen: New Monitoring Tool Brings Customers and Brands Closer Together

Mindjumpers

The SoLoMo (Social, Local, Mobile) revolution is taking over, which means that mobile and location-based social networks are becoming increasingly popular, while desktop based social media platforms are constantly working on optimising mobile access.

Brands 241

The Audience (Formerly Known As The Audience)

Twist Image

Her sentiment was meant to mean that if the music feels right, it will find an audience, but it did give pause. mobile. mobile app. Who is your audience? On my early morning drive to the airport, I caught the tail-end of Howard Stern interviewing Sheryl Crow. Crow was live and in the studio promoting her upcoming album. The constant reflections and self-commentary on how she's just a middle-aged white woman, were both self-deprecatinglty funny and illuminating.

Agency Flash Mobs vs Social Flash Mobs

Laurel Papworth

This is an agency created (won ad of the year) flash mob for T Mobile – Saatchi and Saatchi. Camera operators : Anyone willing/able to assist with secretly filming missions, whether it be HDD, hidden cameras or mobile phone uploads. ?

Less Money. Less Traffic. Advertising In Chaos?

Twist Image

Full Steam Ahead ), but there is a sentiment that the major media companies are still being very protective of their respective networks, channels and properties. and not doing enough to move towards a world where video content will be consumed - primarily - on mobile devices. mobile.

A New Force To Change Your Habits

Twist Image

Mobile is critical. Sentiments like "being a digital leader," and creating meaningful experiences beyond just advertising. As much as this CMO believed their organization was doing everything to shift the marketing in the right direction, a senior brand leader pointed out that most of their online properties were not even close to mobile-friendly. They have very few mobile-native applications. They were created with the mobile experience in mind. mobile.

Social Media Helping People Understand Climate Change Globally

Socialmedia.biz

For example, a 2014 study found that when people correlate weather-related events, like rising temperatures, with climate change, they have a greater chance of perceiving risks and mobilizing prevention measures. Sentiment Analysis.

Digitize The Physical To Win At Business

Twist Image

The sentiment is a pragmatic one: "everything is digital!" The sentiment is a romantic one: "we're not doing it, but if we kill that saying, we can claim that we do it all." They can appear in both the Web and mobile versions of Amazon. mobile. Should we even call anything "digital" anymore? Senior marketing professionals love writing op-ed pieces calling for the death of using the word "digital" in front of anything. Let's not call it Digital Marketing anymore."

Are You Reading This?

Twist Image

I came back to reading when I took a job working for Andy Nulman at a mobile content startup around fifteen years ago. People''s general sentiment is that they would love to read more, if only they could find the time. mobile. mobile content. How many books do you read a year? It''s an unfair question, because if you are reading this blog post, you are already amongst the reading elite. I used to toss out a statistic about reading (don''t know where I got.

Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

Some of these tools also provide sentiment analysis plus the ability to respond to posts or schedule updates right from within the application. for finding the best hashtags to use, Sentiment140 for tweet sentiment analysis, MentionMapp for finding connections between users, and Packtati.us

Tools 216

The Porous Web

Twist Image

Along with that, the sentiment that the Internet is like an elephant (it never forgets) added fuel to the fire that brands needed to think beyond the paid and earned media models to owning the relationship with the consumer. Facebook can''t afford to let Snapchat (or whoever is coming after that) own the mobile - social - photo space. mobile. Are we close to the end of owned media?

Fine-Tuning Targeting with YouTube Cards and Facebook Ads: What’s New in Social Media

SocialFish

If the idea sounds familiar, that’s because it is: the savvier sister to annotations , cards can be seen on mobile devices and TVs, rather than just on desktop. According to YouTube , mobile devices account for 50% of video views on the site.

Turn Off, Tune Out, Drop In

Twist Image

Prior to the many sessions at TED 2012, the hosts would remind people to turn off their mobiles. A theme of anti-Web sentiment (or a digital connectedness unplugging) was pervasive. anti web sentiment. mobile. Is your head buried in your lap? After attending the TED 2012 conference in Long Beach, California last week, I could not help but think about how pervasive technology and media is in our lives.

Leaving Facebook

Twist Image

The subtext to this move is not about one brand leaving Facebook advertising, but a sentiment that Facebook advertising doesn't work. Facebook is about to get a major cash injection, and while they say that it's business as usual, we'll see if being public changes their need to adopt faster and more efficiently to a mobile world, and one where the public will demand cash profitability driven by our collective investments in the company. mobile.

Cyberbullying and blogs – a case study Mumbrella

Laurel Papworth

I tried to defuse the sentiment he was whipping up with a light hearted video. Technorati Tags: Australia , bully , bullying , cyberbully , cyberstalking , laurel papworth , mobile , mumbrella , Online Communities , social media , tim burrowes. Mobile Monday Sydney: social networks (4).

The Future of Association Management Systems

SocialFish

Mobile: Mobile, moblah, blah blah, blah, blah. Why are we still talking about our technology systems being mobile? There was discussion about how much of the AMS could truly go mobile. What’s the future of AMS?

System 228

Start Growing Your Twitter Profile With These Tips and Tricks

agora pulse

80% of Twitter users access the platform on a mobile device. 93% of Twitter video views are on a mobile device. positive sentiment around the conversation. Agorapulse allows you to listen to sentiment and monitor competitor activities on Twitter, so you’re never out of the loop.

The Audience (Formerly Known As The Audience)

Twist Image

Her sentiment was meant to mean that if the music feels right, it will find an audience, but it did give pause. mobile. mobile app. Who is your audience? On my early morning drive to the airport, I caught the tail-end of Howard Stern interviewing Sheryl Crow. Crow was live and in the studio promoting her upcoming album. The constant reflections and self-commentary on how she's just a middle-aged white woman, were both self-deprecatinglty funny and illuminating.

Six Links Worthy Of Your Attention #18

Twist Image

With all of this sentiment and input being put into 140 characters (or less) by millions and millions of people, the raw data is crunchable enough to pull trends and observations out of it. ABI: Five Billion Mobile Users Worldwide - MediaPost. If that stat drops your jaw, check this one out: 'a new study by ABI Research today confirms that mobile subscriptions worldwide passed the 5 billion mark in the second quarter.' mobile.

4 Instagram Ad Features That You Need to Know About

agora pulse

Promote Posts Directly from Mobile. If you have an Instagram post that you want to boost (and you have a business account), you can do so right from the mobile app; you don’t need to log in to Facebook’s ads manager and choose an objective and ad placements.

How to Master Real-Time Content

Likeable

The instantaneous nature of communication in this lightning-fast, mobile-first world has largely desensitized the public to marketing messages—so when it comes to real-time content, brands are going to all kinds of lengths to grab their audiences’ attention as fast as they can.

Meme 85

Socially empowering your employees-What’s taking so long?

Direct Marketing Observations

That sentiment is not on an island. One-employees can use their mobile devices at any time to circumvent those rules and two, there is a lack of trust coupled with a fear factor of what that employee might do that is preventing this company from taming the social beast.

How to Create a Social Media Business Continuity Plan

Oktopost

People are still shopping from their mobiles and businesses are still closing deals over video-calls. Data and sentiment gathered from social media can provide a litmus test of sorts to discern in which direction the proverbial wind is blowing. .

These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

Mobile App Actions Conversions Value. First, you have to know what a Canvas is (“a full-screen ad experience” on mobile). Facebook is claiming that Page Mentions is outdated because it “is not indicative of either positive or negative sentiment towards your brand.”.

These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

Mobile App Actions Conversions Value. First, you have to know what a Canvas is (“a full-screen ad experience” on mobile). Facebook is claiming that Page Mentions is outdated because it “is not indicative of either positive or negative sentiment towards your brand.”.

How do you Measure Success?

Direct Marketing Observations

I’ll admit I do have a bit of a hoarder in me, not to the extremes that you see on TV, but only in the sense that the things that I save have a) some sort of lifetime business value or b) a sentimental family value. I save way more than I need to.

How to Use TikTok to Reach Audiences in China

Pixlee

Since strong customer sentiments are attached to influencers in China, brands can’t resist the appeal. . What’s more – the availability and prevalent use of mobile phones mean that brands can target any demographic be it young or old.

Should Your Agency Use Emojis in Social Media? Really?

agora pulse

Remember that not all emojis show up properly on different mobile devices. This makes the use of emojis highly valuable in gaging brand or product sentiment. “Charlotte, we’re a Fortune 500 institution,” the CEO of a large US corporation said.