Bill Hartzer

MARCH 26, 2010

Have you been looking to turn mobile phone “browsers” into buyers? Now can now turn your mobile website into a brand consistent, fully functional m-commerce destinations without losing control or profits to third parties — regardless of the type of cell phone or carrier your customers use. – Working across all wireless carriers.

Mobile 137

Mobile Wireless Retail URL 137

Sprout Social

NOVEMBER 21, 2022

In this article, we’ll walk through case studies from top certified TikTok marketing agencies to show how they use TikTok to grow their clients’ brands, building a business case for more agencies to expand their services. 5 top TikTok marketing agencies (with case studies). Case study: ASO. Case study: Fantastic Furniture .

Case Study 114

Case Study Marketing Directory Retail 114

Convince & Convert

FEBRUARY 18, 2015

Are we about to finally crack the mobile marketing code? The way an Apple iBeacon works is that a store, a retailer, a hotel or resort, has a little device that sends out offers to your smartphone if you have the appropriate app installed. Here’s the challenge, and this has always been the challenge for mobile.

Mobile 60

Mobile Marketing Discount Retail 60

The Realtime Report

DECEMBER 18, 2013

How can a retailer effectively reach consumers in-store and educate them about deals that might be of particular interest? Using iBeacon, the mobile app delivers personal information to users based on their current location in-store. Are consumers willing to give retailers precise information about their location?

Apple 149

Apple GPS Retail Wireless 149

The Realtime Report

JANUARY 10, 2013

According to the study, ”Consumer demand for social relationships with brands has skyrocketed in 2012.” A collection of data from NYU (also cited in the study) shows a 459% surge in customer communication on Facebook for America’s biggest retailers, measured over Thanksgiving week in 2011 and 2012.

Social Media 188

Social Media Brands Twitter Retail 188

Social Media Strategies Summit

JUNE 8, 2023

But they were interested to discover if they could use the social network to increase purchases via physical retail stores. RESULTS : Studies from Meta discovered that the campaign generated a 7.1-point RESULTS : While the campaign was running, Meta carried out a brand lift study that revealed the ads generated a 4.5-point

Brands 130

Brands Facebook Influencer Campaign 130

Socialmedia.biz

JANUARY 25, 2017

W ith the first few weeks of 2017 behind us, now feels like the best time to look at how mobile apps are going to change throughout the year. Mobile has made a big splash over the past five years, but there are still many businesses that are hesitant to invest in a mobile development strategy of their own.

Mobile 60

Mobile Trends Small Business Compete 60

The Realtime Report

OCTOBER 25, 2012

A new study by Adobe found that brand engagement (defined as likes, comments, and shares) on Facebook rose 896% year-over-year. Mobile engagement is also way up; around one-quarter of Facebook engagement came from mobile users. Mobile engagement on Facebook rose 4X since Facebook Timeline rolled out.

Engagement 194

Engagement Automotive Brands Paid Search 194

Social Media Marketing

SEPTEMBER 10, 2018

Retailers feel constrained to expand the boundaries of traditional interaction with customers. Millennial change the system using their mobile devices for searching for more profitable proposals, communication with brand, purchase and products discussion. It is a logical continuation of online in an offline environment.

Tools 99

Tools Retail Marketing Virtual World 99

Social Media Strategies Summit

MARCH 25, 2021

Social Commerce Case Studies to Get Your Creative Juices Flowing. The product drop feature really speaks to our merchandising strategy,” explains Caroline Gogolak , VP of retail at SoulCycle. “We Or perhaps you love the sound of it, but want to see it in action? Nike Pre-Releases Air Jordan III on Snapchat. Source: MarketingDive ).

Examples 223

Examples Retail Instagram Buy 223

Buzz Marketing for Technology

OCTOBER 18, 2013

e-commerce sales are expected to hit $370 billion by 2017 – that’s 10 percent of retail sales. According to eMarketer, 15 percent of online retail sales this year will take place via mobile devices, which is up from 11 percent in 2012. retail m-commerce sales are predicted to reach nearly $39 billion in 2013, up 56.5

Retail 217

Retail Discount Loyalty Data 217

Buzz Marketing for Technology

JUNE 5, 2013

According to a study by Google (who came up with the ZMOT concept), before deciding whether or not to buy: 50% of shoppers used a search engine to get more information on a product or brand. They check in with their trusted third-party sources, and expect your message to be consistent from desktop to mobile to tablet and back again.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. So then I ask myself a simple but very important question: Are CMOS acting like mobile and social “agents” for Hispanic shoppers and giving them exactly what they want (i.e., According to the U.S. Think in experiences, not channels.

Mobile 225

Mobile comScore Insurance Sites 225

Saying It Social

SEPTEMBER 8, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Is your business easy to find for local and mobile searchers? With mobile internet use on the rise these numbers are only going to soar. Saying It Social said: Is your business easy to find for local and mobile searchers?

Mobile 135

Mobile Smart Phone StumbleUpon comScore 135

Pixlee

DECEMBER 22, 2021

Let’s dive into five core elements you need to add to your marketing stack to compete in online retail in 2022. Syndicating reviews across retailer websites where your product is sold. Sharing case studies from clients. of ecommerce sales in 2021 came from a mobile device, and that percentage is up from 52.4%

UGC 52

UGC Marketing Mobile Review 52

The Realtime Report

MARCH 25, 2014

Released today, the study found that average website satisfaction is 78.2 Specialty Retail Stores 79. Internet Retail 78. Twitter Users Log In Via Mobile, #RLTM Scoreboard Smartphones Surpass TV in Time Spent with Media. out of 100; social media websites rank at the bottom of the barrel with an average of 68. Airlines 80.

Sites 177

Sites Social Media Insurance Airlines 177

Twist Image

JANUARY 4, 2017

Let's say you're a retailer. With that, if you are a retailer - and you have put some kind of digital commerce model in place - why would you not start developing and selling adjunct digital products and services? This was a brilliant play for Amazon and a sign of what's to come at retail and for brands. . mobile app.

Products 76

Products Brands Retail iPhone 76

The Social Media Incubator

APRIL 29, 2013

50 percent of Twitter users access the site using mobile devices. Instagram had more than 724 percent increase in daily mobile visitors last year. More people prefer Pinterest to Facebook when associating with retailers or brands. Among these include. 32 percent of all Internet users use Twitter.

Social Media 111

Social Media Statistics Marketing Retail 111

Direct Marketing Observations

APRIL 7, 2011

The study revealed that 68% of the top 100 companies were experiencing a negative growth in unique visits over the past year. When we add mobile and mobile social to the mix, the old adage of you never get a second chance at a first impression will have never loomed more large. But let me take his thought a step further.

Brands 166

Brands Retail Mobile Sites 166

Twist Image

AUGUST 13, 2013

They''re worried about their Web strategy, their mobile strategy, their social media strategy and so on. By looking at channels like Twitter and Instagram , one could argue that the mobile experience is actually superior to that of the Web-based one. Looking through merchandise and actually buying right from the mobile device.

comScore 101

comScore Retail Mobile Banking 101

Hootsuite

AUGUST 15, 2022

Later, retailers adopted Black Friday. In addition, you should also make sure that your website is mobile-friendly, as more and more people are using their phones to do their holiday shopping. If you’re a retailer, you can use the hashtag #blackfridayshopping or #blackfridaydeals to reach people who are looking for bargains.

Strategy 101

Strategy Discount Marketing Retail 101

Convince & Convert

JUNE 20, 2017

For instance, if you are in retail, there is a whole new dimension of preparation you need to consider when creating video content. They conducted a study of over 15,000 videos with turnstiles and found that the highest conversion rates occurred in the first 10 to 20 percent of the video’s duration.

Conversation 161

Conversation Video Content How To 161

Twist Image

JUNE 6, 2011

Just as brands were getting semi-used to engaging with consumers in the online channels, how are things going to change when consumers bring this added perspective right down to the retail level. Mobile connectivity just changed everything (again). mobile device. mobile strategy. retail content. bazaarvoice.

Bazaarvoice 106

Bazaarvoice Retail Social Graph Mobile 106

Small Business Mavericks

MAY 1, 2015

Recently, Retail TouchPoints looked at the way that most “empty nesters” consult the web, browse, and buy via mobile. A study was done on shoppers born between the years 1946 and 1964 who do not have children living at home. 85% trust third-person product reviews from major retail sites.

Retail 70

Retail Mobile Engineering Buy 70

Twist Image

MARCH 28, 2013

It is the ability for a brand to deliver contextual and highly targeted marketing at the local retail level. We are building the next generation of location-based mobile apps that, for the first time, engage with users at the scale that personal interaction actually takes place. We may be inching ever-closer to this reality.

GPS 81

GPS Retail Apple Marketing 81

Ignite Social Media

DECEMBER 5, 2017

Retailers often stock their stores with extra employees to help during the busy holiday season, so why should your social media channels be any different? According to Salesforce , studies have shown that when companies engage and respond to requests over social, those customers end up spending 20-40% more.

Social Media 105

Social Media Retail Team Engagement 105

Social Media Strategies Summit

JANUARY 2, 2020

Social is the primary thing people do online, and according to PwC’s study of 22,000 consumers , social media is the most influential channel for inspiring purchases. For the first time, the data was available within the mobile app rather than a standalone website. According to the National Retail Federation , the percentage of U.S.

Campaign 166

Campaign Meme Instagram Social Media 166

Buffer Social

NOVEMBER 12, 2019

The biggest retail dates of the year are just around the corner. According to the National Retail Federation, the average shopper is planning to spend $1,047 this holiday season, which is a four percent increase from last year. . Outdoor apparel retailer REI has taken a rather unique approach to its Black Friday marketing.

Social Media 67

Social Media SMS UGC Marketing 67

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. ” -@sdgully ( tweet this ).

Activities 141

Activities Social Media Mobile Geotagging 141

Idaconcpts

FEBRUARY 15, 2013

Studies have shown that participation can also change the opinion of consumers who have a negative view about a company. Recently, Instagram also launched a web app that displays the feed of photos uploaded via mobile app on desktops. Yelp’s available on iOS and Android. Instagram is a photo sharing app that is now owned by Facebook.

Brands 177

Brands Foursquare HootSuite Tumblr 177

Convince & Convert

JUNE 20, 2017

For instance, if you are in retail, there is a whole new dimension of preparation you need to consider when creating video content. They conducted a study of over 15,000 videos with turnstiles and found that the highest conversion rates occurred in the first 10 to 20 percent of the video’s duration.

Conversation 101

Conversation Video Content How To 101

Hootsuite

SEPTEMBER 16, 2022

JennyBot was available on Slush’s website and mobile app. Bestseller is the best retail chatbot example for customer service in bulk. Source: Acquire Case Study. The Dufresne Group, a premier Canadian home furnishing retailer, didn’t want to miss out on the sales opportunity. freed up event staff from repetitive tasks.

Examples 96

Examples FAQ Insurance Retail 96

Sprout Social

JUNE 26, 2023

For example, by studying customer data , retailers can anticipate ebbs and flows in footfalls based on location, events or seasons and allocate resources accordingly. Predictive analytics Predictive analytics understands patterns in customer behavior to anticipate future customer needs.

Sentiment 104

Sentiment Analysis Patterns Price 104

Convince & Convert

MAY 3, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity.

Social Media 130

Social Media Retail Education Airlines 130

Hootsuite

OCTOBER 18, 2022

Customers may see a product they’re interested in on their desktop computer and put it in the shopping cart but then want to buy it later using their mobile device, where their credit card information is stored. Shogun also takes into account that a lot of people use their mobile devices to shop. Customer review: . Shopify stars: 4.1.

FAQ 97

FAQ Price Loyalty Review 97

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. More and more case studies of successes in social channels are popping up. More about this blog here. Thanks for dropping by.

Research 265

Research Social Media Marketing Retail 265

Oktopost

DECEMBER 1, 2020

In the following case study, we will look at the buying process step by step and see how understanding cognitive biases can help shape your marketing efforts and bring your team better results. . The case study: a deep look into a giant European e-shop . This case study is based on one of the largest European electronics retailers.

Sites 69

Sites Marketing Case Study Discount 69