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Alicia Keys Facebook Page: I'd Sign Up if She Asked Me All Cool

Adam Sherk

I noticed that in addition to the email list users can sign up for text and voice updates via mobile phone. The key takeaway: the more ways you can bring your Facebook Pages to life, the better. Perhaps for that Alicia Keys should adopt the same style as she did in her Saturday Night Live digital short: Just saying.

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Help Haiti: News Sites Promote Ways to Donate

Adam Sherk

Word of mouth on Twitter, Facebook and other sites (including The White House blog ) has raised over $2 million to-date through mobile phone donations organized by mGive. UPDATES: Mobile phone donations have gone very well.

News 129
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Foursquare and The New York Times Archive Would Be a Great Match

Adam Sherk

The NYT could also just build this functionality into their own mobile apps, but partnerships offer greater cross-promotional and audience development opportunities. I bet that nearly every location in Manhattan has been in the news at some point in the last 159 years. That’s just one idea.

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Real-time Search Optimization for News Sites

Adam Sherk

This helps to keep the content in the real-time stream and to establish it as a top shared link Act quickly – real-time search opportunities don’t stick around for long These steps are pretty straightforward but the nature of real-time search also creates challenges.

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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

The question, then, is whether newspaper publishers will do any better at monetizing mobile advertising than they have online.

iPad 129
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Google’s Content Rules

Proactive Report

These rules apply to all your content – web pages, newsroom, articles, press releases, and blogs. Even when that content is syndicated to other sites, or distributed on the wire and picked up by other sites, it is still owned media. Would you recognize this site as an authoritative source when mentioned by name? You produced it.

Content 45
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10 Items For Your 2013 Stategic Plan

Proactive Report

It holds true for press releases, news stories on media sites and indeed any kind of content online. Once you are producing content you need a vehicle to display and syndicate it. Make Your Content Mobile: There are now 3x as many cell phones as there are PCs. Get ahead of the game and use mobile to your advantage now.

Mobile 111