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Canadian ad spend growing faster than anywhere

Sherrilynne Starkie

Digital, especially mobile advertising, is driving the growth as smartphones are becoming Canadians’ primary access point to services and content. per cent, of all online traffic comes from mobile devices according to Statista. And so, mobile will represent a quarter of global ad spend, 25.2 More than half, 52.2

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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Paid Media Advertising Can Kick-start Traffic Generation While the goal should be long-term, high-quality, inexpensive traffic, the process of getting your content listed and ranked can take time. Research shows that it can take 18 month to 2 years for a good piece of content to get ranked in the top 3 search listings.

SEO 239
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5 Tips to Engage Your Audience With Push Messages

Convince & Convert

The paid search ads which once roped in a prospect have now become “noise” they sift through when searching for your content online. So when it comes to your most loyal audience, does your communication strategy include push messaging via mobile? Probably not. Continue the conversation on our Facebook or Google+ pages.

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Search Engine Marketing PPC Job Opening in Dallas Texas

Bill Hartzer

ClickMotive, a company that provides digital marketing solutions for the automotive industry, is looking for PPC / Search Engine Marketing candidates to fill a role supporting car dealers in their Online Marketing efforts. The candidate will be responsible for: - Ensure that paid search campaigns are properly launched and maintained.

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SES Chicago 2009 Video: Were you naughty or nice?

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Media Marketing Checklist from SES Chicago | Main | Social Search Statistics from SES Chicago » December 14, 2009 SES Chicago 2009 Video: Were you naughty or nice? The questions were simple: were you naughty or nice?

Video 100
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The Top 10 Marketing Attribution Software Solutions

Oktopost

These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. Neustar’s attribution platform is able to bring in data from mobile and offline marketing channels. In some markets, all the action is happening on mobile apps.

Software 101
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8 Questions to Answer Before You Pay to Advertise Your Business

Techipedia: Tamar Weinberg

Your design team finished a great landing page that is going to funnel folks right into leads, so it doesn’t matter that the rest of the site won’t be done until next month, right? For others, like paid search, manual optimizations require the consistent collection of data.