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IBM SJ 45-4 | Ethnographic study of collaborative knowledge work

Buzz Marketing for Technology

• Completing a request for proposal (RFP) or request for information (RFI) (checklist) • Forecasting inventory and sales requirements (printed spreadsheet). Many of the tools were computer-based (desktop or laptop), some were paper-based, and some were based on mobile devices. Additionally, there is redundancy among systems.