Blogs, Message Boards and Social Networks Now Daily Destinations for Many Women

Proactive Report

. If you are marketing to women and are not yet fully engaged in blogs and social networks, take note of the latest BlogHer-iVillage 2010 Social Media Matters Study. . 73% of online women are now active social media users, engaging weekly or more often with top social media platforms. Among the iVillage community, 73% say that they are sharing topics on message boards/forums that they would not share on social networks.

Social media metrics: why, what and how to measure according to Jim Sterne

Social Email Marketing

In his book ‘Social Media Metrics’, Jim Sterne says: “The Internet has always been a social medium”. And he’s right where he writes that the Internet is the first many-to-many communication channel. Purists will say that the Internet is not a actual communication channel and they’re also.

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Trending Sources

How Social Media can Fix the Troll and Bullying problem

Laurel Papworth

This article covers: What is a troll, History of Trollling and How Social Media can Fix Trolling (how can society fix trolling, actually). The Village has to Fix the Monster – trolls – and use social media and social tools to do that. For me, trolling is the act of breaking the social contract (political correctness or even just nicety) for the sake of a reaction. Social Media Spotlights Trolls. Social Media can Help Trolling.

How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Many organizations, having now realized that the “build it and they will come” model doesn’t work in social media and that it isn’t just another channel for promoting news releases and marketing brochures, are stepping back and retooling their social media strategies.

Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

Step 1: Hit The Big Three (Facebook, Twitter, LinkedIn) It’s no secret that social networking is all the rage, so it doesn’t take a genius to point out that you need to start there. I’m sure many digital marketers will tell you that there are hundreds of 2nd tier social networks that exist that you should consider, but the fact is, this post is about people or businesses on a budget, and while using these networks don’t cost money, they do cost time.

How to Develop a Social Media Policy for Employees in 2020 and Beyond

Oktopost

A decade ago Zappo’s had a social media policy for employees that was more or less the industry standard: “Be real and use your best judgment”. But with the metaphorical and literal explosion of social media, defining “best judgment” and “be real” has gotten a lot less straightforward. The need for an effective social media policy for employees, however, has become more pressing than ever. What is a social media policy for employees? Use of company social accounts.

12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity SMM

An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool.

What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. You can find a list of more than 150 social media monitoring tools here or close to 200 here , but—that can seem overwhelming. Social Mention. If Google Alerts had been developed with a focus on social media, this would be it.

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US Women Are Following Brands & Stores

Proactive Report

It’s no surprise that women dominate most social networks and news sites. 19% who follow a superstore via social media. . Tags: Research blogs brands facebook networking social media strategy twitter women

9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. With almost 200 social monitoring tools (and new entrants still coming to market), available at a range of price levels from free to if-you-have-to-ask-you-can’t-afford-it, how does an organization select the right social monitoring tool for its needs? Monitoring beyond social media.

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How to Integrate Social Media into Your Website with a Homeland Embassy Strategy

Convince & Convert

I’d like to walk you through a social media strategy concept known as the homeland-embassy approach. It’s an idea shared first by Steve Rubel , though I’m not sure he meant to take it as far and as literal as I’m going to here, but the basic gist is that your website is your homeland and your social networking accounts are your embassies. Or do they need to socialize their homeland as well? We don’t have that advantage on a social network.

Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Don’t automatically assume they use the most popular social networks.

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How to Build a True Learning Community at the Core of Your Membership Model

SocialFish

And what is the role of social media-enabled learning communities in the modern membership organization and other comparable types of knowledge service delivery? I have often written about the Veterinary Information Network’s (VIN’s ) virtual membership and business models. This is different from open learning in open social networking communities and can become the basis for alternative, revenue-generating models of service.

Asian Social Media Equivalents [infographic]

Mindjumpers

Tweet At the homepage of Thomas Crampton , we found these interesting infographics each of them showing which social media platforms that are used in Asian countries China, Japan and Korea respectively. The Year of Social Media 2010 [infographic].

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

companies now use social media for marketing (though the figure varies widely based on size of company)? Or which four cities rank ahead of Seattle and San Francisco as the “most networked?” Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. companies now use social media for marketing.

An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls

Diva Marketing Blog

Understanding that women gain strength and the comfort from the stories they share and are shared they used digital and social networks to tell the #StoriesoftheGirls . So, that said we measured the growth in mammogram appointments (up over 10% across the system), web site visits, and engagement in the conversation (social media). Did you explore incorporating real-time conversations through social networks, perhaps a Tweet Chat or a G+ Hangout?

38 Ideas For Your Pinterest Strategy

Diva Marketing Blog

Where this new visual social network will take us is the guess of crystal ball gazers and social media pundits. Whittemore's post ) For me the two driving benefits of social media have always been: 1. Critical : determine your content direction that goes beyond your brands or company messaging. Board and Pin Creation. Include search engine optimize key words in bio, board and pin descriptors. Create media/news board for larger businesses.

Successfully Engaging Customers with a Cause

Buzz Marketing for Technology

That's when the messaging really started to spread like widefire. Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans.

Three Ways Users Can Help Keep Twitter Vibrant

Webbiquity SMM

“Dying” may be too strong a word, but the microblogging social network is clearly struggling. Adrian Segar recently wrote, “The effectiveness of Twitter as a connective social media channel is declining…the rate at which users follow established accounts has slowed dramatically. What Twitter offers in terms of audience building, traffic driving, customer responding, support providing, socially engaging features is unique. Be Social!

3 Scientific Studies With Real Insight Into Social Media

Convince & Convert

. It’s no secret: social media marketing has a data problem. Despite a growing number of tools available to measure the ROI of social media, many of the claims made by “marketing gurus” in this sector come from the gut. It turns out social media may be even more influential than we have imagined , just not in the way many of us have envisioned. It’s still possible that broadcast-style messages could influence sales in some circumstances.

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50 of the Most Dependable Web Resources for University Students | Educhoices.org

Buzz Marketing for Technology

Some of the topics you can find in the searchable Intute database include science, technology, arts and humanities, social sciences and health. Other site features include a message board and rich text editor.

The Internet Could Be Closed For Business

Twist Image

When people got more comfortable with the Web and browsing on their own, the beginning of blogs and message boards (which happened in parallel) were an indie-like fairground for independence. By forcing websites to build in-Facebook apps, the online social network is able to keep consumers locked in on Facebook, without ever leaving. message board. online social network. Once upon a time.

Social Media Should Drop Dead

Twist Image

You can't kill a good online social network. The music industry cheered a very small (and mostly unheard) victory a few weeks ago when a court ruling ordered a complete shutdown of the peer-to-peer file-sharing network called Limewire. I remember asking a close colleague who uses peer-to-peer networks if he felt bad for the artists and producers who were not being paid for their work? connected network. message board. online social network.

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Social Media Adoption: Higher Education Beating Business

Proactive Report

While we might think of universities and the academic world as a conservative space they’re streets ahead of business when it comes to social media adoption. Ninety-five percent of colleges and universities use at least one form of social media to recruit prospective students.

When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? For me, social media is the loooong haul and not a brief campaign.

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An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls

Diva Marketing Blog

Understanding that women gain strength and the comfort from the stories they share and are shared they used digital and social networks to tell the #StoriesoftheGirls . Did you explore incorporating real-time conversations through social networks, perhaps a Tweet Chat or a G+ Hangout?

Changes in News Delivery Give New Power to Press Releases

Proactive Report

We have to move from text only to the social media news release – we have to provide images, video and audio with our news releases so we can help journalists do their job in this tough new media environment. While there were vigorous conversations going on in forums and message boards, there were no social networks. Forrester Research reports that 59% are active in social networks.

Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

It’s a hot topic all around, as social media lends itself to some highly unethical practices and characters! The good news though, is that the conversational nature of the social web exposes many of these deliberate and accidental faux pas so the rest of us can learn from them.

Thirteen Tips for Effective Tagging

Buzz Marketing for Technology

Networks. Networking. Message Boards. What Can Social Networking Do for Your Organization? To get started, visit the popular social bookmarks manager del.icio.us Jump to Content. Jump to Navigation. Jump to Footer. Search: TechSoup Home.

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Find Fans’ and Followers’ Pain Points in 5 Simple Steps

ProBlogger

Social media sites are great for a number of different purposes, including connecting with your readership and establishing yourself as a thought leader within your industry. However, the interactions you have on these popular social sites can also serve another major purpose within your business—providing the market research necessary to uncover your audience’s hidden pain points. Search social media sites for questions and issues.

Is it easy to tell if you are a scammer or straight-shooter?

Bare Feet Studios

by Roxanne Darling on October 7, 2009 The social web has made it so easy for people to connect with each other and have a voice at the table like never before. Because it is easier than ever to connect, and anyone can wrap messages in words of aloha, be smart about who you hire and why.

Protected Concerted What? The National Labor Relations Board and Social Media

SocialFish

The National Labor Relations Board (NLRB) is at it again, by recently releasing its first two rulings on employer social media policies. In 2010 the NLRB’s administrative law judges issued several findings that employers’ social media policies were violating their employees’ right to engage in “protected concerted activity” as protected by the National Labor Relations Act of 1935. The Board has issued three (3) reports providing guidance on social media policies.

Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Get Your Social Media Story Straight April 1st, 2010 |Written By: Jay Baer | View Comments Tweet This is the best ad I’ve seen in months.

The Must-Follow Principles of B2B Social Media Success

Convince & Convert

How an internally driven social plan (versus externally created) leads to a trustworthy and speedy network. Why “social” means “democratic” when it comes to structure. How letting down your competitive guard leads to a successful B2B social presence. Why B2B social exists in more than just the Marketing/Communications Department. Jay: Welcome, everybody to Social Pros, the podcast for real people doing real work in social media.

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All your best content may now be considered fake news

Socialmedia.biz

I t’s time for you to really invest in your own personal or professional social platforms. While we both know you’re not a purveyor of so-called fake-news, if you’re not a proper J-school-certified and verified reporter, you might end up on the wrong side of the social media content filter. For example, the more than polarizing InfoWars.com, founded by alt-right political firebrand Alex Jones, started as a simple message board.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

Many loyal readers have checked in on the newsletter throughout 2011 to get both evergreen content , the content that typically embraces these monthly updates, in addition to something completely new, monthly digital trends – the stuff you use for presentations and proposals, for arguing that social media and online marketing does have a firm place in today’s landscape. How Social Media Affects Content Relevance in Search : Why is social media so important?

Protected Concerted What? The National Labor Relations Board and Social Media

SocialFish

The National Labor Relations Board (NLRB) is at it again, by recently releasing its first two rulings on employer social media policies. In 2010 the NLRB’s administrative law judges issued several findings that employers’ social media policies were violating their employees’ right to engage in “protected concerted activity” as protected by the National Labor Relations Act of 1935. The Board has issued three (3) reports providing guidance on social media policies.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search The Science of Inequality – Finding Your Influential Customers April 28th, 2010 |Written By: Jay Baer | View Comments Tweet Does social media breed inequality?

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. Virality & Search Topsy One part virality tool, one part tracking mechanism, one part social listening post, Topsy is becoming one of new favorites. Swix This is a slick new social media dashboard program that I’ve been trying.

Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

For example, you might not know that I helped one newspaper go from a limited social media presence to helping them hit the Digg homepage over 40 times. Encourage interaction as you grow the network and give them a reason to share your updates on and off Facebook. Home What the F ?

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An Open Letter to Facebook

Techipedia: Tamar Weinberg

Facebook’s goal to be the social network of choice for all was a lofty one, but I gotta hand it to you, Facebook — it was a big deal, and let’s be honest here, it made lots of sense. Unless top-down social business strategy totally stinks, yes.

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50 Habits of a Highly Effective Blogger " EdithYeung.com

Buzz Marketing for Technology

I met a few celebrity bloggers like Mark Cuban, John Chow and Matt Mullenweg (founding developer of Wordpress) and attended many great sessions about blogging, podcasting, videocasting, SEO and social networking, etc. Network with other bloggers. Limit the number of social bookmarking buttons. E3 Success Blog » Blog Archive » E-3 Carnival of Network Marketing - November 19, 2007 on 19 Nov 2007 at 5:07 pm. [.] 7 Rules of Networking Made Easy.