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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Whether you’ve a selection team working on this or the entire project has been delegated to you, here are nine critical considerations to keep in mind as you review and evaluate your options. The best also monitor message boards and forums, easy to overlook but critical particularly for niche b2b products and services.

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Successful Blogging for Small and Medium Businesses

Akamai Marketing

If you can’t think of what to blog about, get inspiration from the news, industry occurrences, message boards and other communities where your customers are hanging out. Think beyond the marketing team. Let your talented employees be your bloggers – ask for volunteers to start.