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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Perhaps this is a “take heed&# call to community participants who engage on the social web, but while ExpertCruiser warns its readers that this is a scummy practice, in reality, scouring social sites for mentions of your product, service, and even your competitors is nothing new.

Brands 133
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

The 4 Layers of Online Brand Marketing : With your brand as the core, you then have a website, then content development and off page SEO, and finally social and reputation management. Social Networks. Reputation Management. Here’s how he successfully conquered this reputation management problem.

Marketing 264
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An Open Letter to Facebook

Techipedia: Tamar Weinberg

For my own take on why Community Pages shouldn’t have been introduced, see the article I wrote for Reputation Online: [link] Reply aaronaut April 28, 2010 at 2:05 pm love it, love it, love it. Reply Tia Fisher May 24, 2010 at 5:42 am Hi Richard Oh yes, there are *many* issues! Maybe she’ll write a guest post in the future.

Facebook 277