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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

A simple tool like Google Alerts would pick up most stray citations. The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. blogs, microblogging sites, social networks, etc.).

SM2 202
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Book Review: Social Media Marketing

Webbiquity SMM

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Forums and Message Boards (the oldest and second-most commonly used forms of social media).

Review 152
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Three Ways Users Can Help Keep Twitter Vibrant

Webbiquity SMM

“Dying” may be too strong a word, but the microblogging social network is clearly struggling. A continued decline for Twitter would be bad news for B2B marketing professionals, the loss of a valuable, versatile tool. Use direct messaging judiciously but helpfully (avoid auto-DMs). Use Tools and Automation Carefully.

Twitter 186
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An Open Letter to Facebook

Techipedia: Tamar Weinberg

The admin tools are rudimentary, and to get anything half way approaching a decent system you have to pay a considerable (I mean *really* considerable) amount to one of the few approved FB developers who are currently getting moderation suites together. Maybe she’ll write a guest post in the future. Who knows?!? uhhh…NO!

Facebook 277