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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Your PR team was aware of most of these as it often had a hand in generating those placements. blogs, microblogging sites, social networks, etc.). Andy Beal and his team have built a nice tool that’s garnered favorable reviews from TechCrunch and other prominent tech sites. Budget: Under $500 per month.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

This is exactly the process of the Royal Caribbean marketing team, a move that in 2007 was seen as virtually unheard of. The effective practice of social media marketing requires monitoring all channels, from online cruise message boards to social networking sites like Facebook or LinkedIn.

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Three Ways Users Can Help Keep Twitter Vibrant

Webbiquity SMM

“Dying” may be too strong a word, but the microblogging social network is clearly struggling. Turning performance around is primarily the responsibility of the team at Twitter, of course. By capitalizing on its strengths and encouraging B2B use, it can avoid becoming just a message board for short-form political rants.

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An Open Letter to Facebook

Techipedia: Tamar Weinberg

million members, and I’ve asked her to contribute her thoughts as she’s gathered from Facebook’s message boards and discussions. Surely FB has a team dedicated to user testing given the sheer volume of their users. Maybe she’ll write a guest post in the future. Has anyone noticed this too?

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