article thumbnail

How to Strategically Use Social Media Trends to Boost Your Brand

Ignite Social Media

But a B2B software company likely wouldn’t have an authentic way to engage with that meme. Find related UGC: The OBX account leveraged user-generated whale content to connect to the “My Roman Empire” trend. Focus on trends within your industry’s niche communities.

Trends 167
article thumbnail

Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Instagram Hashtag Guide- How To Find & Use Instagram Hashtags

Keyhole.co

Branded hashtags for Instagram campaigns will encourage UGC and spread brand awareness. It encourages further engagement and hashtag-specific UGC submissions. The rising popularity of memes also generates trendy hashtags that brands use to stay relevant. But is running behind any and every popular hashtag the right way to go?

Hashtag 52
article thumbnail

7 Brands With a Killer Social Media Campaign

Later

As a result, Knix was able to execute an awesome campaign, powered by their community, with user-generated content (UGC). UGC is a great way to humanize your brand. From the “how it started, how it’s going” meme to the Dolly Parton challenge, there were so many trends to get creative with. View this post on Instagram.

article thumbnail

7 Surefire TikTok Marketing Strategies That Get Results 

Ignite Social Media

You can use images to create helpful tips, show off your products, or even just share a funny meme. Research shows that UGC-focused ads on TikTok outperform other kinds of digital ad placements , including those in Facebook ads (by 32%) and more conventional digital ads like Google ads (by 46%). Be creative and have fun with it.

Strategy 175
article thumbnail

How to Make Short-Form Videos That Stand Out

Hootsuite

Tap into user-generated content (UGC) A great way to get more eyes on your short-form content is to tap into user-generated content (UGC). By leveraging UGC, you build trust with potential customers as they can see the real-life experiences of people who have used your products or services. scrubdaddy Is it a problem?

Video 114
article thumbnail

How to Rock TikTok Just Like the Cool Kids Do (and Even Do It Better)

agora pulse

TikTok is for sharing fun, meme-related videos. They always focus on a message, funny meme, or engaging challenge. Marketing your product to Gen Z needs to feature user-generated content (UGC). A recent survey found 85% of consumers find user-generated content (UGC) more influential than brand-created content. Answer Tea.

UGC 139