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Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

Tastemakers [influencers] + Community Remixing + the Unexpected = Viral Gold. To break down this formula, let’s examine each part: Tastemakers (or recognized influencers) are mostly celebrities, talk show hosts, news anchors, thought leaders and politicians. ” Click To Tweet. ” Click To Tweet. Transmedia Storymaking.

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Social Media Campaigns Kick-Off 2014 World Cup

The Realtime Report

Memes will also play a large roll on the site; a new tool allows users to either design their own art or remix existing illustrations, and share them across different social media platforms. To attract users, some of this artwork has been put on display in New York City’s Times Square.

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Viral Marketing: Weezer Gets it Right

Techipedia: Tamar Weinberg

If you didn’t know about any of these memes, you need to venture out farther and scope out your territory.) Take something that’s already popular — in this case, a bunch of internet memes that caught on virally by themselves — and combine the most memorable parts to reach your target audience.

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6 Ways to Filter Your RSS Feeds - ReadWriteWeb

Buzz Marketing for Technology

It allows users to easily keep track of news from multiple web sites because updates are delivered directly to them. There are many ways to filter news feeds from your favorite sources, including passively by relying on meme trackers like Techmeme or social news services such as Google Readers shared items. 26 Comments.

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Tiktok’s influencer culture: What makes it stand out and how can you join in

Sprout Social

It could be a week or two of hearing the same audios over and over (before someone inevitably remixes it). The music, dances, jokes, news, brand deals—if it’s popularized by the users, it’ll end up on practically every demographic’s FYP and used by every type of influencer. The behavior is a lot like traditional TV advertising.