Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

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Sprout Social

DECEMBER 20, 2022

This is your sign to create a “meet the team” social media post series to highlight employees who play a crucial role in shaping your brand—from your culture to your content to your finished products. A post shared by Sprout Social (@sproutsocial). What is a “meet the team” social media post?

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Webbiquity SMM

APRIL 27, 2021

Social media and influencer marketing have each significantly impacted the work of B2B marketers. Social Media Marketing Becomes a Thing. According to Google Trends, search interest in social media marketing took off in late 2008 / early 2009. Many brands struggled with social media early on.

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Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow.

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Oktopost

MAY 23, 2023

The right social media marketing platform will offer 360° insights into how your posts perform, making it easy to identify content that’s ripe for repurposing. It’s the most scalable social media content strategy Any good social posting strategy is built around two things: quality and quantity.

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Social Media Strategies Summit

OCTOBER 21, 2021

Having a CEO with an active presence on social media can be beneficial for the organization for several reasons. According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. But there are also plenty of good examples of CEOs using social media.

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Social Media Strategies Summit

DECEMBER 16, 2022

However, leveraging students to support your social media initiatives is easier said than done. And students lead busy lives; many don’t have the time to pursue social media content opportunities in addition to their studies. Lawerence Synett , Director of Social Media, University of Colorado Denver.

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Hootsuite

APRIL 6, 2023

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So, how old is social media?

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Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

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Sprout Social

MAY 8, 2023

Navigating social media copyright can be like sailing in uncharted waters. With every new wave of social trends come unanticipated legal consequences. In this guide, we outline the specific practices your company should follow when posting to help avoid social media copyright infringement and protect your brand.

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Ignite Social Media

FEBRUARY 1, 2023

And by now every social media marketer should have outlined their 2023 goals. For example, a goal would be to increase social media followers by 10%. Or simply starting to be more consistent on social media. Here are effective ways social media managers can kickstart the year having the right goals in check.

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Oktopost

FEBRUARY 27, 2023

Nadine Synett reveals what it takes to create a strong social strategy. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary Social media teams aren’t on social for the sake of being on social, they are helping to drive business growth! Her biggest tip?

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agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Take-away for experienced social media managers.

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Sprout Social

JANUARY 11, 2023

Picture this: You’re in a meeting with top executives and stakeholders. They ask you to quantify your team’s performance across social channels and accounts, and explain how your performance influences company goals. What is a social media dashboard? What should you include in a social media dashboard?

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Visually SM

JULY 27, 2020

Social media tools are essential for a smart business to manage important channels in their Digital Marketing routine. In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. Sprout Social.

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Sprout Social

JANUARY 3, 2023

More than ever, companies need to bleed every ounce of impact out of their social media. Social isn’t just about awareness anymore. To stretch social media’s impact in your organization, set up a continuous feedback loop to collect and analyze data from your customers and stakeholders.

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Oktopost

AUGUST 17, 2022

Are you using the right social media management solutions to increase the impact of your organization’s social media campaigns on the business? Meet Ben Beeching, Senior EMEA Marketing at Mega International. Meet Ben Beeching. What technology plays nicely together?

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Buffer Social

JANUARY 12, 2023

Keeping that in mind, we — along with experts — outline what we’ve noticed people are picking up more of in the industry and make observations about what the future might hold for social media in 2023. But there might be a solution that can work for everyone – celebrity social media personalities.

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Sprout Social

FEBRUARY 2, 2023

In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Why social media consistency matters for brands Consistency on social media isn’t just nice to have: it’s a non-negotiable for long-term success.

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Oktopost

FEBRUARY 8, 2023

Episode Summary There is a long-standing debate around the role of a social media manager: Are they masters of the online universe or simply digitally savvy youngsters who know how to make extremely engaging videos? Meet Dani Peterman, Brand Marketing Lead at Coho AI and a rising LinkedIn influencer with 7K followers.

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Ignite Social Media

JUNE 8, 2021

At the same time, social media of every kind had to take the place of visits, meeting in restaurants, attending parties, appointments with health care professionals… Everything but walking the dog. Reinventing Social Media Usage. Clubhouse just this year opened the door for social-audio.

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Ignite Social Media

JUNE 17, 2021

So, you want to create successful social media content? Social isn’t the place to take your brand’s 15 second TV spot and post it on Instagram, but too often, it happens. Does that mean every piece of content that’s published on your brand’s social channels is created only for social? It’s not as easy as it seems.

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Sprout Social

MAY 24, 2023

Social media is like a 24/7 town hall meeting—news spreads, crises unfold and important questions emerge in real time. But managing the social media presence of a government agency comes with a unique set of challenges. Staff who balance multiple responsibilities beyond social.

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Oktopost

DECEMBER 1, 2022

Corporate trolling in social media is on the rise. Many organizations are shifting their social strategies across different networks to focus on becoming “professional trolls” in order to gain momentum and even go viral. The fine line between funny and offensive social posts and the key to trolling right. Meet Nish Veer.

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Social Media Strategies Summit

NOVEMBER 7, 2018

It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. So how is a social media marketer to decide?

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Ignite Social Media

OCTOBER 6, 2022

Are you looking for a social media management tool to help you with your online marketing? Let’s Check Out Khoros as a Social Media Management Tool . Let’s Check Out Khoros as a Social Media Management Tool . Social Listening – Understand social trends from customers, the market, and competitors. .

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Hootsuite

APRIL 6, 2023

As a marketer working in financial services, you know that navigating bank social media accounts can be tricky. Learn how to generate and nurture leads and win business using social media. Why social media is different for banks and credit unions Banking is a heavily regulated industry.

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Mindjumpers

NOVEMBER 4, 2013

Big data meets social media. And with the rise of social media, the amount of data available is larger than ever, because we: Upload 100 hours of video to Youtube. On social media we, as consumers, provide all the information ourselves. Social Videos – Why, Where And How? And the best thing?

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SocMed Sean

JANUARY 21, 2019

SocMedSean - Social.Media.Sean The KISS Method For Determining Social Media ROI Attend any corporate meeting on social media initiatives and it’s likely that you’ll hear a question or two along the lines of “how is this selling us more product” or “what’s the ROI on these activities”?

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Oktopost

MARCH 13, 2023

Stephanie Melgoza goes Behind the Post to reveal her data driver social media strategy. But what does that look like in the B2B social media industry, and what role does social play in the B2B buyer journey? Here to break it down is Stephanie Melgoza , the Social Media Manager at Vena Solutions.

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Social Media Strategies Summit

NOVEMBER 12, 2020

At this moment, Adrian is the brand ambassador of Flipsnack (a company that has 4+ million users), one of the organizers of Digital Days, the largest digital marketing event in the Western part of Romania, and the founder of Hot in Social Media, an international digital marketing blog.

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Ignite Social Media

JULY 6, 2022

It’s no secret that social media is the most widely used channel to drive brand awareness. 91% of B2B marketers use social media networks to achieve top-of-the-funnel goals like reaching their target audience and driving sales. . Each platform works differently and requires tailored content to succeed. .

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Ignite Social Media

JANUARY 11, 2021

Since 2020 was such a cornucopia of strange headlines I thought I’d go through the fun horrific exercise of predicting some 2021 social media, digital, tech, and marketing trends that are “so 2020.” The first of which will be Zoom as it prepares to stay competitive after in-person meetings become a thing again after the pandemic.

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Hootsuite

APRIL 11, 2023

A social media SWOT analysis takes a close look at the social media landscape for your niche. Keep reading to find out more about how to run a social media SWOT analysis and the tools that make it a breeze. #1 Start free 30-day trial What is a social media SWOT analysis?

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Sprout Social

FEBRUARY 22, 2023

Social media isn’t just a digital billboard for your brand: It’s a portal to direct connection with your ideal customers and a pathway to powerful insights. From customer care to research to recruitment efforts, the impact of social media extends to every aspect of your business.

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Oktopost

JANUARY 10, 2022

Jennifer Gutman, Director of Social Strategy goes Behind the Post to break down common social media misconceptions . Can you actually measure the ROI of social media? Can you hire a millennial to run your social and be successful? Meet Jennifer Gutman. Watch the live recording: Episode Summary.

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Hootsuite

NOVEMBER 28, 2022

There’s nothing more convincing than a friend’s endorsement — especially on social media. That’s why a social media advocacy program is the best way to show the benefits of your products instead of telling your customers why they should care. What is social media advocacy? Start with your goals.

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