Proactive Report

OCTOBER 30, 2023

It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts. These PR and marketing trends can help you thrive in 2024. What YouTube channels do they subscribe to? 2023 is almost over. Now is the time for intelligent promotion.

Trends 72

Trends Marketing Wikipedia Survey 72

Sprout Social

JANUARY 31, 2024

Is your YouTube engagement where you want it to be? Earning billions of daily views and video searches, YouTube’s popularity speaks for itself. And like any other type of social media engagement , competition on YouTube is fierce. Especially when performance is tied to the ever-changing YouTube algorithm.

YouTube 99

YouTube Engagement Metrics Analytics 99

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. While TikTok’s entertainment value is high, it also presents opportunities for marketers in 2022. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns.

Trends 147

Trends Strategy Marketing Authentication 147

Webbiquity SMM

DECEMBER 12, 2018

And this percentage is growing with every passing year, which means digital marketing should be at the forefront of any promotional strategy because it is universal, affordable, and will only grow in importance. Here are five of the most important trends to watch in the coming year (your competitors will!). As of June 2018, 4.2

Trends 166

Trends Marketing Influencer B2B 166

Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Carrie Phillips Who Are They?

Marketing 240

Marketing Education Forums LinkedIn 240

The Realtime Report

FEBRUARY 15, 2024

Edutainment Takes Centre Stage: The Rising Trend from CES 2024 and Its Impact on Social SEO By Kait Shiels CES never fails to infuse the new year with excitement as it unveils technological innovations and trends poised to power 2024. However, marketers will need to navigate the challenges this content style presents.

SEO 103

SEO Trends Education Embedding 103

Ignite Social Media

OCTOBER 14, 2021

incorporating social commerce trends and features into your social media marketing strategy is a no-brainer. There are several common features across the different social media networks and a few new trends that bubble to the top. With over 230 million digital buyers in the U.S., 1) Digital Storefronts for Direct Purchases.

Trends 181

Trends Hosting Team Resources 181

Waxing UnLyrical

DECEMBER 4, 2018

If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend. Everyone is jumping on the influencer marketing bandwagon because it’s all the rage, just like every other fly-by-night new trend. Funny thing is — it’s not really a hot new trend.

Influencer 193

Influencer Trends Marketing Real Estate 193

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Some think YouTube counts as a social media network. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. 10-step YouTube marketing strategy.

YouTube 145

YouTube HootSuite Marketing Video 145

Sprout Social

FEBRUARY 16, 2022

The YouTube algorithm is designed to help viewers find videos they want to watch and maximize long-term viewer satisfaction. Similar to other social media platforms, YouTube’s algorithm has changed as the site has evolved. Here’s what YouTube looks like today: There are now an estimated 2.1 Global ad revenue is 19.77

YouTube 123

YouTube Notification Video Trends 123

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Marketers may want to follow suit.

Influencer 145

Influencer Trends Marketing Guidelines 145

Sprout Social

JULY 5, 2022

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. Your brand can (and should) leverage YouTube to grow your community, maximize your SEO value and help reach your larger business goals. In this article, we share our list of the top 15 creator-led trends.

YouTube 130

YouTube Video Authentication Education 130

Likeable

SEPTEMBER 13, 2021

Video is powerful as a marketing tool, and it’s become an irreplaceable part of any brand’s marketing strategy. When you think about “social video” in 2021, two platforms likely come to mind: TikTok and YouTube. YouTube by the Numbers. YouTube is the second most visited website in the world. TikTok by the Numbers.

YouTube 84

YouTube Video Marketing Embedding 84

Sherrilynne Starkie

OCTOBER 17, 2018

This week’s must-know social media news includes the YouTube outage, a religious stance on women and social media, Coke’s misstep in New Zealand, Snapchat’s new original programming and Google’s shopping insights. It’s news to keep marketing and communications professionals ahead of the curve. — SS.

YouTube 199

YouTube Focus Group Google Newsletter 199

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 367

Marketing Syndication Adwords News 367

Hootsuite

SEPTEMBER 21, 2021

A good YouTube description can spike your audience’s interest and result in longer watch times, better view counts, and even new subscribers. Plus, it can help with YouTube SEO, allowing YouTube’s algorithm to understand your content and suggest it to new users, further boosting your YouTube stats. Source: Google Trends.

YouTube 145

YouTube Tips HootSuite Metadata 145

Buffer Social

SEPTEMBER 13, 2023

With more than 50 billion daily views, YouTube Shorts offers a unique opportunity for content creators to reach a wider audience, promote longer videos, and even increase subscribers. Optimization for platform & audience : Each platform has unique algorithms, and YouTube Shorts is no exception.

YouTube 94

YouTube Video UGC Authentication 94

Buffer Social

OCTOBER 9, 2023

Everyone is focused on the YouTube Shorts algorithm as the key to growing as a creator on the platform. YouTube offers different content types, each with robust analytics. How to find your YouTube Shorts analytics Whether you prefer analyzing data on a desktop or on the go via mobile, YouTube has got you covered.

Analytics 85

Analytics YouTube Overview Metrics 85

Sprout Social

FEBRUARY 22, 2022

One of the latest features by YouTube is YouTube Shorts. What are YouTube Shorts? YouTube is filling the gap of vertical short-form videos on its platform as well. YouTube Shorts can be a great way for brands to further engage and increase brand awareness with their customers. How to make YouTube Shorts.

YouTube 135

YouTube How To Mobile Video 135

Keyhole.co

FEBRUARY 16, 2024

What sets your YouTube competitors apart? How do they make their videos rank better than yours on YouTube? You’ll be able to watch your competitors like a hawk and reveal their hidden secrets only with a good YouTube competitors analysis tool – the staple of your toolbox. What is YouTube competitor analytics ?

Analysis 52

Analysis YouTube Tools Strategy 52

Sprout Social

SEPTEMBER 16, 2022

found that YouTube is the second-most popular social platform (behind Facebook). This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube.

YouTube 110

YouTube Video How To Mobile 110

Social Media Today

MAY 7, 2020

YouTube is adding two new options to help advertisers tap into evolving connected TV viewing trends.

YouTube 213

YouTube Trends Advertising Marketing 213

Ignite Social Media

AUGUST 27, 2020

With an emerging influx of new engaging users, we have seen a variety of new and old trending social media content stick on social channels over the course of the year and here they are. Industry giants like Facebook, Instagram, and YouTube have dominated as the most popular platforms for years. Video is Still King. Augmented Reality.

Trends 127

Trends Social Media Content Retail 127

Hootsuite

JANUARY 12, 2022

Since launching in 2005, YouTube has been home to countless video trends and many forms of entertainment. Now, the team behind one of the most visited websites in the world has hopped on the short-form video bandwagon by creating YouTube Shorts. What are YouTube Shorts? Why try YouTube Shorts? EMBED] [link].

YouTube 136

YouTube How To Authentication HootSuite 136

Ignite Social Media

JANUARY 14, 2019

The start of a new year is an opportunity for marketers to evaluate what’s ahead for their brand with fresh eyes. To assist you in staying on top of these 2019 social media usage trends, we pulled out key insights from GlobalWebIndex’s latest Social Media Flagship Report. Facebook and YouTube Remain on Top.

Trends 161

Trends YouTube Buy Report 161

Ignite Social Media

APRIL 22, 2021

As our teams dove into Q4 research at the beginning of the year, we notice that our data partner, GWI (formerly known as GlobalWebIndex), recently moved YouTube out of the ‘social media network’ category and into the ‘streaming service’ category. YouTube As A Social Media Network. YouTube Stories.

YouTube 154

YouTube Social Media Notification Film 154

Keyhole.co

JANUARY 28, 2023

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. So why is YouTube such a big deal? Investing in video—and YouTube in particular—is key to a strong marketing strategy.

Metrics 98

Metrics Analytics YouTube Price 98

Hootsuite

AUGUST 20, 2021

If you want to make sure your YouTube videos are being seen by the right people, you need to understand how YouTube tags work. This article will walk you through what tags are on YouTube and why they’re important for both content creators and the platform’s algorithm. What are tags on YouTube? on Google).

YouTube 144

YouTube How To HootSuite Trends 144

Ignite Social Media

JANUARY 8, 2024

In the fast-paced world of social media marketing, it’s essential to stay up to date with the latest trends and terminology. As marketing professionals, you’ll want to be in the know about the buzzwords that are shaping the landscape in 2024. Great for video-centric marketing. What does UGC mean?

Social Media 124

Social Media CPA CPM CPC 124

Keyhole.co

DECEMBER 21, 2022

Considering the current popularity of video content, YouTube is a powerful platform for brand marketing. billion monthly active users , YouTube generates the second-highest traffic of any website worldwide, second only to Google. While YouTube offers its dashboard for analytics, it does not have competitor analysis features.

Analysis 52

Analysis YouTube How To Comparison 52

Bill Hartzer

APRIL 17, 2024

The report highlights significant trends across major platforms, with TikTok emerging as the front-runner for follower growth and engagement. Moreover, TikTok’s engagement rate stands 31% higher than Instagram’s and 18% above YouTube’s, making it an invaluable arena for marketers aiming for high interaction rates.

Report 87

Report Social Media Brands Social Media Management 87

Ignite Social Media

JUNE 28, 2022

As the Original Social Media Agency in the US , we’ve been here long enough to know how brands often struggle with keeping up with the latest trends — in today’s case, video content. . But with everybody turning to video marketing, it has become so hard for some to stand out from the crowd. Encourages Social Share.

Video 146

Video Content Marketing YouTube 146

Webbiquity SMM

MAY 18, 2021

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. Marketing leaders and their CEOs understand that it’s an efficient and effective way to get out their message.” ” So, Twitter is solidly locked as the second-best social network for B2B marketing, right? .”

B2B 348

B2B Platform Social Media Twitter 348

Hootsuite

MAY 11, 2023

Are you struggling to come up with new, engaging, and creative YouTube video ideas? If your inspiration well has run dry, here are 103 ideas for YouTube videos to get your creative juices flowing. If your inspiration well has run dry, here are 103 ideas for YouTube videos to get your creative juices flowing. Don’t worry.

YouTube 103

YouTube Video Film Sports 103

Ignite Social Media

NOVEMBER 27, 2019

Social media continues to change and grow – and with those changes comes new updates and trends. We’re breaking down the top three November social trends to get you up to speed on what you may have missed. New FTC Requirements for Influencers that Impact Brand Marketers. And how’s your YouTube channel?

Trends 96

Trends Influencer Instagram YouTube 96

Ignite Social Media

JULY 10, 2019

With Pinterest’s recent IPO and Instagram beefing up their shopping features, we will see these platforms go head to head for marketing dollars. Time will tell if these updates will increase usage and make IGTV a true competitor to YouTube. Pinterest & Instagram Rival for Shopping. It doesn’t hurt to syndicate it there.

Trends 128

Trends Social Media Groups Groups 128

Ignite Social Media

AUGUST 30, 2019

YouTube is one of the more unique social media platforms. Moreover, YouTube is a key channel for brands given its SEO benefits as a Google company, and 96% of 18-24-year-olds and half of internet users over 75 using it. Before you even get started with YouTube, you may be wondering what kind of videos belong there in the first place.

YouTube 142

YouTube Hubspot Video Influencer 142