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5 Top Social Media Marketing Trends for 2023

Social Media Strategies Summit

To get the most bang for your social media marketing buck, you need to keep up with the latest user behavior, functionality, and technology developments. We’ve rounded up five key social media trends for 2023 to help you do that. At the same time, short-form video content has grown in popularity among consumers and marketers.

Trends 304
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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. If you’re going to see success from video marketing, you need to know what works (and what doesn’t ) — and the landscape changes fast.

Video 237
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B2B Social Media Marketing Trends for 2025

Convince & Convert

The landscape of B2B marketing is continually evolving, and social media plays an increasingly important role in shaping how businesses connect with their audiences. As we move into 2025, staying ahead of emerging trends is essential for B2B brands. Microsoft’s social initiatives showcase leadership perspectives on industry trends.

B2B 161
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LinkedIn Shares Insights Into B2B Marketing Trends [Infographic]

Social Media Today

Some insights into the top trends of focus among B2B marketers.

B2B 207
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LinkedIn Shares Insights into B2B Marketing Trends of Focus [Infographic]

Social Media Today

Some insights into the top trends of focus among B2B marketers.

B2B 211
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The Top Sources and Trends in B2B Website Traffic

Webbiquity SMM

B2B marketers have been on a wild ride over the past five years, as the economy went into and then came out of COVID-era shutdowns. How do those trends vary between different segments like enterprise software, B2B professional services, and B2B healthcare? The total sample size is less than 30, so your mileage may definitely vary.

B2B 219
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Harnessing AI for Data-Driven Marketing: Trends, Challenges, and Tips for Success

Convince & Convert

Marketing professionals are inundated with AI technologies and strategies to advance their marketing programs. AI and marketing work hand in hand by leveraging vast amounts of data to optimize campaigns. But how are marketing professionals using AI to support their data-driven marketing?

Trends 139