Social Media Marketing

JANUARY 2, 2023

Listed are some tips and tricks to help you create successful corporate video production projects with your remote team. Make sure all team members have access to a strong, reliable connection to ensure smooth video calls and screen sharing. Consider investing in equipment that will help your team create professional-looking videos.

Team 147

Team Products Video Tips 147

Social Media Today

NOVEMBER 13, 2020

The team from VidMob recently conducted a study to identify some key tips for marketers. Looking to get the most out of your TikTok clips?

Study 215

Study Campaign Team Tips 215

Webbiquity SMM

DECEMBER 6, 2022

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? What the biggest missed opportunity is for B2B marketers? How your social media marketing budget stacks up to your peers and competitors? The Biggest Challenge in B2B Social Media Marketing.

B2B 225

B2B Social Media Marketing Influencer 225

Ignite Social Media

AUGUST 1, 2023

August 1, 2023: Ignite Social Media today released a groundbreaking study revealing insights into the behavior and performance of 50 leading brand accounts on Threads, Instagram’s latest social network. Key Findings: Post Frequency: The study hand-captured 1,196 posts from the active 44 brands.

Study 78

Study Brands Patterns Sports 78

Ignite Social Media

APRIL 1, 2024

Liquid Death, the canned water brand taking the beverage industry by storm, has captured attention through brilliantly bizarre and entertaining social media marketing. Liquid Death’s edgy name, mockery of mainstream marketing, and heavy metal aesthetic cultivated a distinct anti-establishment vibe targeted at younger consumers.

Social Media 91

Social Media Marketing Proposal Case Study 91

Mindjumpers

DECEMBER 17, 2014

Here, journalists with expertise in finding material for the local community are selecting and creating the local stories in collaboration with NPR’s editorial coaching and development team. Eventually, NPR is spreading the localized story, geo-targeting it to the right users. How to handle a shitstorm – before, during and after.

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Case Study Project Study Communities 225

Social Media Strategies Summit

JANUARY 30, 2024

Higher education marketers and communications teams are constantly grappling with the sheer number of social media accounts across campus. When each unit, team, faculty, and degree has its own account, it’s near-impossible to figure out who’s sharing what and when. But where to draw the line?

Social Media 206

Social Media Strategy Case Study Education 206

The Realtime Report

APRIL 13, 2023

How SMBs Can Overcome Digital Marketing Challenges While digital marketing can provide targeted access to buyers at budgets within reach of small- and medium-sized businesses (SMBs), potentially leveling the playing field, it can also result in quickly escalating costs with little to no results. Sink or Swim? In the United States, 33.2

Marketing 172

Marketing ROI Small Business Yahoo 172

Convince & Convert

MARCH 7, 2024

As artificial intelligence evolves rapidly, its profound impact on go-to-market (GTM) strategies cannot be overstated. From revolutionizing customer segmentation to optimizing marketing campaigns, AI is reshaping how businesses approach every aspect of their GTM efforts. Teams that use AI are more likely to meet their goals.

Research 140

Research Strategy Influencer Survey 140

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Your mind is ready. Your body is ready. More than 4.95

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Social Media Tips HootSuite Marketing 121

Social Media Strategies Summit

NOVEMBER 4, 2021

Sure, that people keep consuming growing amounts of content might seem like a good sign to most marketers. And, more importantly, what strategies can you use to boost your brand’s visibility (along with your content marketing ROI)? We can only expect this number to grow as more content becomes available. Get Super-Niche.

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Content Marketing Compete Case Study 222

Waxing UnLyrical

MAY 2, 2019

Harmony Project reshaped everything from grant applications to event programming and marketing materials. And this project reminds me why as I watched my team leverage their talent to amplify The Harmony Project’s mission. The post A Case Study: Orchestrating a Harmonious Message appeared first on Shonali Burke Consulting.

Case Study 125

Case Study Study Project Creative Commons 125

Ignite Social Media

JUNE 5, 2019

You can read more about our social media case study below. Social Media Case Study Results. We also conducted a Facebook Brand Lift study during the course of the campaign. Our team had a lot of fun working on this campaign! Check out more on this social media case study and other industry leading case studies.

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Case Study Study Social Media UGC 107

Social Media Strategies Summit

MAY 27, 2022

As a marketer, it’s important to balance how much time you spend on social media and the results you get. Expert marketers use these strategies to get the most out of their social media marketing efforts. Social media marketing requires you to post fresh, relevant, and targeted content daily or even more frequently.

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Social Media Strategy Marketing Curation 179

Oktopost

MARCH 4, 2024

In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. 60% of B2B SaaS companies reported their biggest marketing problem is a lack of time and resources. What is B2B SaaS Marketing?

B2B 62

B2B Strategy Marketing Case Study 62

Sprout Social

DECEMBER 6, 2023

Every member of a procurement team is more than just a professional—they’re people. There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. What is B2B influencer marketing?

B2B 115

B2B Influencer Brands Marketing 115

Social Media Strategies Summit

JULY 12, 2023

Marketing campaigns sometimes encourage consumers to do something new, something they may have yet to consider. So how do we do that as marketers? To answer that, let’s dive into Adam’s case studies. Adam and his team aimed to create a memorable campaign that persuaded people to act. We need to get them to change.”

Campaign 210

Campaign Social Media Case Study Training 210

Convince & Convert

JUNE 29, 2017

Your content team shouldn’t the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform. Lauren: Your content team shouldn’t be the only ones managing your business’s social media accounts. How cool was that?

Team 149

Team Content Sports Consultant 149

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. This is where customer marketing comes in. Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. What is customer marketing? In fact, it’s quite the opposite.

Strategy 121

Strategy Brands Content UGC 121

Mindjumpers

MARCH 28, 2012

The need for the top officials to communicate on behalf of the company becomes more apparent through the study done by social media branding firm BRANDfog. The study reveals that consumers and employees regard company leaders who engage on social media positively. . How the presence of top officials effects the purchase decisions?

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Study Activities Social Media Nielsen 272

The Realtime Report

SEPTEMBER 3, 2020

Study Reveals More Than 18% Of Businesses Would Consider Sabotaging A Competitor’s Online Business. Not to mention, it can also be tough to compete with established businesses, especially if your business has a limited marketing budget. Recruitment and HR ranked first with 25%, whilst Advertising/Marketing/PR came second with 22%.

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Study Reputation Survey SEO 184

Sprout Social

MARCH 1, 2023

Everyone—from marketers to social media users—loves creators. According to a Q1 2023 Sprout pulse survey, over two-thirds (79%) of marketers plan to spend up to 50% of their total social budget on content creators. Another 39% of marketers work with creators on a monthly basis. your potential customers) can come in handy.

Products 89

Products Team Focus Group Collaboration 89

Oktopost

DECEMBER 21, 2023

They’re expected to make every marketing dollar count and deliver maximum impact on a limited budget. To maximize marketing impact on a limited budget, CMOs need to adopt a strategic approach that analyzes past results, identifies gaps, and enables data-driven decisions on where to allocate resources.

Marketing 62

Marketing Survey Skills How To 62

agora pulse

NOVEMBER 6, 2019

Read on to find out how Digital Butter saved time and effort when the digital marketing agency began using Agorapulse. When’s the last time a digital marketing agency shared online its promises to clients ? Digital Butter is a digital marketing firm based in Durban, South Africa. How did you discover Agorapulse?

Case Study 77

Case Study Study Social Media Social Media Management 77

agora pulse

NOVEMBER 6, 2019

Read on to find out how Digital Butter saved time and effort when the digital marketing agency began using Agorapulse. When’s the last time a digital marketing agency shared online its promises to clients ? Digital Butter is a digital marketing firm based in Durban, South Africa. How did you discover Agorapulse?

Case Study 77

Case Study Study Social Media Social Media Management 77

Hootsuite

AUGUST 6, 2021

Modern marketing departments would implode without social marketers, but they’re still not getting the respect they deserve. Find out why you need to invest in your social team—and how to do it. In fact, social media managers are a core part of the modern marketing department. of the marketing budget by 2026.

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HootSuite Marketing Social Media Management Skills 130

Hootsuite

JANUARY 23, 2024

LinkedIn marketing tools make it easier to build an effective brand presence on the platform. Let’s take a look at how to incorporate LinkedIn marketing tools into your social strategy. #1 Free 30-Day Trial What’s the purpose of LinkedIn marketing tools? And LinkedIn is the top platform for B2B marketers worldwide.

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LinkedIn Tools HootSuite Marketing 84

Sprout Social

FEBRUARY 28, 2024

These leaders say they use social media data for: Customer service (62%) Brand awareness (60%) Market insights (53%) From sophisticated data analysis to advanced customer care capabilities, social teams and business leaders have come to rely on social media tools.

Social Media 99

Social Media Team Social Media Management Report 99

Sprout Social

JANUARY 24, 2024

Influencer marketing has grown beyond getting a viral moment. It has become a core element of marketing and sales strategies. Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy.

Metrics 97

Metrics Influencer Marketing Survey 97

Mindjumpers

FEBRUARY 24, 2011

Tweet According to a relatively new study carried out by Burson-Marsteller , a public relations agency, it is clear that European and other global companies keep a focus on social media, as well as Asian companies are becoming more evident on social media platforms. About the study. - Social Media Marketing Goals & Tools.

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Study Social Media YouTube Company 234

Social Media Today

JUNE 6, 2019

The team from SEMRush recently conducted a study to look at the content marketing conversation on Twitter, and how its evolving over time.

Twitter 165

Twitter Trends Content Marketing 165

Pam Moore

FEBRUARY 17, 2023

The only guarantee marketing and business leaders have today is change. Forrester) By 2025, three out of every four business executives will be able to adapt to new markets and industries using digital platforms. The study has shown that a growth mindset can have a positive impact on both personal and professional success.

Patterns 147

Patterns Energy Team Skills 147

Sherrilynne Starkie

JANUARY 11, 2014

If you are into content marketing make 2014 the year you start an editorial calendar and keep it going all year long. This is an essential tool in producing quality, effective content that consistently supports marketing and business objectives. In addition, an editorial calendar will improve productivity for the whole content team.

Content 319

Content Marketing Curation Template 319

Pam Moore

FEBRUARY 17, 2023

The only guarantee marketing and business leaders have today is change. Forrester) By 2025, three out of every four business executives will be able to adapt to new markets and industries using digital platforms. The study has shown that a growth mindset can have a positive impact on both personal and professional success.

Patterns 148

Patterns Energy Team Skills 148

The Realtime Report

DECEMBER 31, 2012

What were the most popular social media case studies in 2012? ” Social Media Marketing: Burberry Launches New Campaign on 10 Social Platforms (July 11): Luxury brand and “digital darling” Burberry launched its Autumn/Winter 2012 campaign on 6 social platforms in the US and 4 in China.

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Case Study Study Social Media Film 194

Webbiquity SMM

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. That said, there are some disturbing signs developing for Twitter (and the B2B marketers who rely on the platform). Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014.

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B2B Research Twitter Brand Monitoring 154

Sprout Social

JUNE 27, 2022

Can TikTok for B2B marketing unlock the same potential? We spoke with three B2B marketers who are experimenting with and finding success on TikTok. But first, why you need to try B2B marketing on TikTok. “The thing about B2B marketing on TikTok is that you’re always dealing with the customer behind the business.

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B2B Brands Marketing How To 134