Social Media Marketing

AUGUST 8, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Nielsen Press Release News 167

Convince & Convert

SEPTEMBER 21, 2010

This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Developing a Social Media Strategy in 7 Steps View more presentations from Jason Baer. That would be two strategies, not one.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

SEPTEMBER 21, 2010

Many successful social media programs take months (or even more than a year) to really germinate. Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? Social Media results can’t be measured False.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Saying It Social

MARCH 11, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Free Tools for Social SEO Plenty of bloggers are talking about the inevitable intersection of social media marketing and search engine optimization.

SEO 128

SEO Tools StumbleUpon Engineering 128

Techipedia: Tamar Weinberg

JULY 15, 2009

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Great content, #2, works across the board for social media. Is MySpace marketing really worth it? How do I craft a corporate strategy for blogging ?

Communities 170

Communities Marketing MySpace Yahoo 170

Techipedia: Tamar Weinberg

MARCH 16, 2008

With that said, it’s just two days away to the Internet Marketers of New York charity party in NYC (during SES NY) which is sponsored by the coolest guys on earth, Best of the Web. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us What: A charity party.? I hope so!? Answers Yahoo!

MySpace 100

MySpace Handbook Yahoo Microblogging 100

Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. As a social media marketer, you might be ill-prepared for these unpleasant experiences.

Social Media 221

Social Media Marketing Digg Consultant 221

Buffer Social

JUNE 16, 2016

But then it dawned on me — I’ve never taken the time to write any of this incredible information down to share with other marketers! If you happen to spend time sharing to social for your business or brand, it’d be great to hear your thoughts in the comments here, too! Well, I’m happy to change that.

Social Media 40

Social Media Social Media Management Project Marketing 40

Firebelly

MARCH 23, 2010

Chad Richards is the Social Program Manager at Firebelly Marketing. Sometimes, it seems, the greatest value you can add is a good old-fashioned discount or promotion. Have you experimented with discounts and promotions on your Facebook page? This prevents automated programs from posting comments. Having trouble reading this image?

Discount 111

Discount Facebook Paid Search SMS 111

Firebelly

FEBRUARY 17, 2010

Related posts: Social Search: Tempur-Pedic "Ask Me" Commercial Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle Motorola Backflip Commercial And Social News TurboTax: Taxes Social Media Style Chad Richards is the Social Program Manager at Firebelly Marketing. View an alternate.

YouTube 129

YouTube Campaign URL Paid Search 129

Adam Sherk

JULY 23, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Buried News Sites on Digg by Adam Sherk on July 23, 2009 It’s no secret that mainstream news sites are experiencing increased exposure on social news sites like Digg.

Digg 119

Digg Sites News Yahoo 119

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media Worth it for You? Is Social Media Worth it for You? One of the most common questions in social media is – “is it worth it?”. They’re being disingenuous.

Social Media 164

Social Media Yahoo Discount Training 164

Adam Sherk

DECEMBER 22, 2009

Data like this is interesting to check out, and it can provide useful insights for marketers and content producers in getting a better understanding of user interest and activities in both search and social media. What types of stories gained traction (or were buried) on social news sites like Digg and Reddit?

Trends 167

Trends How To Digg Press Release 167

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

It’s about time that I bring the dialogue here since it’s evident that I’m already starting to grow fond of the brand new social network. The Early Adopter Appeal Mixx is a new social news site that went into private beta a mere two months ago. Yes it will. i just registered.

Review 102

Review Digg StumbleUpon Web 2.0 102

Social Media Network Marketing

JUNE 13, 2010

Professional networks like LinkedIn. Social networks like Facebook and others. Social news / bookmarking sites like del.icio.us, technorati, dig and others. Microblogs e.g. Our primary goal when developing a social marketing strategy should be to establish conversation parameters.

Reputation 50

Reputation Xanga Microblogging Technorati 50

Techipedia: Tamar Weinberg

MAY 12, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Why You Should Fix Your House Before Inviting People Over Why You Should Fix Your House Before Inviting People Over by Tamar Weinberg on May 12, 2010 Share This is a guest post by Hugo Guzman.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Bill Hartzer

APRIL 13, 2012

This patented capability helps companies discover new competitors and create winning competitive SEO strategies. The number and types of digital channels that a marketer can leverage to out-rank their competition has exploded.

SEO 98

SEO Construction Social Bookmarking System 98

Adam Sherk

OCTOBER 23, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

Hitwise 124

Hitwise Social Media Digg Survey 124

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Techipedia: Tamar Weinberg

MAY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Marketing , Social Media > Social Media Strategy from A to Z Social Media Strategy from A to Z by Tamar Weinberg on May 28, 2010 Share Social media might be old. Offer value.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Search Engine Optimization , Social Media > The Great Social Media Traffic Debate: Niche or General Networks? The Great Social Media Traffic Debate: Niche or General Networks?

Social Media 100

Social Media StumbleUpon SEO ROI 100

Koka Sexton

NOVEMBER 14, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Super list of 50 social media links Have you ever wanted to know more about how to make a huge impact in social networking? The “Middleman” of Social Media is Your Friend The Next Evolution of Social Media… You can’t handle the truth!

List 85

List Social Media StumbleUpon Blogosphere 85

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Viral Marketing > 7 Traits of Highly Effective Viral Videos 7 Traits of Highly Effective Viral Videos by Tamar Weinberg on January 28, 2010 Share In the past few years, video has come a long way.

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s 2007.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Epic Change decided to dabble in social media, because as Stacey says, it was “a way to cultivate a community of support for Epic Change.&# After leveraging guest posting on a blog to successfully get more followers on Twitter, Stacey found Twitter to be a necessary addition to her social media strategy. Answers Yahoo!

Social Media 172

Social Media Case Study MySpace Yahoo 172

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

A few months ago, Brian Solis talked about an off-topic pitch about a social network for plants. Somehow, I think nature lovers would be more interested in socializing shrubbery.) Writing on social media strategy has still gotten me my share of dance and fashion clothing pitches. Where do they come off doing that?

Press Release 129

Press Release How To Radian6 Blogger 129

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. With social media, an abundance of resources are at your fingertips. Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about. Photos by Shutterstock.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

DECEMBER 2, 2008

How do you think this knowledge applies to site development and marketing? Gab Goldenberg writes a search marketing blog for which he has plenty of good arguments for you to follow by RSS feed. I LOVED the metaphor of comparing the styles of the classes with marketing. In any case, I can’t see any obvious lessons.

Social Media 189

Social Media Class Forums Microblogging 189

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Ignore Social Media Checklists or ‘Top’ Lists It’s nice to be featured in press both online and off, but allowing that to influence your ego or strategy is just silly. Glen Allsopp writes about the topic of Viral marketing at ViperChill. Faithful follower of Viral Marketing! I love the transparency.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

It makes me wonder if I’m sending my requests to a wall (or for your tech geeks, /dev/null) or if people really work for Apple (outside their marketing and engineering departments). If you’re considering social media marketing for your business, no matter what size your company is, listening and engagement is key.

Apple 154

Apple Twitter Forums Policies 154

Social Media Network Marketing

AUGUST 19, 2010

Professional networks like LinkedIn. Social networks like Facebook and others. Social news / bookmarking sites like del.icio.us, technorati, dig and others. Our primary goal when developing a social marketing strategy should be to establish conversation parameters. Unported License. Great Site!

Reputation 87

Reputation Social Media Xanga Microblogging 87

Techipedia: Tamar Weinberg

MARCH 4, 2010

Targeting an audience of social media heavyweights that frequently visit New York City is a really useful marketing strategy. It feels really good that they “get&# the social media world and go out of their way to make you feel good for staying at their hotel.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

MAY 5, 2010

Let’s just take a look at the potential of Facebook for business for a moment here and review the various options business owners have in order to be effective with Facebook business marketing. Aggregate Your Other Social Streams If you’re only on Facebook, this step isn’t for you. I am one of those users.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime?

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

This is not a regular practice on the social news giant, and unfortunately, that is probably the biggest thing causing its downfall. There was only one occasion when the users were able to make a lasting impression on the social news site. It’s hard to say if that will happen again. Time will only tell.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163